Wild Ass Rumor Of The Day: BYD After Maybach?

by Edward Niedermeyer

Published: March 29th, 2010

wild ass rumor of the day byd after maybach

Chinese site auto.sina.com [via thetycho.com] has a belly-laugher of a wild-ass rumor: they say BYD has its eye on Daimler’s zombie luxury brand Maybach. The rumor is clearly based on the fact that BYD and Daimler recently closed a cooperation deal, in which they will jointly build vehicles in China for sale under a new brand name. But beyond that, there’s not much to go on. From what I can tell from the Google Translate version of the story, auto.sina.com seems to have an anonymous source in BYD that on March 23 divulged:

BYD is on the matter and approached Daimler, Daimler announced soon abandoned the brand, BYD Auto will soon be underway acquisition action.

Technically, there may still be a chance for Maybach, but it’s certainly not looking good. Daimler’s honchos admit “privately” that the brand is over, but will the Germans hand over the once-proud name to “Hand-Build Your Dreams”? And if they do, what on earth would BYD slap the double-em badge on? The mind boggles. Luckily, auto.sina.com provides appropriately absurd options for describing your reaction…

#Branding #BYD #China #Daimler #Maybach #WildAssRumorOfTheDay

Edward Niedermeyer

More by Edward Niedermeyer

Comments

Join the conversation

2 of 11 comments

Ash78 on Mar 30, 2010

I'm somewhere between Gun Draft and Title Party on this.

Like Reply
Mtymsi on Mar 30, 2010

Since the Maybach's styling looks like a Chinese car (Chinese designed and built limo for high ranking party members) that's a perfect match.

Like Reply

Recent Comments

MaintenanceCosts Poorly packaged, oddly proportioned small CUV with an unrefined hybrid powertrain and a luxury-market price? Who wouldn't want it?
MaintenanceCosts Who knows whether it rides or handles acceptably or whether it chews up a set of tires in 5000 miles, but we definitely know it has a "mature stance."Sounds like JUST the kind of previous owner you'd want…
28-Cars-Later Nissan will be very fortunate to not be in the Japanese equivalent of Chapter 11 reorganization over the next 36 months, "getting rolling" is a luxury (also, I see what you did there).
MaintenanceCosts RAM! RAM! RAM! ...... the child in the crosswalk that you can't see over the hood of this factory-lifted beast.
3-On-The-Tree Yes all the Older Land Cruiser’s and samurai’s have gone up here as well. I’ve taken both vehicle ps on some pretty rough roads exploring old mine shafts etc. I bought mine right before I deployed back in 08 and got it for $4000 and also bought another that is non running for parts, got a complete engine, drive train. The mice love it unfortunately.