#JaguarLandRover
Jaguar Readying New Upscale EV to Arrive By Next Year
Jaguar made the shocking decision to cut all of its current vehicle models other than the F-Pace, but it’s not a permanent move. The automaker has enough current stock to last into 2025, at which time it will take a step upmarket to compete with high-end brands like Bentley.
Jaguar's Lineup is About to Undergo a Radical Transformation
Big changes are coming to Jaguar. The new Jaguar Land Rover CEO, Adrian Mardell, recently outlined a plan to shift the brand from a premium automaker to one that sells two-million dollar vehicles in a new “halo strategy” that will see most of its current vehicles discontinued.
Mardell’s plan includes building special edition models with price tags upward of $2 million, far outpacing anything the automaker currently makes outside of its Continuation models. At least some of Jag’s new models will land as EVs, such as the four-seater concept that will debut later this year.
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