#Qoros

Consistently loud: Foton

We ended our last overseas adventure, the Trans-Siberian Series, in Mongolia with an exploration of the best-selling cars in this cold country. I’m resuming my exploration of this part of the world, leaping South to Shanghai in China where the biennial Auto Show took place in April.

Now that the dust has settled, it’s time to investigate the plethora of Chinese carmakers at the show (over 40) and trim it down to the 10 most impressive. It’s an abashedly subjective ranking. However, know that many aspects were considered to establish it: from interior/exterior quality and design of the models revealed, the number/validity of new cars, concept cars, brochures, staff availability, savviness and friendliness, as well as whether or not they improved since last year at the Beijing Auto Show.

In brackets are the ranking I gave these manufacturers at the Beijing Auto Show in 2014.

Discover the carmakers ranked from #10 to #6 below the jump…

A year ago, Qoros, the startup car company based on the business model of building cars in China with European engineering and Israeli capital, showed it’s first car, the compact Qoros 3 Sedan at the Geneva International Motor Show. In two months, Qoros will again use the Geneva show to debut a new car, this one the Qoros 3 Hatch. It is based on the same modular platform as the Qoros 3 Sedan and draws heavily on that model while showing what the company calls a “youthful evolution” of the company’s signature design elements in a more sporty direction.

Qoros, the joint venture between the Israel Corp. and China’s Chery based on the business model of designing the cars in Europe and building them in China, took an important step as it introduced their Qoros 3 sedan to the Chinese market at the Guangzhou Auto Show. The car had earlier been shown to the public at the Geneva auto salon, but this is the first time it has appeared before an audience in its most important market. Qoros also announced that the first authorized Qoros dealer in China has been opened in Nanjing. dealers. The 3 sedan will be priced between 119,900 yuan ($19,680) and 167,900 yuan ($27,560), and it will be only the first model announced from what Qoros says will be a new model introduced to the Chinese market every six months for the near future. The next model is likely to be a compact crossover.

Automotive startup Qoros Auto Company has an interesting business model. Backed with the manufacturing know how of China’s Chery corporation, and the funds of the Israel Corp. holding company, controlled by the Israeli Ofer family, Qoros is designing cars in Europe to be sold in Europe, but built in China.

Visionary Vehicles’ envisioned dealership

Malcolm Bricklin’s company, V Cars (formerly Visionary Vehicles), was awarded $2 million by a Detroit jury in U.S. District court. The lawsuit was filed after Bricklin’s failed effort to set up a joint venture with Chery to produce Chinese made cars for the North American market. The jury ruled that KCA Engineering, a company founded by former Visionary executive Dennis Gore while he was still an employee of Bricklin’s startup, had committed fraud as well as a number of other misdeeds. When Gore was first hired by Visionary, Bricklin said it was because of his expertise with Asian car manufacturers.

BMW Mini’s former chief designer Gert Hildebrand and Volkswagen’s former North America vice chief Volker Steinwascher enjoyed the adolations of the adoring masses when they unveiled their new Qoros brand at the Shanghai Auto Show.

The Chinese-Israeli co-production Qoros has not sold a single car yet, but it already finds itself in the legal hot seat. Via a temporary injunction of a court in Hamburg, Germany, Audi precluded Qoros from using – the letter Q.

Qoros 3 Sedan

At the Geneva auto show, the long awaited Chinese attack on the embattled European auto market will finally get started in earnest – with the help of German and Austrian engineers, and money from Israel. Qoros is a joint venture partnership between China’s Chery and the Israel Corporation. Qoros wants to be to Chery what Lexus is to Toyota and Acura to Honda. It also wants to be the key that unlocks foreign volume markets.

China might be going on a deadly brand binge as Bertel prognosticated. Here is a new brand that at least is worth a look: Qoros. It is a joint venture between Chery Automotive and Quantum LLC from Israel. The joint venture had been approved way back in 2007, but things slowed down soon after that – in 2008. Now they are back, with a very first concept car that looks – well, it looks like a cow.