By on November 3, 2014

2015-jeep-wranglerWe weren’t going to see rapid growth month after month after month. Indeed, monthly year-over-year improvements for the industry as a whole averaged 7.6% over the last four months. The U.S. auto industry was up 6% in October 2014 as a handful of automakers reported big gains, and a handful struggled to match last year’s pace.

The Chrysler Group was up 22%, for example, but inside that total was Dodge’s 8% decline and Jeep’s 52% improvement. GM sales were level despite Buick’s 6.5% increase and Cadillac’s 8% decrease.

Automaker October 2014 October 2013 % Change 2014 YTD 2013 YTD % Change
Acura
 15,427 14,296 7.9% 135,177 135,126 0.04%
Audi
 15,150 13,001 16.5% 146,133 127,412 14.7%
BMW
 30,602 27,574 11.0% 267,193 238,469 12.0%
Buick
 18,699 17,555 6.5% 189,463 175,058 8.2%
Cadillac
 13,615 14,792 -8.0% 141,452 148,206 -4.6%
Chevrolet
 155,965 155,214 0.5% 1,698,831 1,648,543 3.1%
Chrysler
 27,546 23,452 17.5% 250,612 261,198 -4.1%
Dodge
 41,512 45,314 -8.4% 485,469 507,148 -4.3%
Fiat
 3,725 3,674  1.4% 39,226 36,416 7.7%
Ford  179,014  184,136 -2.8%  1,988,941  2,011,956  -1.1%
GMC
 38,540 38,841 -0.8% 404,961 372,054 8.8%
Honda
 105,745 100,242 5.5% 1,146,600 1,138,424  0.7%
Hyundai
 50,081 53,555  -6.5% 607,539 601,773 1.0%
Infiniti
 9,045 9,152 -1.2% 93,925 90,071 4.3%
Jaguar
 1,007 1,515 -33.5%  12,837 13,962 -8.1%
Jeep
 55,198 36,369  51.8% 571,585 391,764 45.9%
Kia
 44,694  39,754 12.4% 489,711  456,137 7.4%
Land Rover
 3,643 4,286  -15.0% 42,067 39,645 6.1%
Lexus
 23,355 22,719 2.8% 244,038 213,479 14.3%
Lincoln
 8,883 7,131 24.6% 76,671 66,983 14.5%
Maserati
 1,203 587 105% 10,328 2,828 265%
Mazda
 18,798 19,737 -4.8% 259,751 240,228  8.1%
Mercedes-Benz
 28,593 30,069 -4.9% 261,804 245,125 6.8%
Mercedes-Benz Sprinter
 2,140 2,038 5.0% 19,925 16,978 17.4%
Total Mercedes-Benz
 30,733  32,107  -4.3%  281,729  262,103  7.5%
Mini
 5,300 5,700 -7.0% 44,488 55,335 -19.6%
Mitsubishi
 6,199  4,972  24.7%  64,564  49,953  29.2%
Nissan
 94,072 81,866 14.9% 1,072,464 942,063 13.8%
Porsche
 3,667 3,562  2.9% 39,033 35,111  11.2%
Ram
 42,499 31,264  35.9% 379,647 300,560 26.3%
Scion
 4,182 4,940 -15.3% 50,285 59,030 -14.8%
Smart
 585 513 14.0% 8,665 7,450 16.3%
Subaru
 43,012 34,483 24.7% 418,497 347,890 20.3%
Suzuki
 — 5,946 -100%
Toyota
 153,043  141,317 8.3% 1,681,045  1,594,646  5.4%
Volkswagen
 30,313 28,129 7.8% 301,187 342,962 -12.2%
Volvo
 3,972  3,919  1.4%  47,823  52,112 -8.2%
 —
BMW-Mini
 35,902 33,274 7.9% 311,681 293,804 6.1%
Chrysler Group/FCA
 170,480 140,083 21.7% 1,726,539 1,497,086 15.3%
Daimler
 31,318 32,620 -4.0% 290,394 269,553 7.7%
Ford Motor Company
 187,897  191,267  -1.8% 2,065,612  2,078,939  -0.6%
General Motors
 226,819 226,402 0.2% 2,434,707 2,343,861 3.9%
Honda Motor Company
121,172 114,538 5.8% 1,281,777 1,273,550 0.6%
Hyundai-Kia
 94,775  93,309  1.6%  1,097,250  1,057,910

 3.7%

Jaguar-Land Rover
 4,650 5,801  -19.8% 54,904 53,607 2.4%
Nissan Motor Company
 103,117 91,018 13.3% 1,166,389 1,032,134 13.0%
Toyota Motor Corporation
 180,580 168,976 6.9% 1,975,368 1,867,155 5.8%
Volkswagen Group *
 49,189  45,032  9.2%  488,621  507,784  -3.8%
Industry Total
1,281,132
1,207,516
6.1%
13,717,987
12,997,862
5.5%

* Volkswagen Group includes sales figures for Audi, Bentley, Porsche, and Volkswagen brands

** Industry total includes Automotive News sales estimates for ultra-low-volume automakers and their 1400-unit (October) Tesla sales estimate.

