Allpar: Chrysler Model Mix "Under Re-evaluation"

Mark Stevenson
by Mark Stevenson

According to a report from Allpar, Chrysler’s model mix might be getting a major re-shuffle compared to Sergio Marchionne’s much touted five-year plan shown in 2014. While Allpar doesn’t list a source, a recent investor presentation marked Chrysler’s future lineup as “under re-evaluation”.

The five-year plan called for a new C-segment sedan, which was dubbed Chrysler 100, and a slew of other new product.

With fuel prices expected to stay at their current level until at least 2020 and the market eschewing smaller cars for crossovers, the time may not be right for the Chrysler 100 in North America, reports Allpar.

Referencing the 2014 Investor Day five-year plan, Chrysler expected to debut the C-segment 100 sedan and new Town and Country minivan with a PHEV derivative in 2016. A year later, the brand planned to add a full-size crossover to the mix with a PHEV derivative and refresh the Chrysler 200 sedan. A new Chrysler 300 sedan and midsize crossover are planned to arrive in 2018.

The previously planned Chrysler 100 sedan, which has already morphed into a hatchback in spy shots, may now turn into a crossover instead of staying a small car, complementing the Jeep Renegade and Fiat 500X. And by crossover, we mean closer to Fiat 500X than we do Renegade. Expect this to be a jacked up hatchback with body cladding, if it happens at all.

Allpar is also speculating a Dodge Journey replacement along with a minivan-based, full-size crossover will join the Chrysler brand in the near term in order to strike the crossover market while its hot.

One thing is for certain: If Chrysler doesn’t add new models, especially ones that can be sold globally, it can say goodbye to that 800,000 sales per year goal.

Mark Stevenson
Mark Stevenson

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  • Dusterdude Dusterdude on Dec 13, 2015

    Re "With fuel prices expected to stay at their current level until at least 2020 " noted in above piece -- I think that may be a little optimistic -- I'd be surprised if they stay it this level longer than another 12 - 18 months ..

  • Big Al from Oz Big Al from Oz on Dec 14, 2015

    FCA is too reliant on Jeep and Ram. Ram needs a significant refresh. Jeep isn't going to be FCA's saviour, unless it sells off Jeep to pay down debt and invest the money into other products. FCA really needs to improve it quality, and the perception that they are sh!t boxes globally. Fiat most profitable markets are developing nations whose economies fluctuate like hell. FCA can't use these countries as a reliable source of income. FCA needs to develop a strategy to woe OECD economies. This is a tough ask as the OECD economies are well catered for by many far better brands. FCA need a global midsize pickup, these are printing money for many manufacturers. FCA need a decent SUV that is reliable for the global market. The Grand Cherokee isn't very reliable. This is a shame as it could be a decent vehicle, instead of a cheap competitor. FCA need to learn how to better value add with it's products. By being the cheapest you skimp. But when you pay bigger bucks you want reliability.

  • FreedMike FreedMike on Dec 14, 2015

    We're six years into the FCA era. Are there improvements? Absolutely. But evern the newer products still have that cheap-'n-cheerful feel that would turn me off of them.

  • Mandalorian Mandalorian on Dec 14, 2015

    Chrysler needs to cut some deadwight and move forward. The Patrioit/Compass are junk and need to be replaced at once. Jeep can hit a home run with a good replacement. The next-gen minivan is in the works right now, so no need to worry there. No one buys 200s as personal vehicles. I swear every single one I have ever seen has had a little rental barcode on the back window. The LX cars are solid, they've aged well. The real problem though is a 4-cylinder engine, or therefore lack of one. Chrysler is TERRIBLE in the 4-cyl game. Honestly, if they don't want to spend the money to develop a decent engine, they should just buy 4-Cyl engines from GM, Ford, Toyota or Honda.

    • See 1 previous
    • PrincipalDan PrincipalDan on Dec 14, 2015

      @28-Cars-Later Although the 2012 Jeep Compass finished 3rd in a three car comparison by Car and Driver - they didn't exactly eviscerate it. I actually think it would have been well received by enthusiasts if it hadn't been wearing a Jeep badge.