Members of the media and the legal profession who receive regular updates from the U.S. Department of Transportation were in for a shock this morning as they opened the last announcement from NHTSA. ZoneAlarm by Check Point Software, which claims market leadership in the firewall and security business, warns that a DOT press release is a “possible fraud attempt.”
This could discourage many recipients from learning that the 30-second PSA , “Get the Message,” which “features clips from people from across the country who lost loved ones in distracted driving crashes” has received more than 100,000 views on YouTube.
Apparently, the warning is triggered by a little government snooping on who may or may not click on the YouTube link in the press release. Instead on linking directly to the YouTube tearjerker – like so – the press release routes the clicks through links.govdelivery.com, along with a whale of a tracking ID.
Once links.govdelivery.com has done whatever it does with the information, it passes the viewer on to the heart-wrenching video of innocent children that were killed by text messages.
ZoneAlarm doesn’t like the sleight of hand and accuses govdelivery.com of impersonating YouTube. Or distraction.gov.
Ah, the dangers of distracted (or overly nosy) press releases.