Here's Your Hot Toyota Yaris Hatch; Does the U.S. Want It?

Steph Willems
by Steph Willems

Toyota promised the world a Yaris hatchback that would valiantly rise above the role of a plain-Jane commuter car, and here it is.

Expected to premiere at the Geneva Motor Show this March, the high performance three-door subcompact borrows inspiration, parts, and probably a name from Toyota’s Gazoo racing division.

The automaker claims the hot Yaris makes more than 210 horsepower, likely from a tamed-down version of the turbocharged 1.6-liter engine found in its recently released WRC rally car. It also previews design changes coming to the entire Yaris lineup.

Gazoo is to Yaris as TRD is to Tacoma, so buyers should expect a vastly improved suspension setup, as well as other upgraded components. Because the Yaris has so far avoided being associated with either performance or handling, the new variant might come as a bit of a shock. Still, Toyota is determined to shake up its staid and sensible image.

Many details of the muscular hatch remain a mystery, but the biggest question is: will Toyota bring it to North America? So far, the automaker won’t say.

With 210-plus horsepower on tap, the model surpasses the output of the popular Ford Fiesta ST, and would send ripples through the hot hatch segment. It makes sense from a PR perspective, too. Fielding something youthful and fun, especially in a low-priced segment, would give Toyota an opportunity to be noticed for something other than long-term reliability.

[Images: Toyota]

Steph Willems
Steph Willems

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  • Pete Zaitcev Pete Zaitcev on Jan 13, 2017

    I'd take a good look at this if I haven't switched to SUVs.

  • Maymar Maymar on Jan 13, 2017

    I'm not sure there's been a hot hatch that's had a great reliability rep since Honda dropped the RSX and 3-door Civic Si, so I'm glad Toyota's trying something. I will echo the comments though, that a hopped up Corolla iM would be a nice addition.

  • Lorenzo I just noticed the 1954 Ford Customline V8 has the same exterior dimensions, but better legroom, shoulder room, hip room, a V8 engine, and a trunk lid. It sold, with Fordomatic, for $21,500, inflation adjusted.
  • Lorenzo They won't be sold just in Beverly Hills - there's a Nieman-Marcus in nearly every big city. When they're finally junked, the transfer case will be first to be salvaged, since it'll be unused.
  • Ltcmgm78 Just what we need to do: add more EVs that require a charging station! We own a Volt. We charge at home. We bought the Volt off-lease. We're retired and can do all our daily errands without burning any gasoline. For us this works, but we no longer have a work commute.
  • Michael S6 Given the choice between the Hornet R/T and the Alfa, I'd pick an Uber.
  • Michael S6 Nissan seems to be doing well at the low end of the market with their small cars and cuv. Competitiveness evaporates as you move up to larger size cars and suvs.
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