#PonyCars
2017 Chevrolet Camaro ZL1: Slightly Slower and Cheaper Than a Hellcat
General Motors just released pricing and performance figures for its 2017 Chevrolet Camaro ZL1, and unless Ford comes up with a hotter Mustang, it looks like Dodge still holds the domestic performance crown.
Billed as the most powerful production Camaro ever, the 650-horsepower ZL1 comes with an MSRP of $62,135 for coupe models, $69,135 for drop-tops. Lower-end models stand to benefit from Chevy’s 1LE performance package.
Now the Camaro Is Getting Trounced by the Mustang and Beaten by Challenger, Too
U.S. sales of America’s three pony-muscle car coupes slid 2 percent in July 2016 despite meaningful gains from both the Ford Mustang and Dodge Challenger.
Blame?
Cast it all in the direction of the Chevrolet Camaro, sales of which plunged 26 percent, a loss of nearly 2,000 sales for Chevrolet dealers compared with July 2015.
Camaro sales declined in 7 of the last 12 months, diving by 9,517 units during a span of three consecutive year-over-year decreases between May and July. After the Camaro outsold the Ford Mustang in five consecutive years, it now appears certain that 2016 will be the second consecutive year in which the Mustang easily outsells the Chevrolet Camaro.
One might even say the Mustang is going to win, “by a lot.”
Camaro Vs. Mustang June Update: Camaro Crumbles, Mustang Mopes
After TTAC delved into the details of the sixth-generation Chevrolet Camaro’s gradual decline last month, General Motors reported the worst sales month for the Camaro since November 2014.
June 2016 sales of the Chevrolet Camaro fell to a 19-month low. With only 4,969 sales — a huge number by the standards of most sporting cars but a 40-percent drop compared with the Camaro’s five-year June average — U.S. Camaro volume fell below 5,000 units for just the second time in the last 18 months.
Newly launched this past winter, the latest Camaro’s sales have fallen well below the totals achieved by the six-year-old fifth-gen Camaro in its final — and worst — year on the market. In the first-half of 2015, GM reported 42,593 U.S. sales of the Camaro, a 9-percent year-over-year drop. Yet one year later, the new Camaro is down 14 percent to 36,834 units, a drop of 5,759 sales.
Ford Mustang Vs. Chevrolet Camaro: 2016 Is Clearly Not The New Camaro's Year
On the Muscle Car Calendar, 2016 was supposed to be the Year of Camaro.
After outselling the Ford Mustang in the United States in five consecutive years between 2010 and 2014, it wasn’t surprising to see the Chevrolet Camaro fade into a distant second place in calendar year 2015. The Mustang was all-new in sixth-generation form for model year 2015; the Camaro was in its seventh and last year of its fifth iteration. The refreshed Dodge Challenger’s success may have played a role in the Camaro’s sharp decline, too, as 2015 was the seventh consecutive year of U.S. Challenger sales growth.
2016, with the reborn Camaro freshly reengineered and the Mustang no longer the freshest American muscle, is not turning out to be the Camaro’s time to shine.
Through the first five months of 2016, the Ford Mustang has outsold the Chevrolet Camaro by 21,324 units in the United States, a margin that may be impossible for the Camaro to overcome by year’s end.
Junkyard Find: 1980 Mercury Capri
Comparison "Test": 1968 Oldsmobile Cutlass S and 1968 Ford Mustang GT
Confession time: I’ve never driven a car built before the 1980s.
Actually, scratch that. I may have driven a car built before the ’80s — likely late ’70s — but it wasn’t memorable enough for me to actually, well, remember.
Thankfully, my hobby-turned-career has afforded certain pleasures, such as driving two incredible examples of what Detroit had to offer the buying public more than 40 years ago.
It was time to right my dark secret. These two cars — a 1968 Ford Mustang GT and an Oldsmobile Cutlass S of the same vintage — would allow me to do just that.
U.S. Ford Mustang Sales Boom In March 2015: Mustang Outsells Lincoln; Outsells Camaro And Challenger Combined
The Ford Mustang outsold the whole Lincoln brand by a 1.5-to-1 count in March. U.S. Mustang volume has, not surprisingly, risen sharply since the age of the sixth-generation model began.
March’s tally, however, was particularly notable, not just because of the way in which Mustang volume made Lincoln’s abysmal total appear even worse (Lincoln sales slid 3%, year-over-year, to just 8695 units) but because the Mustang outsold the Chevrolet Camaro and Dodge Challenger, combined.
That won’t become a long-term trend. General Motors is already gradually leaking details of its next Camaro. The Challenger, meanwhile, is selling better than ever. Sales have only increased on an annual basis since Dodge brought the nameplate back in 2008.
Surprise: The New Ford Mustang Is A Hot Ticket
Ford reported in November 2014 the largest number of Mustangs sold in any November since 2006. With 8278 sold last month, year-over-year Mustang volume jumped 62%.
It was also the best month for the Mustang since May of this year, when monthly U.S. Mustang volume jumped beyond 9000 units for just the third time in 23 months.
Yet, “best since 2006,” doesn’t sound nearly as good to the Mustang fan base as, “nearly twice as popular as Camaro,” does it?
Chart Of The Day: The Pony Car Wars In 2011
What is there to say about this chart? Mustang had a shot… it coulda been a contender… but Camaro was just too busy building momentum, en route to what should be the nameplate’s best volume year since 1995. Challenger, meanwhile, just seems stuck spinning its wheels in third place. Oh, and since this chart has little in the way of controversy, let me just add this: if Hyundai starts breaking out its Genesis Coupe sales when it launches a muscle car-inspired facelift for the model, we would love to see how that underdog story plays out. In the meantime, though, Genesis coupe and sedan combined barely touch the Challenger’s volume… at this point pony cars are still very much an American game.
Chart Of The Day: Pony Car Wars Edition
Over the long haul of the Pony Car Wars, Ford’s Mustang has set the standard to which all others aspire. Having handily outsold the old F-Body Camaros (to say nothing of the nearest import-equivalent, the Nissan Z), Ford reigned alone over the declining muscle-coupe segment for much of the last decade. But the Pony Car cannot thrive alone, and the Mustang couldn’t keep its sales from sliding ever further… it needed some competition. Now, rather than fighting for pieces of a shrinking segment, the Camaro, Challenger and Mustang have been able to grow their sales together, revitalized by the renewed Pony Car Wars. Though our simple volume projection shows the Camaro on track to take the Pony Car crown from the Mustang, the short-term trends indicate a close battle to the finish this year. Hit the jump for summer sales comparisons…
Curbside Classic: 1974 Toyota Celica
Today’s Curbside Classic is a precautionary tale; a lesson in how difficult it is to predict the future, and how humbling it can be to bet on the wrong pony (car).
November Sales Snapshot: Tall/Boxy Wagons and Pony Cars
This first segment is my creation, and I admit it’s a bit wacky. Industry norms have these cars all over the various categories. Anyway, the not-so-tall-or-boxy HHR takes the pole. The Soul is handily outselling the Cube, which is outselling the xB. The PT Cruiser says adios. The Element doesn’t really fit in very well with this bunch, but it’s always been an outsider. And the Camaro is whippin’ the ‘Stang’s butt. The Challenger isn’t challenging very much. Details:
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