By on February 6, 2019

The Chicago Auto Show is less a trade event for showcasing new models and more of an industry dumping ground for special editions and appearance packages. Toyota is already bringing one of those to the party with the Land Cruiser Heritage Edition, but that’s not all it plans to unload from its trailer.

With the event just hours away, Toyota felt compelled to issue a last-minute teaser of an unidentified TRD Pro model. However, we’re disinclined to believe it’s destined for the updated Tacoma display.

First of all, Toyota chooses to describe the mystery vehicle as “a new TRD Pro off-road beast.” Unless the manufacturer’s marketing team is playing fast and loose with its terminology, “new” disqualifies the Tacoma, Tundra, and 4Runner — all of which already have TRD Pro variants.

Since the trim typically denotes body-on-frame vehicles, that leaves us with the ancient Sequoia as the only applicable candidate — unless Toyota throws us a curveball with a second Land Cruiser.

However, there’s a chance the new TRD could be a unibody. While Toyota’s announcement was beyond brief, it did say this new model will lead the charge for a host of updates across the entire TRD Pro lineup. That could be indicative of a change in strategy, with unibody models entering the fold, or simply be an announcement that TRD fans will enjoy a more robust parts catalog or options list next year.

The photograph and accompanying video aren’t much help. Toyota cleverly decided to keep every image of the upcoming TRD Pro cropped so closely that it could be just about anything. Speculate all you can now, as we’ll have our answer by Thursday evening.

[Image: Toyota]



Get the latest TTAC e-Newsletter!

23 Comments on “Mysterious Toyota TRD Pro Off-Roader Debuts Thursday...”

Read all comments

Back to TopLeave a Reply

You must be logged in to post a comment.

Recent Comments

  • Lou_BC: The only issue will be in commercial applications. 4 strokes are heavy. I wouldn’t want to be a logger...
  • IH_Fever: Lots of them sold, and lots of them on the road, so there’s a good market for said hoopties and their...
  • Syke: Thank you for the review, as this is probably going to be my next vehicular purchase. With both the...
  • Lou_BC: Maybe we’ll see a shootout covering riding lawn mowers? 0 – 60 times, 1/4 acre times, cornering...
  • Old_WRX: 28-Cars-Later, Isn’t there a two year statute of limitations on blaming everything on Trump?

New Car Research

Get a Free Dealer Quote

Who We Are

  • Adam Tonge
  • Bozi Tatarevic
  • Corey Lewis
  • Mark Baruth
  • Ronnie Schreiber