Tag: Fiat

By on May 25, 2015

sergio-marchionne

Sergio Marchionne sent Mary Barra a detailed email in the middle of March in an effort to start merger talks. Barra, CEO of General Motors, was uninterested in the offer and rebuffed Marchionne, CEO of Fiat Chrysler Automobiles.

It was the first time the two executives had ever spoken, but it wouldn’t be the last Barra would hear of Marchionne’s merger desires.

That’s the story being told by the New York Times today, detailing the lengths to which Marchionne is going to trigger consolidation within the automotive industry.

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By on May 21, 2015

Fiat Aegea

Fiat, in conjunction with Tofaş R&D, revealed its new compact three-box Aegea sedan project at the Istanbul Motor Show. The new sedan, which will get a different name when it goes to production, is the first of three new models to be introduced for the EMEA region, replacing the Linea sedan and Bravo hatchback.

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By on May 7, 2015

Fiat 500 "Topolino"

As FCA holds their first annual general shareholders meeting in Amsterdam (after 114 such meetings in Turin), Pirelli has been sold to the Chinese. Pininfarina negotiates its sale to Mahindra. The Italian automotive industry as a whole is in a sad state. The reasons for this are many, but the process of “de-Italianization” of the country’s auto industry continues. In the end, all there could be left is a memory and many homeless ghosts.

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By on May 5, 2015

 

Fiat Linea

In related news: Istanbul has an auto show.

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By on April 27, 2015

1970 Fiat 124 Spider Sport

For those who want their 2016 Mazda MX-5 Miata to have a more Italian flair, the 2017 Fiat 124 Spider will hit showrooms in 2016.

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By on March 24, 2015

Fiat_Panda. Photo courtesy wikipedia.org

During FCA’s most recent five year plan presentation, Fiat was the sole brand that did not have any semblance of a unified direction. While Fiat is decidedly mainstream in key markets such as Brazil and Latin America, it appears that FCA is trying to re-position the brand as something else entirely in Europe and North America. Key to this plan will be an all new, bare bones C-segment vehicle that could end up wearing the Panda badge.

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By on March 5, 2015

Fiat-500X-2

Once a mass-market player in Europe, FCA CEO Sergio Marchionne says Fiat will never again be as such.

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By on March 4, 2015

Is there a car enthusiast whose pulse does not quicken when he or she hears the brrrap brap of the exhaust  when the North American spec Fiat Abarth fires up? TTAC’s managing editor Derek Kreindler is correct, the Abarth does indeed sound faster than it actually is, but it still sounds glorious. Don’t tell me that an inline four can’t sound as exciting as a V8 or even a V12. Saying that an eight or a twelve “sounds better” than a four is like saying that a big band sounds better than a trio, as if you can’t enjoy both Duke Ellington and Cream.

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By on February 26, 2015

20150217_173555

Bad reputations are earned in short order and shed only after many years of good behavior. For car companies, such bad raps come relatively quickly and sometimes decades are needed to overcome them. For Fiat, the cute sobriquet Fix-It-Again-Tony seems to be unavoidable no matter how they actually compare in most reliability studies. The fact is they routinely do better than most European rivals and still have to improve to reach Toyota-like reliability. So, the strive for credibility must go on.

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By on February 26, 2015

Lexus RCF cliff, side

For the fourth consecutive year, Lexus is tops among the brands ranked in JD Power’s annual Vehicle Dependability Study.

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