By on January 26, 2012

We all make fun of the Cordoba now, but we mustn’t forget that Chrysler’s personal luxury coupe sold quite well back in the day, helping slow the company’s slide towards what appeared to be certain doom. I’m going to follow up yesterday’s junked early-70s personal luxury coupe with one built a little later in the decade.
Yes, the Cordoba was once a fairly common sight on North American roads. It was based on Chrysler’s venerable B platform, which means this car is a close relative of the General Lee and the Plymouth Superbird.


Of course, what we all remember about the Cordoba (which Chrysler’s marketers decided to pronounce with the stress on the second syllable, rather than the way the residents of its namesake city— Córdoba, Spain— do it) is Ricardo Montalban’s TV ads. Even if your parents weren’t even born when the Cordoba was new, you know about “soft Corinthian Leather.” Yes, that’s soft, not rich. You’ll win some trivia contests with that knowledge.
Speaking of soft Corinthian Leather, check out this comfy living room of a car interior! By 1978, the Corinthian Leather seats (technically an option, but I’ve yet to see a Cordoba with the base velour seats) in the Cordoba were a little less pimpin’ than the ’75 model’s deep-tufted buckets, but they still made shoppers in the Chrysler/Plymouth showroom feel they were being cheap for even considering the Fury and its cheapo vinyl upholstery. Yes, I went back and bought this car’s bench seat.

By the time of the Cordoba’s fourth model year, sales were declining a bit. Ricardo was still helping to move that iron, though!
360 cubic inches. How many horses? Who cares? Soft Corinthian Leather!
What happened to opera lights on Detroit luxury machines? Let’s import some opera lights from Detroit for the ’13 Chryslers!
That’s AM and FM radio right there. There was a time, believe it or not, when thieves would steal factory FM radios.
Including the steering wheel, fenders, door panels, and taillight lenses, I counted seven of these “golden” Cordoba medallions on the car. I believe there should be one more for the hood ornament, but this example (found in a Denver self-service yard) lacks that component.
Then there’s the Cordoba badging on the trunklid, fenders, and dash.
The original Cordoba “chronometer” was a mechanical-digital deal, but Chrysler found a source for an LED (or maybe green fluorescent) version. I might have to go back and get this fine clock for my collection, to accompany the beautiful digital clock I pulled from this ’80 Toyota Cressida.
“I know my own needs, and what I need from an automobile I get from this new… Cordoba.

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75 Comments on “Junkyard Find: 1978 Chrysler Cordoba...”


  • avatar
    GS650G

    A buddy of mine had the same car with the Lean Burn 400 in it. What a tuna boat lead sled.
    We tried to get it to do a burn out many times but the lame engine just wouldn’t do much.

    • 0 avatar
      TonyJZX

      i always smile when i hear about ‘limp wristed’ 400 cu. engines

      these days the old LS1 will smoke thru 2nd gear on a mere 346 cubes!

      how far we have advanced

    • 0 avatar
      npbheights

      an engine noise that says “take me back to the shop”

      This Cordoba song cracks me up every time I hear it.

    • 0 avatar
      Moparman426W

      I have a 78 New Yorker Brougham 2 door with the 400. It is a much heavier car than the Cordoba, around 5,000 lbs. When I bought it I installed an edelbrock performer intake with performer 750 carb and a low restriction air cleaner. The previous owner already installed a pre-lean burn factory electronic ignition.
      I also advanced the timing a bit and installed a 2.5 inch dual exhaust system with low restriction mufflers. The engine hauls that boat around with extreme ease, and not a major mod has even been done to it. 400′s really haul ass when built properly. I had one in a 73 Satellite Sebring years ago, set up pretty much the same as the one in my New Yorker, only with headers and an RV cam. It was a very strong runner, especially for still having the low compression smog pistons.
      It didn’t take much skill or brains to make a smog motor run better than itn did from the factory.

    • 0 avatar
      and003

      A 3G Hemi would take care of that, but I suspect the chassis would need to be stiffened, along with being modified to accept the suspension components of today.

