In 2020, Hyundai Motor Group unveiled the Prophecy concept EV which everyone immediately noticed had embraced an alternative, almost opposite, design language from the angular 45 concept. The latter model went on to serve as the blueprint for the Ioniq 5, whereas the Prophecy has morphed into the Ioniq 6 you see before you.
Hyundai Motor Company has revealed teaser images of the Ioniq SEVEN, an all-electric SUV concept scheduled to debut at AutoMobility Los Angeles later this month. The model is supposed to preview the automaker’s future design and technology innovation as it transitions toward electric vehicles, potentially previewing the upcoming sport utility vehicle to be added to the brand’s Ioniq lineup. Though it doesn’t resemble the Ioniq 5 all that much and we were under the impression that was the model foreshadowing the brand’s upcoming EVs.
No matter. Hyundai has a lot of uniquely designed models that share just enough to make it apparent that they’re still part of the larger family and most of what we’re seeing of the SEVEN concept is of its comfy, cozy interior. These teasers really make you want to curl up inside the SEVEN with a Tolstoy novel and a blanket to see how long you can get by uninterrupted.
Finding the perfect celebrity endorsement occasionally means deciding which public persona aligns most closely with your corporate image — and figuring out how to lock down that commitment by waving a wad of cash beneath their nose.
The rest of the time it’s just a matter of hooking the biggest fish on your reel and dragging that thing into the boat to secure an all-important photograph together. Hyundai recently decided upon the later for its upcoming Ioniq sub-brand by tapping the K-Pop icon known as BTS.
While you’ve probably heard of the Ioniq liftback, you may not have known Hyundai plans to use the name to create an all-electric subsidiary mimicking exactly what the Genesis brand did for the automaker’s luxury vehicles. Odds are also good you’re not overly familiar with South Korea’s BTS, unless you’re a prepubescent girl or happen to share their taste in music and/or androgynous young men. But we can assure you that they are indeed international sensations — heartthrob material that Hyundai believes will make superb ambassadors for its upcoming EV brand.
Maybe established automakers can impress investors with electric promises, after all. Following Hyundai’s announcement that it will turn the Ioniq nameplate into an electric vehicle brand encompassing several models, the company’s stock lit the afterburners, achieving its best share price showing since 2017.
Lofty electric ambitions aren’t a sure-fire way to juice a stock, as Ford has shown year after painful year, but they can achieve results.
Low-end electric cars don’t get a lot of press these days, not with Silicon Valley upstarts and established OEMs rolling out mega-torque, high-zoot green vehicles at a steady clip. Yet the Hyundai Ioniq Electric has provided an alternative to the base Nissan Leaf since 2016, combining a usable-but-not-class-leading driving range with a relatively bargain basement price tag.
Joined by a super-efficient hybrid as well as a plug-in variant, the Ioniq lived in the shadow of competing nameplates its entire life. It’s bound to get more attention now, given that [s]Cadillac[/s] Hyundai is turning the model into a brand.
No one wants to come in last. With the Volkswagen e-Golf and Smart Fortwo EQ Electric Drive Whatever discontinued, Hyundai’s compact Ioniq Electric hatchback was poised to be the lowest-range electric vehicle in the North American market (minus, of course, the limited-availability, lease-only Honda Clarity EV).
Clearly, this looming position at the bottom of the ladder left a bad taste in Hyundai’s mouth. Preferring to see Nissan there, it set about making the necessary changes.
There’s a new version of a rarely-seen car coming out for 2020, meaning if you’re living in the right place, and can find one, you may be able to get into a $109/month lease with nothing down. That’s currently the best lease offer in the country. So, what is this low-priced wonder car?
Well, it gets 124 miles to a charge, seats five, and hails from Ulsan, South Korea.
As much as I’d like to write every review the instant a loaner car leaves my site, sometimes travel or other duties take precedent and the review gets back-burnered for a while. Sometimes, a long while.
That’s usually okay – I take notes and have a pretty good memory for each vehicle. But on rare occasions, a car starts to fade from memory before the taillights even disappear from sight.
That’s usually a bad thing. Usually. But I get the sense that sometimes a certain car is engineered to be unmemorable.
