Mercedes-Benz's Generation EQ Teases Its Electric Sub-brand

Steph Willems
by Steph Willems
mercedes benz s generation eq teases its electric sub brand

Mercedes-Benz has unveiled an all-electric SUV concept at the Paris Auto Show, strongly hinting at what we can expect from its recently announced EQ sub-brand.

The Generation EQ concept offers impressive range and up to 400 horsepower, which the automaker needs to compete with the likes of Tesla and rival BMW’s “i” sub-brand.

Sporting all-important “coupe-like” styling, the Generation EQ greets us with an LED-filled face that you’ll only see on a concept car. Naturally, there’s no need for side-view mirrors. None of this matters, as the concept is simply a preview of future models — it’s the technology and capability that Mercedes-Benz wants us to notice.

Powered by two electric motors, the all-wheel-drive Generation EQ sports scalable battery components, allowing a power output of up to 400 horsepower and about 516 lb-ft of torque. The automaker claims a 0-62 mile per hour time of less than five seconds.

Juice is drawn from a battery pack of more than 70 kW. Mercedes-Benz claims its modular architecture, which includes the batteries, will find a home in future EQ models. Driving range is up to 500 kilometers, or 310 miles. That tops the 289-mile range of Tesla’s Model X P100D.

A recent report by Bloomberg stated Mercedes-Benz intents to market at least four EQ-branded vehicles by the end of the decade.

[Images: Mercedes-Benz]

Steph Willems
Steph Willems

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  • Tosh Tosh on Sep 29, 2016

    Black hoods and roofs are here to stay...

  • HotPotato HotPotato on Sep 30, 2016

    Oh goody, more vaporware. The Mercedes-Benz brand has only one actual EV for sale, the half-assed B-class...and they didn't even do the work on it themselves, but rather bought the single ass cheek from Tesla.

  • ToolGuy "Mr. President, no government agency, no think tank, and no polling firm knows more about the automobile customer than us. We talk to customers every day. As retail automotive dealerships, we are agnostic as to what we sell. Our business is to provide customers with vehicles that meet the needs of their budgets and lifestyles.”• How many lies can you fit into one paragraph?
  • Spamvw Three on the tree, even Generation X would have a hard time stealing one of those.
  • ToolGuy This trend of cyan wheels needs to end NOW.
  • Kwik_Shift Interesting nugget(s) of EV follies.
  • SaulTigh I've said it before and I'll say it again...if you really cared about the environment you'd be encouraging everyone to drive a standard hybrid. Mature and reliable technology that uses less resources yet can still be conveniently driven cross country and use existing infrastructure.These young people have no concept of how far we've come. Cars were dirty, stinking things when I was a kid. They've never been cleaner. You hardly ever see a car smoking out the tail pipe or smell it running rich these days, even the most clapped out 20 year old POS. Hybrids are even cleaner.