    • 0 avatar
      Kevson

      My parents had a 1976 and it was an awesome car. They did get a bad rep but I would love to find one identical to theirs one day and restore/keep it because we had a lot of good memories in that car.

  • avatar
    JCraig

    Was that fake wood considered quality back then or did it look just as bad in those times? I just wonder if it looks worse now because the fake stuff is so much better. Like when you watch an old movie and laugh at the horrible effects that were amazing for the time.

    • 0 avatar
      VanillaDude

      These cars were bringing the finest in luxury home furnishing of the period, into a personal luxury car. Walnut paneling was very popular at this time. Wood veneer was quite the fashion. So filling the interior of a personal luxury car with faux wood trim was considered quality.

      Also, the Cordoba copied some styling themes from the Jaguar. Wood IP panels were considered exotic and European. Chrysler slathered faux wood upon everything, even upon knobs and buttons. Plush thick carpeting, especially in the trunk and on the spare tire was the height of luxury touches. The very idea of finishing the trunk with these touches seemed so elegant in an era when trunks were forgotten black holes filled with wires, unadorned structural braces, smelly fresh rubber full sized spares, and cold hard metal surfaces.

      Air conditioning changed culture, including car culture, a great deal. These kinds of interiors would not have been offered in the age before air conditioning. No one wants to sweat all over these materials within this kind of decor. One of the reasons we have this personal luxury car interior happening is because drivers could sit in air conditioned luxury within a car, as they could their homes. Car interiors couldn’t be glamorous except in luxury cars with air conditioning. When a/c became standard, we can see a demand for similar luxury touches in smaller, more affordable, cars. The personal luxury car begins a chapter best called “affordable luxury”. That was not done before. It was new. And buyers ate this crap up with a plastic spoon.

      Women were buying cars during this era at a never-before rate. Ladies are more comfortable within a comfortable car interior, than within a car interior built for spills, families and dogs. Women were working and the second car was hers. This created a new marketing niche filled with profits. It is simply amazing how one can take a dated Road Runner and turn it into a silk purse filled with profitable options as a personal luxury car.

      I know these cars don’t appeal today to most buyers. Considering their build quality, performance and design features, these cars appear insane. So, it is important to respectfully understand how sane and rational folks would spend their hard earned wages on this kind of vehicle. People weren’t crazy. To them, a Chrysler Cordoba was something to desire.

    • 0 avatar
      Vance Torino

      I’ve always wondered what the HELL people were thinking in the ’70s on exactly this point.

      Avocado Green, Burnt Sienna, and Harvest Gold appliances everwhere! (And WHITE was still available, you know…)

      Not to mention bell bottoms, moustaches, shag carpets, and exuberant pubic hair…

      A decade of collective aesthetic Insanity. These people also voted for Nixon.

      I blame quaaludes.

      • 0 avatar
        Zackman

        So, you prefer monochrome drab gray interiors and a sea of gray and white cars?

        If so, shoulda been a dog!

        We see in color, so give me color.

        Just kidding, but times were still a bit more optimistic though fading fast.

      • 0 avatar
        geeber

        Vance Torino: Avocado Green, Burnt Sienna, and Harvest Gold appliances everwhere! (And WHITE was still available, you know…)

        In the 1950s and 1960s, it was still a big deal for many people to own a brand-new refrigerator, washing machine and dryer. Forget the color – simply being able to afford a current one was enough.

        By the 1970s, virtually everyone had these appliances, so the way to distinguish yourself was to buy one in a color other than basic white. This lasted for about a decade, and we went back to white, and then branched out to the “textured” finish, black and stainless steel.

      • 0 avatar
        geozinger

        @Vance Torino: Quaaludes and Valiums back then were your friends. Maybe more so than Viagra now…

      • 0 avatar
        nikita

        Mom always went with white. In the late 1950′s, cars, as well as appliances and even plumbing fixtures were an array of pastel colors.

        This Cordoba looks like Turbine Bronze, from the Chrysler turbine-powered cars, the same color I painted my A-series Dodge van.

