#vans

In the United States, unlike elsewhere in the world, there aren’t many choices for those who need seating for more than five people but who don’t want to give up the maneuverability of a compact car. Kia gave the segment a go, but withdrew the Rondo from the U.S. market a couple of years ago. Chevrolet has opted to not even test the waters with the Orlando. So Mazda currently has the segment to itself. But the Ford C-Max arrives in less than a year. Does the revised 2012 Mazda5 have what it takes to fend off the challenger?

Ford sold 8,834 Transit Connects in 2009, with sales of the small, Euro-style panel and passenger vans hitting 27,405 units last year. With 9,852 already sold in the first third of 2011, it seems the original German delivery van-slingers in the US market, Mercedes, are taking notice of the segment. The Dodge-branded Sprinter, a larger vehicle, saw peak sales of 21,961 back in 2006 has seen sales fall dramatically in recent years, and in 2010 Mercedes wrestled the vans back to its brand, only to sell a meager 8,599 (a nearly 1,500 unit improvement over Dodge’s last year with the product). In other words, the lesson of recent US-market Euro-style delivery vans seems to be that bigger (i.e. more direct competition with American BOF offerings) is not better.

Yes, I can muster some appreciation of Econolines of yore. But the painful reality is that the current E-Series is an ugly, primitive and inefficient pig virtually unchanged since 1974. The fact that the American light truck sector hasn’t had the same revolution that European design influences have had on passenger cars is a mystery. Case in point: Ford’s Transit (not Connect) vans are a (several, actually) giant development leap ahead of the Econoline, offering FWD, RWD and AWD variants in three wheelbase lengths, numerous configurations, and driven by the most advanced diesels that can get well over 20 mpg. The Transit outsells Mercedes Sprinter in Europe. What the hell is Ford waiting for?