Subaru's Sales Success Comes With a Big Side of Trouble

Subaru’s sales in the United States effectively tripled in the past decade, making it the most important market for the brand by a wide margin. However, the automaker has had to expend quite a bit of energy in its home country of Japan to address recalls and regulatory scandals over the last few years.

While the duality hasn’t caused issues on a global scale, many observers wonder how long its good fortune will last. In America, Subaru is a feel-good brand that uses love as a core marketing concept to improve sales. In Japan, it has become synonymous with overworking employees lacking compensation, regulatory scandals, sudden work stoppages, and recalls. Many believe it’s only a matter of time before Subaru of America will have to contend with Japan’s issues, and evidence exists that problems are already beginning to surface in the West.

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Rare Rides: A Very Malaise Datsun 200SX From 1977

A fourth-generation Nissan 200SX surfaced previously in an edition of Buy/Drive/Burn, where its squared-off good looks went up against two other Japanese coupes from 1986. Today, we step back two generations and have a look at an 200SX from the Seventies.

Maybe you can figure out if Datsun achieved what it was aiming for with this design.

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Mitsubishi Sides With Nissan in Merger Backlash, Ghosn Claims He Was Set Up

Depending who you ask, the November arrest of disgraced auto executive Carlos Ghosn was either swift justice or a coup d’etat — with some help from the Japanese government. Re-arrested in December and held ever since without bail, Ghosn faces breach of trust charges alleging the exec covered losses incurred through foreign exchanges with Nissan’s funds between 2008 and 2012. Those losses add up to $16.6 million, according to the prosecution. He’s also cited for misrepresenting his income.

However, Ghosn doesn’t see things that way. On Wednesday, he told the Nikkei business daily that he believed the charges against him were motivated by Nissan executives opposed to further integration with its French alliance partner, Renault SA. “All the evidence is with Nissan and Nissan forbids all employees to talk to me,” he elaborated.

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Rare Rides: The 1987 Nissan Be-1 - a Little Retro Ride

Today’s Rare Ride is a Nissan Be-1 from 1987. As the first of four Pike cars, it set the stage for the upcoming Pike cars and commanded immediate attention from consumers. Come along as we check out this hatchback cheerful economy car.

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QOTD: Manufacturer Cooperation - Cash Saver, or Corrosive Cancer?

Cooperation and borrowing between auto manufacturers is nothing new, and it isn’t always a bad thing. For example, look what happened in the 1980s when Lincoln borrowed a BMW inline-six turbodiesel for its Continental Mark VII luxury coupe. Oh, maybe that’s not the best example. But two events this week have led to a couple of new examples for us to ponder.

How do you think these cooperative automotive projects will fare?

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Toyota's Four-cylinder Supra Staying In Japan For Now

While it wasn’t covered during its North American International Auto Show debut, Toyota will build the 2020 Supra with a 2.0-liter, turbocharged inline-four, in addition to the big 3.0-liter motor we’ve already been promised. According to the manufacturer’s own Supra-centric website, the four banger will come in two flavors — 255 horsepower with 295 lb-ft or torque or a base mill capable of 194 hp and 236 foot-pounds.

Like the 3.0-liter inline six that premiered at NAIAS this week, the smaller Supra engines are also sourced from BMW. Thus far, neither are slated for the U.S. or Canada. Instead, they’ll be installed in the Japanese SZ-R and SZ-trimmed cars. But that doesn’t mean they won’t eventually reach our shores.

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Rare Rides: A Base Model Nissan Sentra Wagon From 1982

What’s Datsun, Nissan, and Sunny all over? It’s this pristine Nissan Sentra wagon, hailing from 1982.

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Buy/Drive/Burn: Japanese Coupe Action in 1986

Sporty styling, flip-up headlamps, and promises of performance. These three had it all in the mid-80s, but which one goes home with the Buy? Let’s find out.

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Ghosn's Lawyers Have a Big Day Planned Tomorrow

Renault CEO and ex-Nissan Chairman Carlos Ghosn is apparently very eager to tell his story, and tomorrow he’ll get his chance. The industry titan, who has resided in a Tokyo jail since his Nov. 19 arrest, is scheduled to appear at a Tokyo court hearing Tuesday — a hearing his team of lawyers fought hard to get.