      • 0 avatar
        Toad

        These people were voting for Jimmy Carter (not that Nixon or Ford was a big improvement). Just as Gerald Ford represented the past, so did austere sedans. Personal luxury cars, disco, urban blight, and Jimmy Carter are all things about the mid to late seventies that almost nobody misses.

        I lived through the seventies and it was truly a shit decade; kind of the hangover (or logical consequences) from the 1960′s. Cars sucked, design sucked, architecture sucked, politics sucked, the economy sucked, music sucked, the list goes on. If you are nostalgic for the 70′s your current life must really be in the toilet.

        As my wise grandfather said, the best thing about the good old days it that they are gone.

      • 0 avatar
        Geekcarlover

        If you ever have a question about the 70′s, ask yourself one question. Would this make sense if I was on cocaine?

      • 0 avatar
        56BelAire

        I was a manager at a Chrysler/Plymouth store in the mid 70s. I drove two loaded ’75 Cordobas as demos. One was Yellow with a Saddle leather interior, the other was Black with Silver leather, both had T-Tops. They were real head turners in the day.

  • avatar
    highrpm

    Murilee, I like reading these junkyard finds. Your comment about bringing back opera lights got me worried. What if somewhere out there, an aging auto exec has just read your comment and is going to push forward with a few of these 70s styling touches.

    We’d see the equivalent of The Homer from the old Simpsons episodes!

  • avatar
    Jimal

    Ah, Chrysler’s answer to the Monte Carlo. It always amazed me how similar the design language was between those two cars at the time. Was the Thunderbird of the time the competitor to these? I sort of remember the T-bird of that era being larger.

  • avatar
    Educator(of teachers)Dan

    Yes, lets have some opera lights on a few loaded hemi powered 300s!

    CU student huh? Wonder how much tail has been on that soft corinthian leather?

  • avatar
    jpcavanaugh

    The 75 Cordoba hit all of the right styling buttons at that time. It was a breath of fresh air compared to the fuselage styling language that had dominated since the late 60s and was getting quite stale.

    The only problem with the Cordoba (ok, I mean besides the Lean Burn) was that it inherited the el-cheapo B body structure. The feel of the body was only marginally better than the 1971-74 Satellites and Chargers.

    I was about 16 when the car came out, and it was the first Chrysler in my lifetime that made Chrysler buyers out of Ford and GM owners. Unfortunately, most of them gravitated back due to Chrysler’s sub-awful quality control of the period. Internally, the company was well on the way to official basket-case status, and the products showed it.

    • 0 avatar
      geozinger

      @jp: Yes, if you didn’t witness it firsthand, it’s hard to know what an impact these cars made on the public.

      Too bad it wasn’t able to help the company more.

    • 0 avatar
      Zackman

      Man, I wish I would’ve put my comment here instead of below! You covered some of my bases, JP! I need to read through a bit more before commenting.

    • 0 avatar
      Moparman426W

      JPCavanaugh, el-cheapo B body structure? You have no idea what you are talking about. The B body was what chrysler’s legendary musclecars were based on. They had about 3X the stiffness of GM’s A body cars, which had the torsional rigidity of a rubber band. The B body also had 11X3 inch brakes as opposed to GM’s undersized 9X2.5 inchers.
      The B body, as well as all mopars had offset mounted leaf springs, the mounts were positioned to reduce squat under acceleration and help plant the tire for better traction, as well as reduce wheel hop and nosedive during braking. Then there’s the torsion bar setup, which I’ve discussed on this website before. They transferred much of the car’s frontal weight toward the center of the car for better handling, but the main advantage was reduced floatiness at cruising speeds and reduced nosedive. GM products had horrendous suspension geometry.
      For the 73 model year chrysler added a subframe to the B body because they were going after better isolation because that was what people wanted in those days. The cars were still unibody, but the subframe was bolted to the lower section of the front body. They also added thicker and softer bushings to the rear leaf springs, and thick rubber biscuits between the spring and axle to further isolate road noise and harshness.
      So in other words the later cars were not marginally better than the 71-74 models as you say, they were inferior to all 72 and earlier models from a handling standpoint. Smoohter ride? Yes. Quieter? Yes. But not as hood at handling.
      But since the cars were still unibody and still had the same basic suspension they were better than the GM and ford products, as far as body stiffness and handling go.
      A good example is a road test of a 77 Charger by Motor Trend, I think it was the April issue. They praised the car’s handling, and made a big deal about the stiffness of the body structure. They went on to say that it was the first car in it’s class they tested that year that did not suffer from “front end flutter” over irregular surfaces. They were referring to the way the front clip shuddered on other cars.
      Spotty build quality? Yep. Crappy lean burn sytem? For sure. But at least it had the basic proven mopar essentials, solid engine and driveline, suspension and body structure. You had something solid to work with. A year or so ago Mopar Action had a tech article on the 73-up B bodies on redoing the suspension for better handling. They took a 76 cordoba, removed the factory bushings and replaced them with stiff aftermarket pieces, and they added solid aluminum bushings to the subframe as well as good shocks and bigger sway bars front and back. It turned out to be one heck of nice handling car, especially considering the size and heft. And by the way, everyone, the car featured here does not have the corinthain leather seats.