With the demise of diesel cars and 21 gallon fuel tanks, I am on the hunt for a true long-range cruiser. The “old” diesel cars were big, comfortable and had a freeway range of over 800 miles. Not that I would actually drive 800+ miles in one sitting.
But, with highway construction and traffic delays being what they are nowadays, an 800 mile range boils down to a usable 500 or 600 miles or so of real range-free worries. And yes, I have been known to do a single day 1,000+ mile trip. So, a sedan or coupe (van maybe?), comfortable on a long trip, and reasonably reliable. I do a lot of overnight driving.
And, no “add a fuel tank.” Lets keep it stock. Suggestions?
At 30,000 feet above Nebraska, a man who could generously be described as severely corpulent had finally reached the level of personal solace required to allow his mass to spill out of seat 27D and into my own. It was another 1,500 miles to New York, and I could already feel the damp warmth of his body begin to encompass my left side as his sweat began seeping through his pants’ cotton-nylon blend and into my dark denim. Hyundai had invited me out for the introductory press event for its new hybrid/EV five-door, the Ioniq, and I desperately wished I was back in California braving unseasonably heavy rains on low rolling resistance tires as some overfed stranger’s lap oozed across my thigh.
I would have given practically anything to be back behind the wheel of one of Hyundai’s demo cars — not because the Ioniq was the pinnacle of automotive excellence, but because, a day earlier, the company claimed the hybrid version could make the entire transcontinental journey for roughly $100. I’d have gladly paid the Benjamin and spent four headache-free days on the road to avoid four of the most emotionally traumatic hours of my life.
While saying that Hyundai’s new green machines are little more than a preferable alternative to being smothered by middle-aged flesh isn’t the highest praise, I can also say that the Ioniq Electric, Hybrid, and Plug-in Hybrid are all superlatively serviceable — surpassing expectations without ever becoming a sensation. This is adequacy at its most acceptable.
“It’s a headache,” said the Hyundai vice president in charge of eco-friendly vehicles of his company’s efforts to chase Toyota and others in building green vehicles, Automotive News has reported.
Speaking at a South Korean electric car expo, Lee Ki-Sang, senior VP of Hyundai’s Eco Technology Center, went on to state that 26 hybrid, plug-in, full-electric, and fuel cell models will arrive by 2020, but added that Hyundai and Kia’s relatively small home market of Korea will make these moves risky and “difficult.”
One would think that the executive charged with building and selling an innovative line of vehicles would discuss the development of said vehicles with more than a simple yawn.
Hyundai on Monday revealed its 2017 Hyundai IONIQ ahead of its official reveal at Geneva in March and my goodness it’s already yelling at me.
The hatchback has been in the works for some time by now, which we already knew. Hyundai cleared up some of the technical details that we were waiting on — but not its fuel economy, apparently.
Hyundai announced Monday it would bring back silliness to car names and make the world’s first hybrid, plug-in hybrid and all-electric vehicle available in the same body, catering decadently to an individual’s fondness for electrons.
The Ioniq — which sounds like it’s spelled — will be unveiled January in South Korea and later next year in Geneva and New York. It will go on sale next year.
According to the automaker, Ioniq is the type of car people have been asking for: a model named after slightly obfuscated common words to fit with an over-stretched marketing philosophy rather than alphanumeric letters and symbols that require no creativity whatsoever. (God, I miss the Integra.)
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- Mike Beranek In my state, it's completely illegal to hold a phone in your hand while driving. I'm not sure why other states have not passed similar laws.That being said, I don't check notifications while driving. The one exception is if it rings, which is pretty rare. In that case I will glance at it to see if it was one of my family members, who would only resort to a phone call if there was an emergency (otherwise text).
- Cprescott Never answer a phone call that comes in while in the car; if I must make a call, the vehicle is stationary and off the road.
- Statikboy Are we expecting a continuation of the LX platform series any time soon? I don't remember it reaching the Magnum.
- Analoggrotto The facelifted front end with the narrow headlamps was a major improvement. Always liked these.
- Master Baiter Solid state batteries have been "five years away" for 30 years.