Timothy Cain is the founder of GoodCarBadCar.net, which obsesses over the free and frequent publication of U.S. and Canadian auto sales figures.

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58 Comments on “U.S. Auto Sales Results: October 2014 YTD...”


  • avatar

    Amazing. The Jeep brand alone outsold: Dodge, Hyundai, Kia, Subaru, BMW-Mini, Daimler Corp, and the VW Group.

    • 0 avatar
      Lie2me

      Jeeps are on fire

    • 0 avatar
      bd2

      Biggest growth area has been CUVs, SUVs and trucks which is where Hyundai, Kia and VW don’t have enough presence (and Dodge with the Ram lineup still separated).

      Also reason why Land Rover outsells Jag nearly 4:1.

      Toyota is going to add to their CUV/SUV lineup and they already have one of the largest.

    • 0 avatar
      DeadWeight

      Hyundai has real problems ahead, now that it no longer not only has no price advantage compared to Japanese competition in any segment of its lineup, but in many instances, with Toyota, Honda & Nissan pricing their products ever more aggressively, it actually has a price DISadvantage.

  • avatar
    Russycle

    Surprised to see Lincoln in the winner’s circle. What’s driving that?

    Mini down for October despite the new hardtop coming online, that can’t be good. We have a friend who’s owned several, she bought a 2015 and didn’t care for it, quickly traded it in on a ’14.

    • 0 avatar
      danio3834

      “Surprised to see Lincoln in the winner’s circle. What’s driving that?”

      MKC. Added 2200 sales in October in a segment they didn’t have a vehicle previously.

      • 0 avatar
        bd2

        One thing Lincoln execs have done a better job than Cadillac’s is recognizing the importance of CUVs for sales volume.

        Lincoln has the MKC and the new MKX will arrive before Cadillac’s SRX replacement which will still be the only CUV in the Cadillac lineup for the near future.

  • avatar
    an innocent man

    Love that Willys picture…

    • 0 avatar
      mikey

      Me too. That is one sweet Jeep. “just like a Willys in four wheel drive”

      • 0 avatar
        raresleeper

        Gotta love the Wrangler.

        Its pure Americana. Like Levi’s Jeans. A cold Budweiser. Like an AR-15.

        I’m pretty sure its America’s car.

        Now I wait patiently for verbal abuse from a Corvette owner.

        • 0 avatar
          319583076

          Do any Corvette owners read TTAC?

        • 0 avatar
          56BelAire

          “Hot Dogs, Apple Pie and Chevrolet”…..ok, ok.

          Wrangler Jeans, Sam Adams and Mossberg 500T.

        • 0 avatar
          another_pleb

          “Levi’s Jeans. A cold Budweiser. Like an AR-15.”

          What? Overpriced, disgusting and deadly?

        • 0 avatar
          Russycle

          Levi stopped manufacturing in the US 10 years ago, Bud was bought by an international conglomerate. Welcome to the 21st century.

        • 0 avatar
          anti121hero

          I’m a full blooded (multiple) jeep owner and america lover. And budweiser drinker. And Levi wearer, and…. well just tag me for every stereotype I guess

        • 0 avatar
          dal20402

          The popularity of “beer” like Budweiser is one of the only disappointing things about America.

          I get that not everyone wants intensely hoppy IPAs with alcohol content closer to wine than Bud. But couldn’t we at least get light pilsner that tastes OK, like you can get super cheap in Germany or Holland? Instead we get donkey p!ss.

          • 0 avatar
            George B

            North American brewers had different local ingredients to work with than European brewers. Different barley and hops. In addition, barley rationing during World War II forced American brewers to use large percentages of other grains like rice and corn in their beer. Large numbers of American consumers liked the resulting low-taste beer. I don’t get it, but that style of beer sells.

            Today most areas of the United States have local breweries that make a variety of beer styles. Here in Texas both craft beer and regional brands are readily available at grocery stores along with liquor stores. Lots of options besides IPAs.

