Tag: Editorial

By on May 14, 2015

gcoverland

“When I see a Range Rover on the street, my blood boils, because we should be able to do a thing like that,” quoth the great Sergio, “And we will.” Say what you like about the leadership Chrysler has had since the days of the AMC/Renault Alliance, but with this comment about the need for a grander Cherokee, if you will, the maximum leader of FCA has shown that he understands the Jeep brand, and its role in America, less than any of his predecessors.

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By on May 1, 2015

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I don’t know what you’re doing with your weekend, but I’m spending mine driving a Prius from the Midwest to the East Coast. Next week I’ll tell you all about my experience with the car, but I’ll say this: it hasn’t been what I expected. Not that my opinion on the subject matters to Toyota; I’m not a customer for a Prius or a hybrid of any type and I am unlikely to become one until the last car that can beat a Prius around a racetrack enters the loving jaws of the Crusher.

Existing hybrid owners, on the other hand, are near and dear to Toyota’s heart. Unfortunately, that affection is being returned in smaller and smaller doses.

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By on March 13, 2015

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One of the essential questions that many automotive writers fail to examine is “what is the nature of an automaker”? All too often, they lose sight of the fact that OEMs are in the business of selling cars, not manufacturing widgets for people who like cars.

This kind of mindset is what leads to the exchange outlined in Automobile Magazine, where one writer discusses the lack of a manual transmission in the 2016 Audi R8.

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By on March 10, 2015

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There’s been a lot of hand-wringing about the introduction of the BMW 2-Series Active Tourer, and its larger minivan sibling, the Gran Tourer. I was in the midst of preparing an editorial on the introduction of the Gran Tourer, a front-wheel drive minivan based on the Mini-derived UKL platform, when I saw news that the X1, my current favorite BMW, is going to be based on UKL as well. Apparently, it will also look “more like an X car.” When the current X1 dies, it will mark the end of an era for BMW.

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By on March 9, 2015

Obligatory XKCD

You’d think that, after all these years, I’d have a tougher skin for people who say stupid things on the Internet. And I’m pretty good about that, but now that I own a Tesla, it strangely gets under my skin when people write ill-informed drivel about the car. Here at TTAC, we’re all about well-informed drivel. It’s a subtle distinction, but we’re proud of it. Anyway, here’s a bit of unfortunately typical writing, found on a random Internet chat board (not TTAC, because the B&B would never stoop to this). All grammar and spelling have been left untouched.

Tesla interior is junk far away from luxury. BMW 335i has better interior design, and 550i in whole different league. Road noise, cheap panels, flimsy speaker grille, seat comfort, ceiling height, sound quality (premium sound!!) all materials that tesla uses belong to 20$K Honda. So rest of money goes into battery price.

Let’s break this down, shall we?

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By on December 17, 2014

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The next 25 years of automotive powertrain technology belongs to the internal combustion engine, according to oil & gas giant ExxonMobil. While many will dismiss this as the wishful thinking of an industrial dinosaur, it’s worth remembering that 25 years isn’t that long of a timeframe in the automotive world.

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By on April 8, 2014

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In the span of 24 hours, Australia inked two free trade agreements with both Japan and South Korea. Even though Holden, Ford and Toyota had already committed to ending auto manufacturing in Australia, it’s hard not to see the agreements as the last nail in the coffin of Australia’s once strong auto industry.

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By on January 3, 2014

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“You have to carry the fire.”
I don’t know how to.”
Yes, you do.”
Is the fire real? The fire?”
Yes it is.”
Where is it? I don’t know where it is.”
Yes you do. It’s inside you. It always was there. I can see it.”

-Cormac McCarthy

January 1st marked the second anniversary of my full-time employment at TTAC, and my third as a writer for the site. Since then, I’ve served under three different E-I-Cs, watched popular writers come and go, made an effort to read every single comment, return every email, meet readers in person and act as the liason between our owners at VerticalScope and the rest of the staff. On January 1st, Jack announced that in a short time, I’ll be taking over as Editor-In-Chief, but I somehow managed to miss the post entirely, as show above.

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By on November 29, 2013

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Buried in an article about the East-West schism between wagons and BMW’s ungainly Gran Turismo series of pseudo-crossovers was a bit of news destined to horrify the BMW diehards that represent a slim but vocal minority of its customer base. Despite indications that it would not be appearing on our shores, BMW will in fact be launching a front-drive car in North America, as per Automotive News Europe

Next year, BMW will add a minivan-styled compact model targeted at young families, sports enthusiasts who need space for their equipment and older buyers who like cars that are easy to get in and out of and have a high seating position. The minivan will be based on the Active Tourer concept and is set to debut in production guise at the Geneva auto show in March. Most likely it will be called the 2-series Active Tourer. It will be underpinned by BMW’s new UKL front-wheel-drive architecture that debuted this week on the third-generation Mini.

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By on August 19, 2013

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This past Friday, Jack reported on Continental’s decision to remove its ATE Super Blue brake fluid from the market, citing its non-compliance with federal motor vehicle safety standards. Apparently, Super Blue ran afoul of regulations regarding the coloration of brake fluid in motor vehicles. It’s not clear exactly what led Continental to recall the product now after years on the market, but it’s obvious why: blue brake fluid is a no-go according to American regulators. As Jack pointed out, this apparent government overreach has cost consumers another choice that amateur racers in particular found useful. Commenters on that story debated the relative merits of regulating automotive fluid colors, in particular brake fluid. So just how regulated are fluid colors anyway, and do those regulations help or hurt consumers overall?

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