Nissan Shifts Expectations, From Trucks to Cars
As goes ToMoCo, so Ghosn Nissan. Once truck-happy, Nissan is shifting its production away from not-so-good-on-gas trucks and SUVs and is instead building more cars. Nearly alone in the industry, Nissan's sales rose 8.4 percent in May. However, sales of the full-size Titan and Armada were off a 50 percent each. Nissan stayed afloat on the back on the Altima; the CamCord competitor saw its sales climb to 34,428 units (up 43 percent). By shifting around production at its North American plants, Nissan feels it can up production of the hot selling Altima, while decreasing production of the not big boys– without laying off any workers. The shift should yield an additional 2k Altimas a month. It doesn't mean Nissan is getting out of the truck business, though. The Titan will be replaced by a Mexican-built badge-engineered Dodge Ram while Nissan rebadges Frontiers as "Equators" for Suzuki. The plant currently building Titans will start building commercial vehicles.
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gawdodirt: Oh no! You figured out our vast anti-Detroit conspiracy! Er, or... I didn't write the post about GM switching, etc.
Jonny, That was figgered out long ago. I even got a personalised "Pass Go, Do NOT Collect $200,' from the jefe. Good thing that GM is selling great everywhere else! Maybe THEY don't read TTAC!??!