  • avatar
    Ubermensch

    Notice how the plood on the top and bottom parts of the dash are different colors. Resorting to calling a clock a
    “Chronometer”…please. Is it any wonder why Chrysler went downhill.

  • avatar
    AMC_CJ

    I could see opera lights working on modern-day designs. But make them LED, and hidden in the b-pillar, so you can’t even see them until they come on (recess into the b-pillar behind some tint).

    I miss interiors like that. I’m so thankful for the sofa in my daily driver.

  • avatar
    geozinger

    I remain stunned by how well old cars hold up out West.

    Not that it matters, but if you were to ask me in 1975 which car I would buy between the Mark IV/Thunderbird or the Cordoba, I would go for the Cordoba. The mid sized near luxury cars had it all over those FoMoCo tanks. Even Ford’s version of the Monte Carlo, the Mercury Cougar, was far more desirable to my eye. Especially with the Farrah Fawcett ads! (no links from work computer, dammit)

    By the time this car got to the stacked rectangular headlight era, it was getting a bit long in the tooth, but still outclassed much of it’s competition, IMO. It’s a shame it’s F-body based successors weren’t more popular, but by then the gas crises had taken their toll on big RWD coupes…

  • avatar
    dejal1

    I had always remembered it as “fine Corinthian leather”.

    I always thought the Dodge Magnum was a better looker. The Magnum that Richard Petty drove in Nascar was kind of cool looking.

    Any chances of finding a Givenchy or Bill Blass edition Lincoln from the 70′s?

  • avatar
    bumpy ii

    “this **small** Cryzler”

    lolwut?

    I’m sure Ricardo Montalban was profusely grateful to Nick Meyer for ensuring that the Cordoba ads would not be his last memorable role.

    • 0 avatar
      geozinger

      The statement may sound funny now, almost 40 years later, but during the late 60′s/early 70′s, one of the Chrysler CEO’s proclaimed that “Chrysler (brand) would never build a small car”. Or words to that effect.

      So in 1975, when Chrysler releases a mid-sized car with the Chrysler name, it was an admission that Chrysler had to change with the times in order to survive. Fortunately, it was a good “small” Chrysler, at least for a while.

      In a way, I kind of wish for the same kind of clear statement from Sergio about Mopar’s future here in the States. The model lineup and brand integration going forward seems a little muddled to me.

      • 0 avatar
        jpcavanaugh

        As early as 1962, when Buick and Oldsmobile were hawking Specials and F-85s, Chrysler advertised that “again – no jr. edition to jeopardize your investment”.

    • 0 avatar
      dejal1

      “Khaaaaaaaaaaaaaaaaaaaaaaaaaaaaaan”

  • avatar
    mjz

    The original 1975 version was the best looking of the “personal” luxury coupe bunch. They ruined the front with the stacked headlights, and the squared off next generation never cut the mustard.

