If you are one of those who are itching to buy a new car after years of economy-induced withdrawal, one of the many questions that may run through your mind is the exit strategy from that shiny new car. In other words: How well will the car hold its value? If you want the executive summary: Buy just about any Toyota, Lexus, or the 2012 Jeep Wrangler.
If you need more detail, hit the jump.
Residual value is an important data point in the business. Amongst many other things, the residual value influences your lease rate, and your trade-in, just in case you don’t want to hold on to that car for 10 years, which happens to be the average age of a car on U.S. roads.
To help you with this tough decision, Kelley Blue Book published its 2012 Residual Analysis Report and handed out its Kelley Blue Book’s Best Resale Value Awards. The awards went to Toyota and Lexus. Says Kelley:
“The brand in which the entire lineup of 2012 model-year vehicles is expected to retain the greatest amount of its original value after five years is Toyota. The luxury brand with the same claim is Toyota’s more refined sibling, Lexus. Both brands regain the titles they claimed from Kelley Blue Book back in 2010.”
“Despite Toyota’s success in the 2012 residual rankings, the company lost market share in the U.S. due to its supply shortage following the earthquake and tsunami in March 2011. The challenge for Toyota next year will be to regain this share without depressing its residual values,” said Eric Ibara, director of residual consulting, Kelley Blue Book. ”A number of actions that could quickly increase sales and market share also could jeopardize its residual value crown, including over incentivizing and increasing daily rental volume. Clearly, Toyota’s actions through the next year will be pivotal in shaping its future direction.”
This may all be fine and good, but which car holds its value the best? Kelley came up with this top ten list. It shows the predicted resale value as a percentage of the purchase price after 36 and 60 months.
Kelley Blue Book Value Leaders 2012
|Rank||Model||36 months||60 months|
|1||2012 Jeep Wrangler||68.0%||55.0%|
|2||2012 Toyota FJ Cruiser||67.0%||50.0%|
|3||2012 Toyota Tacoma||64.0%||49.0%|
|4||2012 Hyundai Tucson||64.3%||45.3%|
|5||2012 Audi Q7||63.3%||44.3%|
|6||2012 Infiniti FX||58.0%||44.0%|
|7||2012 Honda CR-V||60.3%||43.5%|
|8||2012 Lexus RX||64.0%||43.0%|
|9||2012 Nissan Frontier||56.2%||42.8%|
|10||2012 Chevrolet Camaro||57.0%||42.2%|
This list could save you a lot of green, but greenies could possibly congregate for a Kelley Blue Book burning: 9 out of 10 on the list are trucks (or trucklets). The only non-truck on the list is the archetypical American muscle car, in place 10. Also, the list is mildly un-American.
(I of course am morosely interested in which cars are at the very bottom of the list. Steve Lang, did you get your copy?)