Rare Rides: The Crazy 1998 MSV, an RV That Time Forgot
Look at the large creature before you. A fiberglass cacophony of components from various manufacturer parts bins, known as the MSV. Initially, I thought the short acronym could only mean My Special Van, but those letters actually represent the company behind this beast: Mauck Specialty Vehicles.
Hop in the back, and we’ll embark on a voyage to… recreation.
A small blip on the RV radar, MSV was around for just three years — 1996 to 1999. Headquartered in Worthington, Ohio (a northern Columbus suburb), the company partnered with Custom Coach Corporation in Columbus.
Production figures totalled over 100 vehicles, delivered to domestic and overseas customers. MSV managed to wrangle a couple of celebrities out of their hard-earned cash, as Alan Jackson and George Foreman both took an interest in the company’s luxury RVs.
Prices were high, usually over $200,000 per unit. Available in both commercial (30 feet) and personal (25 feet) lengths, each MSV required 600 man hours of hand assembly. An underlying carbon steel frame is concealed by 37 custom fiberglass panels and 13 specialty windows. Over 2,700 unique parts went into each MSV.
Power is delivered by a GM Vortec 454 engine, paired with a GM 4L80E truck transmission, though a diesel option exists in the form of a Cummins 5.9-liter straight-six unit. That mill pairs with an Allison heavy-duty tranny. These taillamps should look familiar to anyone who lived in North America between 1993 and 1998.
Parts bin components were used throughout the vehicle in order to keep costs down to moderate Midwestern home levels. GM provided the engine, suspension, wiring, and brakes, while headlamps came from Ford and their Aeromax semi truck. Front wipers came right from the Toyota Previa.
Do you recognize the driving lamps? Here’s a hint: Dodge V10.
The MSV featured butterfly doors, a unique design in the RV spectrum. Also of note: the cyborg roof-mounted spotlight.
Customers could select from a list of options, though all versions came well-equipped. Our example today was specified to the luxury end of the scale.
Beyond the jet black exterior lies an interior of wood and jade-green leather. Would you care to sit and watch Ellen?
It seems additional seating was added later. These black seats appear to be from a minivan, but which one?
This MSV is on offer via a sales aggregator, Auction123, for $49,900. Small potatoes for any vehicle with butterfly doors.
[Images via seller]
Interested in lots of cars and their various historical contexts. Started writing articles for TTAC in late 2016, when my first posts were QOTDs. From there I started a few new series like Rare Rides, Buy/Drive/Burn, Abandoned History, and most recently Rare Rides Icons. Operating from a home base in Cincinnati, Ohio, a relative auto journalist dead zone. Many of my articles are prompted by something I'll see on social media that sparks my interest and causes me to research. Finding articles and information from the early days of the internet and beyond that covers the little details lost to time: trim packages, color and wheel choices, interior fabrics. Beyond those, I'm fascinated by automotive industry experiments, both failures and successes. Lately I've taken an interest in AI, and generating "what if" type images for car models long dead. Reincarnating a modern Toyota Paseo, Lincoln Mark IX, or Isuzu Trooper through a text prompt is fun. Fun to post them on Twitter too, and watch people overreact. To that end, the social media I use most is Twitter, @CoreyLewis86. I also contribute pieces for Forbes Wheels and Forbes Home.
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That seat upholstery looks GM era 95-2000. Perhaps Olds silouhette seats?
Are those add on seats from a GM minvan, seat upholstery looks to be period 95-00