    • 0 avatar
      carbiz

      +1

      IMO, the original Cordoba was the best treatment for the challenges with the front bumper crash tests. While Fords looked like the bumpers were hung on as an afterthought, Chrysler did a decent job of blending the bumpers into the design. The New Yorkers/Imperials of the same era were also fine examples.
      The malaise era produced a lot of ugly cars, but the original Cordoba was not one of them and its sales proved that. Too bad that like the ’57s, Chrysler did not have the brains or the money to maintain the quality.
      The Cordoba regained its looks with its 1980 restyle. Again, as the poorest of the Big 3, it seemed that Chrysler was always stuck with the crumbs that fell off the table. Too bad, because occasionally they were inspired.

      • 0 avatar
        Rollo Grande

        “The malaise era produced a lot of ugly cars, but the original Cordoba was not one of them.”

        I agree! The original was a sharp-looking design, especially for the year 1975.

        It is amazing what an impact color choices make on well-ordered cars from this era. Most of them were harvest golds, browns and greens with tacky vinyl half-roofs and upholstery like Grandpa’s favorite chair. But I clearly remember a neighbor back in the 80′s who had an immaculate 1975 Cordoba: jet black, red leather interior, and T-tops, sitting on factory Rallye wheels with BFGs. It looked as lean, clean and mean as any Mopar muscle car ever made.

    • 0 avatar
      cfclark

      +1 – The stacked headlights made it much less distinguishable from the Monte Carlo and LTD II, when they all went with the same look. (When I was a kid I thought the stacked lights were cool, but then I was 9 at the time.)

      • 0 avatar
        geeber

        I always thought that the stacked, square headlights on the 1976-77 Monte Carlo simply didn’t work, as the rest of the car had lots of sweeping curves. The Cordoba was a little better, as the car didn’t have the sweeping fender curves of the Monte Carlo, but it was also painfully obvious that Chrysler was, once again, blindly aping GM.

        At least Oldsmobile and Buick straightened out the side sheetmetal on their personal luxury coupes when they went to square headlights for the 1976-77 versions.

        The Buicks still had the sweeping curves on the sedans and basic coupes, and the stacked, square headlights looked out of place on those versions, too. At least Oldsmobile used horizontal square headlights on its sedans and basic coupes, which looked much better, in my opinion.

      • 0 avatar
        texan01

        The stacked lights are kind of awkward looking, but my 77 Malibu Classic with it stacked lights, it really does light the road up like no other car I’ve ever owned.

        I am considering swapping the quad lights for a set of round duals to go more with the more fluid body lines.

  • avatar
    wstarvingteacher

    IMO this was one of the best looking cars of it’s time. My yard is already full and I’m busy trying to keep things from dissolving on the ground. If that were not so I would be salivating. Oh well, maybe I am anyway.

  • avatar
    Kevin Kluttz

    Did anyone notice the credit captions on the pictures? Hilarious! And does anyone remember the 300 of that era? Limited edition for 1979, with 5500 built. It was quite a runner, and not too lame at that. I know where one of those is, and has been covered up since about 1988. I had been allowed to drive it before that (thanks, Roger), and with its 360 magnum, it was very strong. Stiff suspension, too. I apparently would not give my right arm for it ( I know where it lives, so I could have already if I wanted to), but I do pine for it sometime. It was awesome, but Ricardo never pushed it.

    • 0 avatar
      carbiz

      I actually had the papers at home to factory order an ’81 ’300′ for the astronomical amount of $10k. A career change (I smashed up a Scirocco at work!) cancelled those plans and I would have to make do with a new ’82 Rampage instead.

      • 0 avatar
        geozinger

        @Carbiz: I’d forgotten about the J-body “300″.

        Actually, $10K wasn’t that bad of a price for that car. I bought a POS 1980 Mercury Capri RS Turbo for about $11K, IIRC. With something like 14% interest, too.

        In so many ways, that was one expensive car.

  • avatar
    Boff

    Ahhh brings back memories of the ’75 Dodge Coronet we had (white with gold vinyl roof; 360 c.i.d.). It was a company car for my dad, and he liked it so much he then bought it for my mom’s use. My dad and I always argued about this, but he claimed it was one of the last cars sold pre-cat. Whatever, it flew compared to the subsequent midsize coupes he got in the 70′s and early 80′s. We had a lot of problems with that car, but I think it was because my mother was allergic to regular maintenance. Nothing anyone could do about all the cigarette lighter burns my brother inflicted on the gold vinyl seats (no Corinthian leather, soft or otherwise, for my family).

