Mercedes-Benz's Generation EQ Teases Its Electric Sub-brand

Steph Willems
by Steph Willems

Mercedes-Benz has unveiled an all-electric SUV concept at the Paris Auto Show, strongly hinting at what we can expect from its recently announced EQ sub-brand.

The Generation EQ concept offers impressive range and up to 400 horsepower, which the automaker needs to compete with the likes of Tesla and rival BMW’s “i” sub-brand.

Sporting all-important “coupe-like” styling, the Generation EQ greets us with an LED-filled face that you’ll only see on a concept car. Naturally, there’s no need for side-view mirrors. None of this matters, as the concept is simply a preview of future models — it’s the technology and capability that Mercedes-Benz wants us to notice.

Powered by two electric motors, the all-wheel-drive Generation EQ sports scalable battery components, allowing a power output of up to 400 horsepower and about 516 lb-ft of torque. The automaker claims a 0-62 mile per hour time of less than five seconds.

Juice is drawn from a battery pack of more than 70 kW. Mercedes-Benz claims its modular architecture, which includes the batteries, will find a home in future EQ models. Driving range is up to 500 kilometers, or 310 miles. That tops the 289-mile range of Tesla’s Model X P100D.

A recent report by Bloomberg stated Mercedes-Benz intents to market at least four EQ-branded vehicles by the end of the decade.

[Images: Mercedes-Benz]

Steph Willems
Steph Willems

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  • Tosh Tosh on Sep 29, 2016

    Black hoods and roofs are here to stay...

  • HotPotato HotPotato on Sep 30, 2016

    Oh goody, more vaporware. The Mercedes-Benz brand has only one actual EV for sale, the half-assed B-class...and they didn't even do the work on it themselves, but rather bought the single ass cheek from Tesla.

  • ShitHead It kicked on one time for me when a car abruptly turned into my lane. Worked as advertised. I was already about to lean into the brake as I was into the horn.
  • Theflyersfan I look at that front and I have to believe that BMW and Genesis designers look at that and go "wow...that's a little much." Rest of the car looks really good - they nailed the evolution of the previous design quite well. They didn't have to reinvent the wheel - when people want a Mustang, I don't think they are going to cross-shop because they know what they want.
  • Theflyersfan Winters go on around Halloween and Summers go on in late March or early April. However, there were some very cold mornings right after the summers went on that had me skidding a bit due to no grip! I do enough (ahem) spirited driving on empty hilly/mountain roads to justify a set of sticky rubber, and winters are a must as while there isn't much snow where I am (three dustings of snow this entire winter), I head to areas that get a bit more snow and winter tires turns that light, RWD car into a snow beast!
  • SCE to AUX My B5.5 was terrible, but maybe the bugs have been worked out of this one.
  • Zerofoo 5-valve 1.8T - and OK engine if you aren't in a hurry. These turbocharged engines had lots of lag - and the automatic transmission didn't help.Count on putting a timing belt on this immediately. The timing belt service interval, officially, was 100,000 miles and many didn't make it to that.
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