A Cheaper Audi EV's on the Way: Report

a cheaper audi evs on the way report

Customers won’t get a chance to buy an Audi E-tron SUV until next year, but, if money’s tight, they might want to hold off for a while. The German brand’s first electric utility vehicle (seen above) arrives in the second quarter of 2019, carrying a base price of $74,800 — at least once the launch editions clear out. More E-trons will follow, including a Sportback version of the SUV and a top-flight GT sports sedan.

Green, but still requiring plenty of green to plunk one in your driveway. Audi apparently has a solution for budget-minded premium EV shoppers, and it plans to make it happen with help from Volkswagen.

The MEB platform found beneath VW’s upcoming line of I.D.-badged electrics will set up shop beneath a new Audi SUV, Autocar reports.

The unnamed SUV will, naturally, be smaller in size than the E-tron, positioned between the overseas-only Q2 and familiar Q3 in terms of footprint. The model’s bound for a reveal in late 2019, the publication states, with a launch occuring the following year. Audi’s newest electric will likely bow as a 2021 model.

As one would expect, the little ute borrows design elements found on the larger E-tron. The model will appear with a similar shoulder line, grille and air intakes, according to Audi design boss Marc Lichte.

By borrowing VW’s architecture, Audi’s smallest EV could boast a pre-credit price as low as the high $30k range, which might not sound like a bargain for some. Audi’s two larger SUVs keep it in-house, using the brand’s modular longitudinal platform, while the upcoming GT is said to ride atop the bones used by the hard-to-pronounce Porsche Taycan.

Once here, the model will face competition from the Jaguar E-Pace in the fledgling (but poised to balloon) premium electric utility vehicle segment.

[Image: Audi]

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  • Sportyaccordy Sportyaccordy on Dec 18, 2018

    Weird choice. I imagine this shape will appeal to urbanites. But they don't have anywhere to charge. Model 3 is a sedan and is selling like milk/egg/breads. IMO Audi or VW should bring the e-tron GT's beauty to the masses. A Jetta sized fastback with ~250HP and ~250 miles of range for ~$40-50K would be a killer.

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    • Tummy Tummy on Dec 19, 2018

      @nels0300 The Ioniq sits on the same 106.3-inch wheelbase as the Elantra and and shares a good portion of the Elantra's chassis componentry. I would say it's practically the same car. The average selling price of new cars $36k now. Full size pickup average is $48k. So there is little incentive for manufacturers to make $20k cars. It always takes about 10 years before any new technology trickles down into regular cars. Leaf and Tesla Model S came out around 2011/2012 so we're looking at only a few more years. Full EV will probably be a bit longer than 10 years since it's such a change, but we're getting there.

  • Nels0300 Nels0300 on Dec 18, 2018

    Seriously, a guy who smokes joints on podcasts and can't control himself on Twitter started an EV car company from scratch, and is now challenging companies who literally had a HUNDRED YEAR head start. GM, Ford, VW, Toyota, etc. have NO EXCUSE. Imagine VW, with basically unlimited resources compared to Tesla, had started their EV initiative 15 years ago instead of being bogged down by their idiotic clean diesel shit storm.

  • FreedMike Back in the '70s, the one thing keeping consumers from buying more Datsuns was styling - these guys were bringing over some of the ugliest product imaginable. Remember the F10? As hard as I try to blot that rolling aberration from my memory, it comes back. So the name change to Nissan made sense, and happened right as they started bringing over good-looking product (like the Maxima that will be featured in this series). They made a pretty clean break.
  • Flowerplough Liability - Autonomous vehicles must be programmed to make life-ending decisions, and who wants to risk that? Hit the moose or dive into the steep grassy ditch? Ram the sudden pile up that is occurring mere feet in front of the bumper or scan the oncoming lane and swing left? Ram the rogue machine that suddenly swung into my lane, head on, or hop up onto the sidewalk and maybe bump a pedestrian? With no driver involved, Ford/Volkswagen or GM or whomever will bear full responsibility and, in America, be ambulance-chaser sued into bankruptcy and extinction in well under a decade. Or maybe the yuge corporations will get special, good-faith, immunity laws, nation-wide? Yeah, that's the ticket.
  • FreedMike It's not that consumers wouldn't want this tech in theory - I think they would. Honestly, the idea of a car that can take over the truly tedious driving stuff that drives me bonkers - like sitting in traffic - appeals to me. But there's no way I'd put my property and my life in the hands of tech that's clearly not ready for prime time, and neither would the majority of other drivers. If they want this tech to sell, they need to get it right.
  • TitaniumZ Of course they are starting to "sour" on the idea. That's what happens when cars start to drive better than people. Humanpilots mostly suck and make bad decisions.
  • Inside Looking Out Why not buy Bronco and call it Defender? Who will notice?