  • avatar
    Domestic Hearse

    I remember when Dad got this car. A round-headlight version (75ish?), silver with the white roof, blue interior. Boy, we felt like we were rich. An interstate cruiser, that one. Just set it and float along at 70, enjoying 16 mpg. Logged many a mile in the back seat of that car. We may laugh and point at it now, but in its day, it was special. Cool find, Murilee. Good memories.

  • avatar

    I had one of these in Burgundy, loved the car. it was a young man’s Riviera. the car drove smoothly and was quite attractive and appealing in it’s day.

  • avatar
    Zackman

    These cars really helped Chrysler stave off the wolf at the door for a few more years. The seats really were that good. The rest? Besides the drivetrain, I felt they were made of paper – they just seemed flimsier than anything GM had at the time.

    What I didn’t like about these and similar cars was when the OEMs began dropping the pillarless style and went to fixed back glass, nothing else changed. At least on the Colonnades through the GM lineup, the doors were a half-mile long to partially make up for the difficulty of access to the back seats. After a few more years, it no longer mattered, as four-door sedans became the norm in all but sub-compacts and sports cars where back side glass, if there was any, was fixed or not.

    Ricardo, good job, – rest in peace – we loved ya!

    • 0 avatar
      carbiz

      Chrysler was the King of the overstuffed sofa look, which looked fantastic in the show rooms of the era, but did not age well. My father’s friend’s ’76 Dodge Charger (why do I have it in mind that it was called the Mirada up here in Canada?) had the tufted velour in powder blue. It looked cool then. I can only imagine how it looked 3 or 4 years later.

  • avatar
    jjklongisland

    Here was my 75… It had a 360 and made decent power… It was the only car of the 70′s in my opinion that was as an artistic statement as the cars from the 50′s… It was a great cruiser and I got more action at cruise nights than cars 10 times its value. If I had a dollar for each person that told me they lost there virginity in one of those I would be rich… I miss my doba…

    http://i258.photobucket.com/albums/hh241/jjklongisland/Cordoba/IMG_1217.jpg
    http://i258.photobucket.com/albums/hh241/jjklongisland/Cordoba/IMG_1214.jpg

    cant beat that corinthian leather… That was another comment people would yell at me as I drove it…
    http://i258.photobucket.com/albums/hh241/jjklongisland/Cordoba/CIMG0559.jpg

    Its doors also almost opened 90 degrees to the body. Pretty cool

  • avatar
    55_wrench

    I bought a ’79 from the original owner in 1992 to use as a boat / daily driver. It was the only one I ever saw with the factory tachometer, and it also had a halo bar that ran over the front edge of a padded 1/2 vinyl roof that was fed by a bulb on either end. Looked way cool at night.
    Sticker was 8100-ish when brand new, but by the time I got this one it needed lots of TLC which it never quite got. It was a battle staying ahead of the tinworms even out west, but FWIW with the torsion bar suspension it was hands down the best handling Malaise car I ever owned.

    Laugh if you will, but there’s a really nice one running around my area with medium metallic green inside and out with tinted T-tops.

    Malaise never looked so good.

    And BTW there was one Cordoba I saw in a wrecking yard with cloth seats. It was a ’75 with a white interior. Houndstooth.

  • avatar
    Volt 230

    Those front buckets must have spent their whole life covered cause they look almost new, plus the driver was most likely a lightweight individual. Either that, or it got reupholstered.

  • avatar
    Carlson Fan

    One of my favorite Ricardo lines, “I like what they’ve done with my car”. Classic!

  • avatar
    Pinzgauer

    This is nice, but I am more of a Dodge St. Regis man myself.

  • avatar
    toadroller

    What always amazes me about Denver (I do miss it so) is the fact that you can find 70s era Dodges that aren’t rusted through. Dry, sunny climate, no salt on the roads.

