By on July 13, 2015


Californians itching to claim one of the first of Toyota’s hydrogen-powered Mirai can raise their hands starting next week, the automaker announced.

Toyota announced today it would begin accepting reservations for the Mirai starting July 20. The sedan will cost $57,500, according to the manufacturer, and will be available only at eight California dealerships. Only California residents can buy the car.

The purchase price includes an 8-year/100,000-mile warranty on “key fuel cell vehicle components” and three years — or $15,000, whichever comes first — of fuel.

Toyota says “Power On-Demand” Mirais won’t appear until late 2016, in which the car acts like a mobile, hydrogen-powered electric generator. According to the automaker, the Mirai may be able to power electrical devices — or a home — for “a limited time.”

The Mirai is eligible for a $5,000 rebate in California.

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35 Comments on “Toyota Taking Reservations for Mirais in California Next Week...”

  • avatar

    Wow now that a good looking side view of a Saturn.

  • avatar

    What design team thought this was a good idea???

  • avatar

    Must say that side view is handsome and I love that blue.

    Man, that would be slick with black steelies and dog dishes!

    But then, *everything* looks good in black steelies and dog dishes.

    Oh, jeez.. I just realized what attracts me to this; that sharp crease where the windshield breaks over to become the roof. A faint remembrance of non-blobby cars of yore. How desperate I’ve become.

  • avatar

    OK, some simple math here.

    “…and three years — or $15,000, whichever comes first — of fuel.”

    Assuming 10k miles per year for three years equals $0.50/per mile in fuel costs. Compare that to a typical econo-box getting 30 mpg with gas at $3.00/gallon = $0.10 per mile.

    How is this a better deal?

    Where do you get fuel?

    Cannot be parked in an unventilated garage.

    Makes the Tesla sound like a decent car.

    • 0 avatar

      Snobs used to wear furs with the animal’s head still attached.

      Snobs will fork out for anything.

    • 0 avatar

      Luckily there is a shell hydro station near my house which is near TMCs HQ, at least until 2017.

      the value of this thing is
      1) more ECO friendly
      2) you get the white HOV sticker
      3) the lease is 3500 down and 499 a month, which you cannot get a tesla for
      4) instant refill/charge versus waiting an hour for a supercharger of the same range
      5) 300 mile range

      • 0 avatar

        More ECO friendly? How is hydrogen produced? If not by solar, I seriously doubt it’s more eco friendly.

        • 0 avatar

          If the hydrogen is produced from a clean source like solar, it will only go ~1/4 as far as a conventional battery EV would. That means 4x as many solar panels would need to be built/installed to drive the same distance.

          • 0 avatar

            Most hydrogen is currently produced from Methane. Hell, Toyota even made that video where they talked about the Mirai being “powered by bullish*t”. Of course using methane to produce hydrogen gas leaves you with the oxidized CO2, kind of like burning it would. But god forbid people who want eco cred actually learn science.

      • 0 avatar

        1) More ECO friendly? How? Look at what’s involved in producing and transporting the hydrogen. Are the trucks transporting the gas hydrogen powered? What would one of those trucks be like in an accident? Even the power required to compress the hydrogen to 10,000 psi and pump into your car has to consume a fair amount of power.

        4) instant refill/charge versus waiting an hour for a supercharger of the same range

        Hydrogen fueling is not instant. I’d have to go about 45 minutes out of my way to get to the nearest hydrogen station. My EV charges while I sleep at home and at the office while I’m working. I only see public chargers when I take trips. Even then, I’m usually only there about 15 minutes. That’s because with an EV you have more places to fuel and don’t have to run the car down to near empty due to a lack of fueling station. Hydrogen stations will always be scarce because no one wants a 10,000 psi hydrogen pumping station in their neighborhood.

      • 0 avatar

        Where are you seeing 3500 down and 500/month? In a leasing scenario, the dealer keeps that 5k rebate, yes?

    • 0 avatar

      At 11 MPG, with 15,000 miles a year, with fuel costing $3.50 a gallon.

      One would spend $4,772.73

      Or at $2.50 a gal, $3,400

      So I hope that $5,000 a year is EXTREMELY optimistic, seeing how only certain places will have hydrogen… Well I really want to know the cost per gallon-equivalent of this fuel.

  • avatar

    Might as well call it 150mi range, as the odds of there being a hydrogen station 300 miles away are effectively nil.

  • avatar

    What happened to Honda hydrogen-powered cars?

  • avatar
    Secret Hi5

    A Mirai should be a Mitsubishi.

  • avatar
    SCE to AUX

    Anyone who thinks Toyota can’t make a mistake should review this slow-motion debacle. This effort will go down as the worst blunder they’ve ever made.

    Some time over the next 3 to 5 years, Toyota, Hyundai, and the other FCV dreamers will all walk slowly away from this dead-end technology.

    Fuel cells make sense on spaceships, not cars.

    • 0 avatar

      “Anyone who thinks Toyota can’t make a mistake should review this slow-motion debacle.”

