Logo: a Shortening of Logogram From Gk. Logos "word" + Gram "what is Written."

by Jeff Puthuff

Published: February 28th, 2009

We want/need a logo, professionals have offered help and we’re going to take it. To play nice, we’re asking for the B&B’s opinions. It’s not a contest, though the winner will be given a prize. PriceWaterhouseCoopers isn’t going to drop by and certify the results and hold us to a winner.

It’s fine to not like something but at least be considerate of the people who contribute their time to this project. Please don’t flame the artists or the site. Them’s the rules.

#LogoContest

Jeff Puthuff

Early 30s California guy driving a 97 Infiniti I30. Past cars: 90 Cavalier, 82 Skylark, 78 Courier, 61 Beetle.

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2 of 23 comments

Akitadog on Mar 01, 2009

I think the best so far is jpdttaclogo2. I think it could use some slight changes, though. I'd replace the sword with a torch, as we come to this site to be illuminated, not to destroy. The artist may want to experiment with shrinking the lady by about 15% - 20%. moving her to the lower right, and see if he/she can't fit THETRUTHABOUTCARS.COM in a continuous arc around the upper left of the circle/tire. Also try experimenting with maybe some basic spokes inside the circle/tire. My second choice is ttaclogo2, though I'd pick a slightly darker shade of gray.

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Tappertrainman on Mar 02, 2009

Of course, I vote for my own (ttaclogo), but in the interest of fairness, I also like the ttaclogo2 though I would remove the ".com" Perhaps this is just a reality of growing up in the internet age, but I find it unnecessary and redundant to put ".com" at the end of any logo. I would venture a guess that most large internet companies would like nothing better than to drop the ".com" as easily as they have dropped the "www." in the past. As more people become familiar with the internet, the prefixes and suffixes are completely unnecessary. Think of how you refer this website to your friends. "I read something on The Truth About Cars the other day...." or "Did you see what TTAC was talking about today?" The ".com" is superfluous.

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