Subaru Hopes BRZ Design Tweaks, Power Bump Get Buyers Hot and Bothered

Steph Willems
by Steph Willems
subaru hopes brz design tweaks power bump get buyers hot and bothered

Are modest improvements in looks and power enough to revive consumer interest in the Subaru BRZ? The automaker sure hopes so.

A host of small changes were just announced for the rear-drive coupe’s 2017 model year, which sees its sister car (the [s]Scion FR-S[/s] Toyota 86) switch identities. Every change aims to nudge the BRZ closer to what the public feels it should be — a performance car worthy of special status.

Well, looks are the first thing buyers will notice. For 2017, the BRZ’s face grows meaner, with a redesigned front fascia, wider grille and LED headlights. Exterior trim sees some minor changes, and an aluminum spoiler now comes standard on all models.

Underneath, Subaru added chassis reinforcements to boost the BRZ’s rigidity. Suspension upgrades, including a larger rear stabilizer bar, have improved handling in mind.

If you’re the type who likes to show off, the BRZ’s stability control system becomes less intrusive, with a higher threshold to cross before the electronic nannies pounce. Because of this, “sport” mode now becomes “track” mode.

A Performance Package is available for improved braking and suspension feel.

What about power, you ask? Prepare to get excited about five more horsepower and five added pounds-feet of torque, in manual transmission models only. Output now stands at 205 hp and 156 lb-ft, though a lowered final drive ratio (4.3:1, instead of 4.1:1) should help improve acceleration.

In Limited trim, a driver information display will log your BRZ’s handling data in a readout next to the tachometer. Other interior improvements include more convenient audio and display controls.

With the 2017 BRZ, it looks like Subaru took the “everything in moderation” approach to the makeover. With BRZ sales falling since its first full year on the market (2013), are the changes big enough to get consumers excited again?

[Image: Subaru of America]

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  • Sportyaccordy Sportyaccordy on May 28, 2016

    Thinking more and more about it, I think they need to combine this with the Impreza/WRX. The big hurdle is the form factor. It's pretty much a 2 seater. If they took the Impreza platform, configured it in RWD, and punched out the BRZ's motor to 2.5L.... or better yet, just went with a 3.0L flat 6, I think a lot of people would take notice. I wouldn't be caught dead in a WRX with that ghastly wing and cheesy interior, but I'm OK with the BRZ. For ~$5K more, making it a sedan (or "4 door coupe") would make it a viable to a much wider audience without killing its ethos.

    • Hubcap Hubcap on May 28, 2016

      The normal WRX doesn't have the wing. The STI does and there's a wing delete option. Have you sat in the new WRX? I know this is partially subjective but to me the interior is much better than it was and is close to the GTI. And the WRX drives with an eagerness the GTI just can't match. You wouldn't be caught dead in a WRX because of a "cheesy" interior, yet you have no problems with a Civic or a 350Z. Funny that.

  • Jaeger Jaeger on May 30, 2016

    So they didn't fix the only thing that was wrong - weaksauce motor.

  • 3SpeedAutomatic Drove a rental Cherokee for several days at the beginning of this year. Since the inventory of rental cars is still low, this was a 2020 model with 48k miles and V6. Ran fine, no gremlins, graphics display was easy to work, plenty of power, & very comfortable. Someone must of disarmed the lane assistance feature for the steering wheel never shook (YES!!!!!!!!). However, this woman's voice kept nagging me about the speed limit (what's new!?!?!?!).I was impressed enough to consider this a prime candidate to replace my 11 yr old Ford Escape. Might get a good deal with the close out of the model. Time will tell. 🚗🚗🚗
  • Bullnuke One wonders if this poor woman entered the US through Roxham Road...
  • Johnds Years ago I pulled over a vehicle from either Manitoba or Ontario in North Dakota for speeding. The license plates and drivers license did not come up on my dispatchers computer. The only option was to call their government. Being that it was 2 am, that wasn’t possible so they were given a warning.
  • BEPLA My own theory/question on the Mark VI:Had Lincoln used the longer sedan wheelbase on the coupe - by leaning the windshield back and pushing the dashboard & steering wheel rearward a bit - not built a sedan - and engineered the car for frameless side windows (those framed windows are clunky, look cheap, and add too many vertical lines in comparison to the previous Marks) - Would the VI have remained an attractive, aspirational object of desire?
  • VoGhost Another ICEbox? Pass. Where are you going to fill your oil addiction when all the gas stations disappear for lack of demand? I want a pickup that I can actually use for a few decades.
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