  • avatar
    sckid213

    As others have said here, I can seriously see opera lights coming back as a styling cue. Like, no joke. I’ve been telling my friends this for a while now.

    Obviously they’d be updated, probably in the form of LED pipes. After all, what better way to indulge our current obsession with LEDs than to slap them on the side of the car? Just like fender vents, I could see these starting on a high-end SUV, like a Ranger Rover or Caddy, and trickling down to the point where they pop up on Fiestas.

    It may sleep, but Malaise never dies.

  • avatar
    acuraandy

    Joachim: ‘We’re all with you, sir. But, consider this. We are free. We have a ship, and the means to go where we will. We have escaped permanent exile on Ceti Alpha V. You have defeated the plans of Admiral Kirk. You do not need to defeat him again.’
    Khan: ‘He tasks me. He tasks me and I shall have him! I’ll chase him ’round the moons of Nibia and ’round the Antares Maelstrom and ’round Perdition’s flames before I give him up!’ :)

  • avatar
    Joss

    Yes British Leyland L O V E D harvest gold a kind of seventies equivalent of all that orange leaf you see budding all over these days.. Chairman Mao & George McGovern made people vote Nixon.

  • avatar
    nrd515

    I ordered a ’74 Roadrunner in late may of 1974, just before I graduated high school (And yes, I had the cash to pay for it myself!) and due to a dealer screwup, the car came in wrong (everything, from model to engine, to color, etc), and had to be reordered. It was very late at this point and the dealer said it might come as a 1975, like this:

    http://www.cardomain.com/ride/2418307/1975-plymouth-roadrunner#24183070001

    I told them flat out, that “I don’t want a Monte Carlo looking Roadrunner, I want a real one!” He showed me a pic and tried to get me to take whatever came, but I wasn’t going to do it. By the time it showed up, as one of the last ’74s, there were a couple of ’75 Cordobas and Fury’s on the lot. In fact my car was the only ’74 on the transporter, the rest were ’75′s. I hated the looks of them then, and I still hate them now, better than the Monte Carlo they ripped off, but still ugly..

  • avatar
    krafttj

    I had a terrific ’78 Cordoba; bought it with my first “big earnings” (take note Wisconsin Governor Walker) as a teacher. I look back at it fondly, but I guess I really wanted the T-Bird. I had the optional full vinyl top (white!) over green. I gotta say it REALLY impressed all my girlfriends, so it did what it was supposed to do. Even helped me snare my wife of 32 years. We traded it in on a Mercury Lynx wagon 8 years later. That was a sad day. I had the optional 400 cid Lean Burn. You could actually SEE the gas gauge move down toward empty when you kicked in the 4 barrel carbs in hard acceleration.

    BTW, I believe the ‘Doba in this junkyard is a ’79. The differences were slim, but you’ll note the pronounced vertical highlighted chrome bars on the grill. The ’78 had uniform grill work with no difference between the vertical bars every 6th stripe. Picky note, I know, but that’s how much I loved my car as I washed it and gazed upon its magnificence.

  • avatar
    bomberpete

    nrd515: I have a Jan. 1975 Car & Driver review of the redesigned Fury Roadrunner that says “A Roadrunner without acceleration is just another Plymouth.” You were right to hold out for that ’74. Which engine?

  • avatar
    bill mcgee

    The brotherinlaw had one or maybe a ’79 in white with a brown vinyl roof. I went on several long trips in it , usually in the back seat which seemed roomier than most of its competion. He got the cloth interior which again I thought was pretty competitive and looked durable. Brotherinlaw I remember raving about the gas mileage compared to the several ElCaminos he had driven prior but traded it in on a new ElCamino pretty quickly.

  • avatar
    chicagoland

    What helped sales was the Chrysler branding. To middle aged buyers in the 70′s, it was same as Olds/Buick, and as “small” as they’d go.

    Calling the same car a Dodge Charger SE, merely 3 years after the Hemi was dropped, however, was dead wrong.

  • avatar
    b_lawson777

    i would like to purchase a few items from this cordoba if you could contact me on my number thats would be easier for me on 309-644-0782
    or comment back thank you!


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