#Hydrogen

The United States and Canada don’t have much of a hydrogen fueling infrastructure to speak of, but Japanese automakers continue sending fuel cell vehicles across the ocean anyway. Vehicles like the Honda Clarity and Toyota Mirai have been touted as the environmental saviors of tomorrow but, with the exception of California, there really isn’t a place for them in the North America of today. So why do Japanese manufactures continue to bother with hydrogen?

The main reason is because Japan has bought into a future that America doesn’t seem interested in. With three of its automakers already producing fuel cell cars, the government as adopted a fairly aggressive plan to adopt hydrogen for homes, business, and cars by 2030 — meaning the U.S. probably won’t see these vehicles vanish anytime soon.

Toyota is teaming up with Clear Channel Outdoor Americas to help clean California’s air with a billboard advertising its hydrogen-powered Mirai fuel cell sedan.

From April 3 to May 28, a total of 37 billboards in Los Angeles and San Francisco will filter smoggy air, thanks to the titanium dioxide-coated vinyl used in the sign.

While Toyota missed an opportunity to explicitly rub salt in a certain rival’s wounds, this is nonetheless a pleasant change of scenery in the automotive world, especially considering all of the [s]Volkswagen[/s] emissions scandals of the past couple of years.

It’s never easy trying to whip up an air of exclusivity through your daily driver, and nowhere in the U.S. is this truer than in southern California. Whether it’s ultra exotics driven by the Beautiful People or rust-free rarities carefully maintained with end-of-week savings, chances are your neighbor, friend or coworker’s ride makes your commuter car — premium or not — look as banal as dry toast.

How does a car buyer turn heads, ideally while projecting an all-caps message about their chosen lifestyle, without breaking the bank or A-Teaming a tired sedan into some sort of grotesque absurdity? Honda has the answer.

For now — and Honda accountants would prefer that the “rarity” period remains a short one — driving a leased Clarity Fuel Cell sedan puts you in a very exclusive club. By month’s end, Honda expects the number of next-generation, hydrogen-powered five-seaters plying the roadways of the Golden State to top the three-figure mark. Huge numbers, for sure.

Next thing you know, the person you hired to walk your dogs might pull up in one.

A quick look at the automotive landscape of 2017 tells us that electricity, long relegated to golf courses and RC cars, is the chosen successor to gasoline and diesel propulsion. However, automakers are hedging their bets on the best way to create those electrons.

Despite a critically meager refueling infrastructure, hydrogen lives on as a potential source for that energy, and select automakers continue a quest to equip our future vehicles with containers of lighter-than-air gas. To this end, General Motors and Honda partnered up back in 2013.

Now, we know the next step in the two automotive rivals’ plan.

Is this big rig the real life? Or is it just fantasy?

Nikola Motors, the company that recently sprouted out of the proverbial ether to announce a $350,000+ turbine-electric-powered Class 8 truck, claims it’s taken in $2.3 billion in pre-orders. Say what now?

That, the air in Mexico is thick with pollution, Nissan is bridging the gap to hydrogen with a corny solution, and BMW has solved the leasing bubble … after the break!

The world needs to be saved, but who wants to spend more money doing it?

That, cash lands on Takata-plagued dealers, Tesla takes to the track, BMW wants you in and out fast, and Volkswagen dreams of slaying the Prius … after the break!

The man in the middle of GM’s faulty ignition switch has finally spoken, and the word “mistake” came up at least twice.

That, does anyone have the number for Google, GM and Honda may join forces, and take a cab … after the break!

Lexus took the wraps off its LS Concept in Tokyo on Tuesday to showcase the automaker’s big plans for its flagship sedan.

The car — which is about as long as a 1995 Cadillac DeVille Concours — boasts a hydrogen power plant to drive all of its wheels, an “advanced human interface” to recognize hand gestures, and a spindle grille the size of Rhode Island.

The concept shows the direction Lexus designers may take for its future full-size sedan, including floating L-shaped lights in front and back.

Toyota officials insisted Wednesday that its hydrogen-powered cars, such as the Mirai, will comprise up to 30,000 sales by 2020, and will help the automaker eventually reduce emissions from cars it produces by 90 percent by 2050.

The Associated Press ( via Detroit News) reported that the automaker said it would work with investors and governments to deliver on its promise of producing only a small number of gasoline-powered cars for small countries in 35 years.

“You may think 35 years is a long time. But for an automaker to envision all combustion engines as gone is pretty extraordinary,” Senior Managing Officer Kiyotaka Ise said, according to the AP.

Lexus announced Friday that it would show a concept for “progressive luxury” at its Tokyo Motor Show stand when the show starts later this month.

The car, which Automotive News reported could be a concept for its flagship LS sedan, may be powered by a hydrogen fuel cell, hybrid or Bernie Sanders.

Lexus may also need to update its CT 200h, which is based on the Prius. Toyota is rolling out its new 2016 Prius, which will be the first car based on Toyota’s new global architecture. The CT 200h went on sale in 2011 and hasn’t changed much since.

Honda took the wraps off its hydrogen-powered FCV sedan Wednesday. It that will pick up from where the FCX Clarity left off last year.

The FCV will be shown Oct. 28 at the Tokyo Motor Show this year, alongside the automaker’s NSX and Civic Type R. (Any bets on what goes on sale first?) However, it probably won’t be called the FCV when it goes on sale next March in Japan in sometime after in the U.S. Like the FCX Clarity, the FCV may not have much of a life outside California — that’s really the only state with a semblance of hydrogen fuel infrastructure.

Californians itching to claim one of the first of Toyota’s hydrogen-powered Mirai can raise their hands starting next week, the automaker announced.

Toyota announced today it would begin accepting reservations for the Mirai starting July 20. The sedan will cost $57,500, according to the manufacturer, and will be available only at eight California dealerships. Only California residents can buy the car.

Looking south of the A4 in Audi’s current range of motors, the hottest vehicle in its North American lineup is the current S3. Those of us west of the Atlantic don’t get to enjoy the turbocharged five-pot RS3 Sportback. Thankfully, Theophilus Chin is on the scene to digitally imagine our Ingolstadt desires with this compromise – the RS3 sedan.

Just as corn kernels have found their way into gas tanks, corn stover could soon end up in fuel cells.

Hyundai Motor and the South Korean government are coming together to open a hydrogen innovation center to help spur a creative economy.