Someday, GM Will Own the Streets of Hanoi!

Murilee Martin
by Murilee Martin

During my visit to Vietnam last month, I photographed many Honda Super Cubs, but I always kept one eye open for other interesting vehicles. I spotted a few Toyota Crown Royal Saloons, which was cool, but catching a Geo Chevrolet Tracker at a Hanoi intersection was one of the weirder sightings. Studying the photograph later, I realized that three of the four (non-two-wheeled) vehicles in the frame were GM products that show the breadth of The General’s Asian empire. In the foreground, there’s a Chevrolet Matiz, made by Daewoo (I saw plenty of these things, badged as Pontiacs, when I visited Nayarit State in Mexico last year). Then there’s a Toyota Innova, which we can ignore. After that, the Tracker, made by Suzuki (yes, it has a snorkel). Then we’ve got a Daewoo bus in the background.

I think the GM product I saw in Hanoi that I’d most like to see sold in the United States is the Daewoo Labo Roach Coach; this thing seems to have about the same footprint as a Honda Fit, if it’s even that big. We need more Kei Truck Roach Coaches!


Murilee Martin
Murilee Martin

Murilee Martin is the pen name of Phil Greden, a writer who has lived in Minnesota, California, Georgia and (now) Colorado. He has toiled at copywriting, technical writing, junkmail writing, fiction writing and now automotive writing. He has owned many terrible vehicles and some good ones. He spends a great deal of time in self-service junkyards. These days, he writes for publications including Autoweek, Autoblog, Hagerty, The Truth About Cars and Capital One.

More by Murilee Martin

Comments
Join the conversation
 3 comments
  • SuperACG SuperACG on Apr 05, 2012

    I would totally drive that Daewoo Labo cross country outfitted as a camper van. All it needs is a small bed, hot plate, and cassette toilet! Although it likely has a small fuel tank, increasing range anxiety.

  • MrWhopee MrWhopee on Apr 05, 2012

    So, did you investigate just what that yellow kei food truck was selling? Was it any good? I'm thinking "Roach Coach" is an eerily appropriate name for the vehicle. BTW Daewoo seem to be making inroads with buses in Asia, my city used to have nearly exclusively Mercedes-benzes city buses, but nowadays it's a hodge-podge of brands (can't afford MBs anymore?), with a large numbers of it being Daewoo.

    • Murilee Martin Murilee Martin on Apr 06, 2012

      It was selling the usual noodles and Vietnamese coffee that you can get ever 15 feet in Hanoi. The generic term "Roach Coach" refers to the air horns on 1970s taco trucks in California, the ones that played "La Cucaracha."

  • Slavuta Motor Trend"Although the interior appears more upscale, sit in it a while and you notice the grainy plastics and conventional design. The doors sound tinny, the small strip of buttons in the center stack flexes, and the rear seats are on the firm side (but we dig the ability to recline). Most frustrating were the repeated Apple CarPlay glitches that seemed to slow down the apps running through it."
  • Brandon I would vote for my 23 Escape ST-Line with the 2.0L turbo and a normal 8 speed transmission instead of CVT. 250 HP, I average 28 MPG and get much higher on trips and get a nice 13" sync4 touchscreen. It leaves these 2 in my dust literally
  • JLGOLDEN When this and Hornet were revealed, I expected BOTH to quickly become best-sellers for their brands. They look great, and seem like interesting and fun alternatives in a crowded market. Alas, ambitious pricing is a bridge too far...
  • Zerofoo Modifications are funny things. I like the smoked side marker look - however having seen too many cars with butchered wire harnesses, I don't buy cars with ANY modifications. Pro-tip - put the car back to stock before you try and sell it.
  • JLGOLDEN I disagree with the author's comment on the current Murano's "annoying CVT". Murano's CVT does not fake shifts like some CVTs attempt, therefore does not cause shift shock or driveline harshness while fumbling between set ratios. Murano's CVT feels genuinely smooth and lets the (great-sounding V6) engine sing and zing along pleasantly.
Next