          • 0 avatar
            SP

            There are worse choices out there. At least Bud seems consistent.

            There are certainly better choices out there, but some people just don’t seem to care enough to find them.

            What I really don’t get is that some people choose to drink Bud *Light*. Thereby removing what flavor Bud does have.

          • 0 avatar
            TMA1

            It could be worse. Have you ever had to drink Korean beer? The Budweiser-flavored “Max” is as good as it gets.

  • avatar
    APaGttH

    Mercedes down, BMW, Acura and Audi up.

    Is the FWD baby-Benz losing it’s sales mojo now that reality is settling in?

    • 0 avatar
      krhodes1

      More likely availability issues with the new C-class. YTD sales are well up vs. last year.

      Always amazes me how few cars Mazda actually sells.

      • 0 avatar
        bd2

        C Class is actually a bit up, but CLA sales are way down.

        Sales of the aging E Class are down significantly as well, but sales of the S Class are ridiculous.

        • 0 avatar
          APaGttH

          But is CLA decline a supply issue?

          I’ve read that the new C class is just a tiny bit smaller than the previous E class – could be why E class sales are down.

          The C is fitting the bill of the “baby Benz” and getting rave reviews. The status symbol S is up and the E is getting squeezed in the middle.

          I also wonder if CLA buyers adding up options are looking at a “stipper” C class and going, “well shoot, for a few thousand more…”

          The delta in car payment at say $37K versus $42K isn’t that wide of a gulf. And if we’re talking lease payments…

      • 0 avatar
        dal20402

        Mazda sales tell you how few people in the country are really enthusiasts. They have the best-driving entry in pretty much every segment they compete in, they get rave reviews and fantastic publicity, and yet people just value other things more. Mazdas tend to be priced at the high end of their segments (Miata excepted) with middling feature content and relatively poor packaging. And ordinary people really value big & cheap with toys.

    • 0 avatar
      DeadWeight

      Mercedes CLA is a grossly overpriced, grossly unrefined, complete & utter sh!tbox, and even Consumer Reports not only slammed it on its Road Test Score, but hammered it on its first ever Reliability Index Rating.

      • 0 avatar
        bd2

        The CLA is all that, but the drop in CLA sales may very well have to do with supply and/or the recently introduced GLA taking some CLA sales.

        The CLA has been a winner for Daimler and despite its shortcomings, it has a very high ATP.

  • avatar
    APaGttH

    The redesigned Yaris is leaving off where the old one started – in the sales dumper. 696 units moved, a 10% decline – and the Yaris is the top five fleet queen sold in the United States (percentage basis).

    Scion was just plain ugly – even the tC which has consistently been the best seller was down.

    I know, I know I write it every month.

    Put Scion out of its misery.

    Call the FRS a Toyota Celica call the tC a Corolla Coupe. Pocket millions of dollars saved annually on Scion specific marketing, Scion specific training, and Scion specific operations. In the end very likely increase sales of both surviving models because they say “Toyota” on them.

    Profit.

  • avatar
    thornmark

    Buick is trying to buy a demographic. Offering $4500 -6500 extra discount to Acura owners:
    http://www.tristatebuick.com/offers/buick

    • 0 avatar
      DeadWeight

      Does this stack with the other GM/Buick incentive cash?

      If so, Buick Regals might be finally fairly priced at around the 25k mark (with the 2.0T) that they should have always been marketed at.

    • 0 avatar
      Lie2me

      Wow! You think I could just tell Buick I was thinking about an Acura?

    • 0 avatar
      APaGttH

      As someone who looks at GM and sees a company that is in business to make a profit – this kind of cash on the hood makes me cringe.

      As a marketing professional who follows the auto industry, it doesn’t take a genius to figure out that Acura has done a lot wrong in the last decade. Heck, it is really hard to point out what Acura has done right.

      We also know from the TTAC analysis done that the Verano owns the near luxury compact segment – absolutely owns it. When your competitor is down you do what you can to keep them down. Conquest activity like this to move the demographic needle makes sense.

      But Jesus tap dancing Christ…that is a lot of cash on the hood.

      • 0 avatar
        Lorenzo

        As Deadweight points out, the MSRPs are fantasy, so it’s not so much cash on the hood as realistic pricing. I drove my 2005 LeSabre to check out a Verano, because the LeSabre’s kind of big, but the Verano was a step back to my old compact ’95 Altima, but with a much nicer interior (and more power). I left without entering the showroom, after not one, but two mechanics asked me about selling them the LeSabre.

