European Carmakers Agree On Standard Plug, Which One Unknown

Bertel Schmitt
by Bertel Schmitt

If you have ever traveled through Europe, you know that electrical plugs are a mess. European carmakers want to avoid the same mess when you travel with your electric vehicle, say from Germany to Italy via Switzerland. It’s enough that you will have to charge early and often. It’s enough that places to plug in will be scarce in the beginning. But at least the plug should fit your car. To promote that noble cause, the European Automobile Manufacturer Association ACEA has defined “a comprehensive set of recommendations to standardize the charging of electrically chargeable vehicles. The joint industry proposal will enable the use of one type of plug independent of car make, electricity provider or country.” So what will they use?

Nobody knows. The ACEA “recommendations cover the whole link between the public charging infrastructure and the vehicle inlet including the communication between the two, and they address both slow and fast charging with direct or alternate current. As soon as approved by the relevant standardization bodies, vehicle manufacturers will start integrating the uniform application in their production cycles. The auto industry advocates the full implementation for new vehicles types from 2017.”

Which plug remains a secret. Most likely, it will not be the SAE J1772 plug favored in the U.S,, nor the CHΛdeMO plug popular in Japan, but a different, European plug. Just to keep things interesting. At least we know that the secret standard will allow fast and slow charging, AC and DC. And how many people will plug in? Says the ACEA:

“Most stakeholders assume a realistic market share for electrically-chargeable vehicles in the range of 3 to 10% of new sales by 2020 to 2025, depending on how quickly the most immediate challenges can be addressed.”

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • 92golf 92golf on Sep 23, 2011

    One plug to rule them all, one plug to bind them........ Seriously though, I obviously don't get out much. I had no idea there were so many different and competing standards.

  • MrWhopee MrWhopee on Sep 23, 2011

    Truly, the world is just one big, tall tower of babel... Can't we agree on anything? Even standards of measurement aren't the same across the world...

  • Pig_Iron This message is for Matthew Guy. I just want to say thank you for the photo article titled Tailgate Party: Ford Talks Truck Innovations. It was really interesting. I did not see on the home page and almost would have missed it. I think it should be posted like Corey's Cadillac series. 🙂
  • Analoggrotto Hyundai GDI engines do not require such pathetic bandaids.
  • Slavuta They rounded the back, which I don't like. And inside I don't like oval shapes
  • Analoggrotto Great Value Seventy : The best vehicle in it's class has just taken an incremental quantum leap towards cosmic perfection. Just like it's great forebear, the Pony Coupe of 1979 which invented the sportscar wedge shape and was copied by the Mercedes C111, this Genesis was copied by Lexus back in 1998 for the RX, and again by BMW in the year of 1999 for the X5, remember the M Class from the Jurassic Park movie? Well it too is a copy of some Hyundai luxury vehicles. But here today you can see that the de facto #1 luxury SUV in the industry remains at the top, the envy of every drawing board, and pentagon data analyst as a pure statement of the finest automotive design. Come on down to your local Genesis dealership today and experience acronymic affluence like never before.
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