The Biggest New Vehicle Discount Available Right Now? $23,500 Off a Volvo XC90

Timothy Cain
by Timothy Cain
the biggest new vehicle discount available right now 23 500 off a volvo xc90

In anticipation of a welcoming party for 2018 models, non-Volvo luxury car owners are currently eligible for a discount valued at $23,500 on a handful of remaining copies of the 2017 Volvo XC90 T8 Excellence.

There’s only one problem. The Volvo XC90 T8 Excellence is not exactly the most affordable member of the second-generation XC90 lineup. In fact, the T8 Excellence is the most expensive XC90 in America — by a wide margin. While the XC90 range opens at $46,745 for a five-seat front-wheel-drive variant, the T8 Hybrid turns on the lights with 400-horsepower for $69,895. Bump up another couple of trim levels and you’ll find yourself at the — let me clear my throat — $105,895 XC90 T8 Excellence.

Yet the $20,000 bonus Volvo is paying to dealers for XC90s in T8 Excellence trim means the laughably high $105,895 price — $1,005 more than a Land Rover Range Rover Supercharged — and a $3,500 conquest bonus drops the $105,895 XC90 T8 Excellence way down to $82,395.

It also means you lay hold on what CarsDirect’s Alex Bernstein says is, “the single largest discount on any vehicle at the moment.” lists 45 copies of the T8 Excellence in dealer inventory at the moment, leaving little opportunity for prospective customers to get their hands on a Volvo flagship that’s discounted by 22 percent. Those customers will truly have a hankering for high-end content, as the powertrain is not just available in the $69,895 T8 R-Design but the identically priced T8 Inscription, the latter of which is the highest trim level for non-hybrid 316-horsepower XC90s.

The Excellence features reclining second row captain’s chairs (and no third row) accompanied by a refrigerator, standard 19-speaker Bowers & Wilkins audio, North American walnut inlays, nubuck textile headliner, and the Orrefors crystal gear shifter that made headlines before the XC90 was even on sale.

Volvo’s conquest bonus won’t work if you daily drive a ’97 Cavalier. If you don’t drive an Acura, Audi, BMW, Cadillac, Infiniti, Jeep, Lexus, Lincoln, or Mercedes-Benz, the $3,500 conquest bonus is not for you. If you do own a vehicle from one such brand, you don’t need to trade it in. Ownership is enough.

In the past, Volvo told TTAC that huge discounts on the XC90 T8 Excellence were of little relevance to the overall XC90 picture, with the Excellence trim accounting for less than 1 percent of U.S. XC90 sales volume. With some reported supply issues due to unexpectedly strong global demand, Volvo expected to see XC90 sales recover in the latter portion of 2017. Sales through the first seven months of 2017 are down 23 percent — a sharp drop for a model that brought the Volvo brand back to a nine-year sales high in 2016.

Added to the $23,500 discount on the XC90 T8 Excellence is a $4,585 federal tax credit. Lesser 2017 XC90s also benefit from significant discounts at the moment, but nothing that compares with the Excellence’s massive rebate. Look for at least $5,000 off T6 models, conquest bonus included, and some very attractive lease offers.

[Images: Volvo Cars]

Timothy Cain is a contributing analyst at The Truth About Cars and and the founder and former editor of Follow on Twitter @timcaincars.

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6 of 44 comments
  • EspritdeFacelVega EspritdeFacelVega on Aug 10, 2017

    They have been an immense hit here in North Texas and I see them everywhere, with at least 2 or 3 in my office parking garage. My local Volvo has quite a few late-model Benz GLEs, BMW X5s and older Lexus GXs on their used lot, which may comprise at least some of the initial wave trade-in volume. The pricing on the lesser models is in the competitive ballpark and there's much to like about these; I hugely enjoyed an S90 rental I drove in California a couple of months ago and I think many remain well disposed to Volvo, so I suspect they'll be just fine, especially with several new products coming out. And Geely has deep pockets.

    • See 3 previous
    • Gtem Gtem on Aug 10, 2017

      @28-Cars-Later Ehh I think the final year XC90s were kind of sort of a mixed bag. Mopar is right, the suspension is simply under-spec'd the weight it's carrying and premature wear is the result. Throw in a smattering of electrical issues and it's not looking too rosy (although not E70 X5 bad). I'm speaking to these new gen XC90s, which likely haven't had the kinks worked out yet, have a twin-charged 4cyl engine (instead of the gear-driven I6). I anticipate a full on horror show in the hands of the post-lease owners.

  • Legacygt Legacygt on Aug 14, 2017

    Before this XC90 arrived, Volvo was bordering on irrelevancy in the US market. This car has changed that. We'll see if they can channel its success and grow across the entire lineup. To do this they are going to have to address real quality concerns. Still, this is not a $100,000 vehicle and I think Volvo knows it. There's just so much that you can offer to raise the base MSRP by more than $50,000. Maybe they'll roll out the 2018s with a cheaper top end and they need to get these off the lots first.

  • MrIcky It's always nice to see a car guy put in charge of cars instead of an accountant. I wish him well and look forward to some entertaining reveals. I think he and Gilles may be the only industry people that I actually enjoy listening to.
  • Master Baiter It doesn't matter whether autonomous vehicles are better or worse drivers than humans. Companies with deep pockets will find themselves sued over incidents like this. Enough lawsuits and the whole business plan collapses. Cheaper to just put a human behind the wheel.
  • MaintenanceCosts How many dogs are wiped out by human drivers annually?Which type of driver wipes out more dogs per mile? Per trip?Without some context there's not much information here.
  • SCE to AUX I hope the higher altitude doesn't harm his zeal or his career.
  • SCE to AUX Probably a fair price. This is a car I can't own, since it's not made for 6'6" people.