2017 Super Bowl LI Car Commercials - Live(-ish) Coverage!

by Chris Tonn

February 6th, 2017 6:55 AM

2017 super bowl li car commercials live ish coverage

I’m doing the hard work today – and all for you! I’m couch bound, laptop and beer in hand, here to bring you all the automotive commercials from tonight’s Super Bowl LI.

I’ll update this post, quarter by quarter, with every relevant commercial – after the jump!

Overtime – End Of Game

Hyundai

Shot during the thrilling overtime win by New England, Hyundai had a few extra minutes to finish it up.

Fourth Quarter

Alfa Romeo

Mozzafiato? A cheesy Fiat?

Mercedes-AMG

Born to be wild, indeed.

#SuperBowl #SuperBowl51 #SuperBowlAds

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Hummer on Feb 06, 2017

I just tried to build a Guilia with the V6, does that SOB really start at $75k? For $75k the engine better be a large V8 or a V10/V12. No way I'm reading this right. I don't see how the V6 could be more than a $1,000 option over the 4, neither engine looks good enough to sell for over $40k.

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- Ajla on Feb 06, 2017
  
  In defense of the Quadrifoglio it is quite fast, sounds powerful, and the V6 that Alfa uses has much better Ferrari credentials than the Pentastar Parmesan used in the Maseratis. My bigger issue is that there is no in between on the Guilia range. You either buy a 280hp turbo-4 or spend the big bucks to get the 505hp cloverleaf. They really need a ~380hp in between somewhere.
  
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- TMA1 on Feb 06, 2017
  
  That's basically the M4/AMG competitor. The regular Giulia will be as sad looking as an Infiniti with its 17-inch wheels.
  
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- PrincipalDan on Feb 06, 2017
  
  @ajla Pentastar Parmesan... Can I get a Caesar side salad with that?
  
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JohnB on Feb 06, 2017

Interesting choice of car for the F-150 to pull out of the snow...

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