      I doubt the people who invented and continually perfect the Prius are guilty of egregious poo-stepping.

      I’d like to know what deals they’ve done with their own government agencies to develop FCVs for political purposes. I trust those were beneficial to Toyota in the long term.

      So, as long as they have them, and as long as California has wealthy wingnuts eager to embrace the latest eco frauds, why not?

  • avatar

    It’s so hideous that I’m morbidly fascinated. Any news on when the Mirai will become available in the rest of the country?

    • 0 avatar

      Not sure if you’re serious here (honestly, not in an insulting way). I would venture to guess these will never be available to the full country. If, by some miracle, they do make it past the science project phase, I would guess we won’t be buying personal cars anymore by the time these are widely available.

      • 0 avatar

        Nah, I wouldn’t want to buy one, but I’d like to see it in person in the same way I would watch a terrible horror B-movie: I don’t actually want to see it, but see how awful it is.

  • avatar

    I predict the government will ban them at some point. Once some nut disables the safety systems and deliberately detonates one, they’ll be confiscated and crushed. Even compressed air at 10,000 psi would do some serious damage. 10,000 psi hydrogen has got to be pretty nasty.

    Another issue – do you trust the maintenance of the fueling station. How well does the fueling industry maintain tire pumps? Do you trust them to maintain 10,000 psi fuel pumps? What if they source the compressors from China?

  • avatar

    I trust that the eight California dealerhips selected to sell this abomination are preparing for the flood of orders come next Monday. The people who want this will be gluten-free celebrities and anyone else who believes in magic and astrological predictions; that is, people incapable of exercising logic.

    • 0 avatar

      Exactly. Anyone with a basic understand of chemistry should get that the efficiencies of a “hydrogen economy” will never, ever work out, even compared against *today’s* battery technology. And battery tech continues to develop and improve. There will never be a way to magically synthesize H2 gas without huge energetic losses, or store and transport it without expensive holding tanks and high pressure which take even more energy. Even the fuel cells themselves have a significant overhead due to limits to their efficiency.

      You lose energy with every step along the chain from producing the H2 gas. With a BEV you only lose energy once: the efficiency of the battery (okay there are some losses during transmission from the power plant to the charging station but not very large, and nothing in comparison to the losses involved in hydrogen).

  • avatar

    Wait, it COMES with a $15K credit toward fuel?

  • avatar

    If it were coming from a French manufacturer like Citroen or Renault (maybe just Citroen) the design might make more sense. And people might be willing to call it beautiful.

  • avatar

    Imagine going on a bender and waking up with one of these in your garage.

    Holy cow.

    And that’s the only way I could imagine such an acquisition being made, though I’m uncertain how much, and of what, it would take to get me there. I imagine one person would have to hold up my head while another grasped my hand, with pen clenched, and did their best to imitate my signature.

    It would be the automotive equivalent of passing out in a frat house and waking up with your eyebrows shaved and genitals drawn on your face with a Sharpie.

    And for me, I’d rather walk around with semi permanent johnsons on my face than having to look at this every day. The former would be easier to explain and much less indicative of questionable character. I could still get that babysitting job I don’t want. Ever. But not if I show up to the interview with this piece.

    I understand wanting to be different and have your product stand out from the crowd, but there is a right and a wrong way to do it. This is very much the wrong way.

    What’s worse, as it stands, Toyota doesn’t do the best job of creating new and fun and stylish. Their Brand is anything but. I like Toyota and even I have to admit most of their stuff, for the past 8 years, at least, has been staid at best, bizarre at worst.

    They created, what I assume is intended as a halo car, and yet, they went out of their way to make it as ugly as possible. If this was a video game, or Toyota was going to a costume party, it would be a fun goof. But this is business, and I imagine there are hundreds of millions of dollars, and tens of thousands of hours wrapped up in this piece. What a shameful waste of resources, because the technology deserves a closer look and a shot at viability. But these maniacs chose to make it beyond polarizing (honestly, does anyone like it?) and instead went as far off the deep end as possible, and in doing so have ensured the Brand is damaged even further.

    Who is calling the shots at Toyota?

    • 0 avatar

      While I agree the styling is an assault on everyone’s eyes and good sense of taste, ugly design is not the worst part about this car. It’s the fcv tech under the hood. Automakers have been screwing around with this tech for almost two decades now, and this is the first vehicle available to the (very limited and very Californian) public to showcase it? Can you count the Honda thing that came and went? In the same amount of time electric vehicles have gone from an idea to a novelty to a legitimate option for many people. Nearly every automaker offers at least one electric and/or electric hybrid vehicle option. There is infrastructure and momentum there. Hydrogen fcv’s are destined to be a still-birth concept. I understand the need to develop new means of energy for transportation, but this seems like everything is stacked against it, including reality.

  • avatar

    Presumably they’ll set up a sales booth outside Stevie Wonder’s house.

  • avatar

    Oh I saw it at the Toyota Megaweb a month ago. Not bad looking, not exciting.

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