      • 0 avatar
        dal20402

        Acura has done two things right: every MDX and the latest RDX.

    • 0 avatar
      APaGttH

      Here you go.

      Turn $1500 if you don’t negotiate, probably $1100 if you do, into $6500.

    • 0 avatar
      APaGttH

      Here you go – turn this $1500 heap into $6500 incentive money.

      http://seattle.craigslist.org/est/cto/4711268409.html

  • avatar
    eggsalad

    Why do people keep buying Mitsubishis?

    Up 25% month-over-month, and 30% YD. Please tell me it’s not that horrible Mirage!

  • avatar
    Zackman

    I don’t get the Jeep sales – they’re all gas-hogs and fairly impractical, but the Wrangler is an icon – I love ’em, but I suppose it’s all about image.

    A friend just bought a JGC, not the cat’s eye model, but a mid-level trim model, and it is a sweet ride, but I look at all cars from the point of view of my long commute – sorry, Orville – it ain’t gonna fly!

    I’d like a Wrangler again if they could find a way to make the top retract in one piece w/o taking it all apart.

    • 0 avatar
      dal20402

      Pretty simple: the Wrangler is the only car left in its class, and the JGC and Cherokee are both very competitive. The JGC in particular is widely seen as a standout in its class that can even compete in more expensive territory.

  • avatar
    Big Al from Oz

    I really do think the US is like a house of cards.

    Look at the value of stocks. They are triple what they were at the onset of the GFC. With the US economy the way it currently is, not even considering the US’s major trading partners are stocks over valued??

    Look at the trillions dumped into buying securities etc.

    What is around the corner. Would the US government been better off just dishing out cash to it’s citzens rather than protecting the UAW and auto makers?

    What of interest rates? What role do they play in current market conditions. When rates eventually rise, what then?

    I do think this is temporary. I do see some quite unsettled economic and financial markets soon. With jobs gone again.

    We ain’t out of the woods yet.

    I wouldn’t borrow too much to buy a car at the moment. I would put my money somewhere safe. Maybe when car sales start drying up they can devise instruments to allow for a 240 month car loans.

    Credit can only go so far. Sooner or later it has to be paid back.

    What about the future?? Does anyone care??

    I believe in a user pays economy to a degree. But a user ‘borrows’ economy?? This must be regulated, even the government.

  • avatar
    Big Al from Oz

    I really do think the US is like a house of cards. Look at the value of stocks. They are triple what they were at the onset of the GFC. With the US economy the way it currently is, not even considering the US’s major trading partners are stocks over valued??

    Look at the trillions dumped into buying securities etc.

    What is around the corner. Would the US government been better off just dishing out cash to it’s citizens rather than protecting the auto workers and auto makers?

    What of interest rates? What role do they play in current market conditions. When rates eventually rise, what then?

    I do think this is temporary. I do see some quite unsettled economic and financial markets soon. With jobs gone again.

    We ain’t out of the woods yet.

    I wouldn’t borrow too much to buy a car at the moment. I would put my money somewhere safe. Maybe when car sales start drying up they can devise instruments to allow for a 240 month car loans.

    Credit can only go so far. Sooner or later it has to be paid back.

    What about the future?? Does anyone care??

    I believe in a user pays economy to a degree. But a user ‘borrows’ economy?? This must be regulated, even government borrowings.

    History is littered with many great societies that just borrowed too much.

  • avatar

    Chrysler’s poor showing in the latest consumer reports survey has had little effect on sales. Who really takes anything CR says seriously anyway.

  • avatar
    mjz

    Maserati outsold Jaguar again this month.

  • avatar
    brettc

    I can’t believe that VW finally had a month where they sold more cars that the previous year. Amazing! Looks like it’s due to new Golf sales, which were 2351 for October and the Jetta sedan was up a bit as well with just over 13000 sold. The Passat is a different/sad story though, only 6513 sold. I think VW might want to consider improving the Passat so it’s competitive with its competition aside from being the only diesel offering. But I guess the 3 row SUV is coming in 1-5 years, so that’ll fix everything.

  • avatar
    stingray65

    Mainstream VW cannot be happy to have luxury brands BMW and MB breathing down their necks for the title of top selling Euro brand.

  • avatar
    zerofoo

    A willy’s Jeep Unlimited is about the only interesting vehicle out there right now. Everything else (apart from maybe a model S) is simply boring.

    When seemingly every vehicle on the road is a “me-too” CUV or economy sedan, the Jeep Wrangler is a bit different and interesting.

    Hopefully Marchionne and company won’t mess up the next one.

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