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Geneva 2015: Facelifted Ford Focus
by
Derek Kreindler
(IC: employee)
Published: March 5th, 2014
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Making its first appearance at Geneva is the facelifted Ford Focus, which gets the corporate schnoz, as well as the 1.0L Ecoboost three-cylinder for the North American market.
Derek Kreindler
More by Derek Kreindler
Published March 5th, 2014 7:07 PM
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Loss of identity will hurt Focus sales. Need to keep the car identifiable at any distance. No one wants to drive mommys car. Harks back to the 50's designs when all cars looked alike except for size. No, no, no. (except for the sedan version which is wasted anyway).
Don't like it. Haven't liked the Focus since the second-gen. Ford's small car design lost its way after the original 'New Edge' phase supported the success of the 1st gen Ka, Fiesta, Focus, etc. They've been tweaking the design ever since and it's just getting worse and worse. Like an artist that doesn't know when to stop messing with a painting, a once interesting picture has been turned muddy (the same thing is happening with the first-to-second gen Euro Honda Civic hatch). It's time Ford to stop softening curves on a design that requires hard edges, get a blank sheet of paper and start fresh.