Ford Unveils Brand Old Fiesta In Brazil

Marcelo de Vasconcellos
by Marcelo de Vasconcellos

Showing how really big and important the new Fiat Uno is in the burgeoning Brazilian market, car makers responded with a massive wave of re-releases. Ford jumped into the fire and unveiled their new old Fiesta. Ford joins VW, which unveiled the new old Gol G4 Ecomotion. GM launched the new old Chevy Classic, and Renault released the new old Logan. All trying to take the spotlight and press away from the new Uno, the only real new car. Talk about stage envy!

Anyway the new Ford Fiesta is a simple facelift of the old one, according to the Brazil’s Bestcars. The new old Fiesta received new headlights, new front and back bumper and – tata! – a new hood. These changes are common to both hatch and sedan. The sedan also gets new taillights, reminiscent of the old Fusion’s. Inside changes are also timid and are limited to new lettering and now feature permanent illumination. Oh, new fabric is also available on the seats. Engines are still the old Zetec Rocam 1.0L and 1.6L mills. No new Sigmas for this brand new old puppy.

What is strange though is the timing. The new euro-Fiesta is supposed to be launched in Brazil this year or early next year (I’m betting on the latter). The Brazilian new old Fiesta is purported to find its inspiration in the euro one and supposedly fits in Ford’s new kinetic design language. Something must give.

To see where the real inspiration comes from one must look not to Europe, but rather eastwards. India, in fact. Take a look at the Ford Figgo. Reminds you of something? So even though Ford swears this is the real new Fiesta in Brazil, where does the euro Fiesta (that Ford swears will also come to Brazil) fit in? En passant, where does Mr. Mullaly’s One Ford fit in? Seems Brazil didn’t get the memo.

Marcelo de Vasconcellos
Marcelo de Vasconcellos

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  • Psarhjinian Psarhjinian on May 09, 2010

    Those taillights are more old-Taurus than old-Fusion.

  • J Mendez J Mendez on May 12, 2010

    Oi Marcelo saudades de Mexico! Here the old generation of many cars co exist with their newer versions, Renault has the Clio (made in Nissan's Aguascalientes plant) as well as the "Euro Clio" made in France, keeping with the french, Peugeot has the 2 207's the REAL 207 turbo 1.6 BMW/PSA engine and the 207 Compact, which is a facelifted 206 made in... guess? Brazil! I think you know the 207 as 206.5, Nissan has the VERY old Nissan Tsuru (Sentra gen 1 in the states) along with the Sentra, and the Platina which turns out to be a facelifted Clio Sedan. GM has the Opel Corsa (the real one) as well as the Opel Corsa gen II, branded as Chevy. the last incarnation of these is the Chevy C3, a facelift designed for the mexican market. And Ford has the same Fiesta as in Brazil.1.6 Gasoline and 95Hp. And last but not least... VW has the Bora as well as the Jetta. Best regards

  • MaintenanceCosts Poorly packaged, oddly proportioned small CUV with an unrefined hybrid powertrain and a luxury-market price? Who wouldn't want it?
  • MaintenanceCosts Who knows whether it rides or handles acceptably or whether it chews up a set of tires in 5000 miles, but we definitely know it has a "mature stance."Sounds like JUST the kind of previous owner you'd want…
  • 28-Cars-Later Nissan will be very fortunate to not be in the Japanese equivalent of Chapter 11 reorganization over the next 36 months, "getting rolling" is a luxury (also, I see what you did there).
  • MaintenanceCosts RAM! RAM! RAM! ...... the child in the crosswalk that you can't see over the hood of this factory-lifted beast.
  • 3-On-The-Tree Yes all the Older Land Cruiser’s and samurai’s have gone up here as well. I’ve taken both vehicle ps on some pretty rough roads exploring old mine shafts etc. I bought mine right before I deployed back in 08 and got it for $4000 and also bought another that is non running for parts, got a complete engine, drive train. The mice love it unfortunately.
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