Following Ghosn’s appearance, those lawyers plan to go before the media.

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Buy/Drive/Burn: Luxury Convertibles From 2010

Three luxurious convertibles of six-cylinder and rear-drive persuasion. Which one is worth over 40,000 of your hard-earned dollars?

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Rare Rides: Grab a Pair of Suzuki Jimnys From 1972

The occasionally sane group of people known as Car Twitter elevated the new Suzuki Jimny to superstar status recently, as soon as it debuted in its home market of Japan. Immediately, it received the Forbidden Fruit Award, followed by the Why Can’t We Have blue ribbon. It’s not coming here, though, and that’s really all there is to it.

But don’t lose hope, because today we take a look at a couple examples of the old Suzuki Jimny — which you can buy in America right now.

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Ghosn Planned to Oust Nissan CEO Prior to Arrest in Japan, Sources Claim

Prior to his arrest in Japan last month over presumed financial misconduct, Carlos Ghosn was allegedly planning to remove Nissan CEO Hiroto Saikawa. The plot has certainly thickened.

Ghosn, who was serving as Nissan Motor Co.’s chairman before being taken into custody, was believed to be on the cusp of an upper-level management shakeup within the Renault–Nissan–Mitsubishi Alliance. Part of that plan included finding a new CEO for Nissan, according to inside sources.

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Trade War Watch: Were the Auto Tariffs Ever Supposed to Be More Than a Threat?

The U.S. Commerce Department has submitted draft recommendations to the White House on its investigation into whether it’s prudent to impose tariffs of up to 25 percent on imported automobiles and parts, based on the premise that they’re a threat to national security. The possibility has the industry in a tizzy, with both foreign and domestic brands lobbying against it.

Truth be told, we half assumed the entire concept was a ruse to bring other nations to the bargaining table with something to lose — a scenario where the United States could be viewed as a favorable alternative to tariff-crazy China. However, China has begun opening its market to foreign automakers while also placing a massive 40 percent duty on American autos, leaving the U.S. at a disadvantage. Now it looks as if the Trump administration may go through with everything.

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Rare Rides: A Nissan Pao Is Old School and Also From 1990

The Rare Rides series has explored once before what happens when a Japanese manufacturer designs a modern car with retro appeal, when we covered the little-known Toyota Origin. Today we take a look at something else in the new-but-retro category. It’s a Nissan Pao, from 1990.

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Beast From the Far East: Subaru Teases a Hotter WRX STI You Can't Have

Monday brought an ever-increasing barrage of Facebook and Twitter posts on the importance of voting from your obnoxious friends and family, but it also brought us this interesting tidbit from Japan.

The TC 380, which sounds like the name of a Brazilian pocket pistol, is actually a Subaru — one you won’t be able to find in American dealerships, apparently, but one you could probably build yourself.

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  • Pig_Iron This message is for Matthew Guy. I just want to say thank you for the photo article titled Tailgate Party: Ford Talks Truck Innovations. It was really interesting. I did not see on the home page and almost would have missed it. I think it should be posted like Corey's Cadillac series. 🙂
  • Analoggrotto Hyundai GDI engines do not require such pathetic bandaids.
  • Slavuta They rounded the back, which I don't like. And inside I don't like oval shapes
  • Analoggrotto Great Value Seventy : The best vehicle in it's class has just taken an incremental quantum leap towards cosmic perfection. Just like it's great forebear, the Pony Coupe of 1979 which invented the sportscar wedge shape and was copied by the Mercedes C111, this Genesis was copied by Lexus back in 1998 for the RX, and again by BMW in the year of 1999 for the X5, remember the M Class from the Jurassic Park movie? Well it too is a copy of some Hyundai luxury vehicles. But here today you can see that the de facto #1 luxury SUV in the industry remains at the top, the envy of every drawing board, and pentagon data analyst as a pure statement of the finest automotive design. Come on down to your local Genesis dealership today and experience acronymic affluence like never before.
  • SCE to AUX Figure 160 miles EPA if it came here, minus the usual deductions.It would be a dud in the US market.