Volkswagen Cutting $2B By Eliminating Trims, Editions and Probably This Too


It’s hard not to look at the newly announced Volkswagen Beetle Dune and hear at the same time that Volkswagen will be saving $2 billion by cutting unnecessary trims and variants from their lineup.
I mean, it’s like they’re not even giving the little guy a chance.
Nonetheless, Bloomberg ( via Automotive News) reported Friday that Volkswagen will axe trims and variants of its cars to reduce complexity and cost from its lineup to help pay for the company’s massive emissions scandal. Bernd Osterloh, Volkswagen’s labor chief, told journalists Friday that the company has needed to trim some of its fat for a while, apparently.
“We from the works council have long flagged the huge range of model variants and different components,” Osterloh said, according to Bloomberg. “That brings enormous complexity and adds to costs, for example, for logistics. We can take out costs there on a large scale and don’t have to talk about job cuts.”
The company is looking for ways to trim costs — rather than trimming jobs — to help pay for its emissions scandal.
In September, the company admitted that 11 million diesel cars worldwide were illegally polluting nitrogen oxides — in some cases up to 25 times the legal limit. In October, the company admitted that 800,000 cars in Europe were sold with false carbon dioxide estimates. In November, U.S. regulators notified the company that 85,000 more diesel cars in the U.S. illegally cheated through emissions.
Already, Volkswagen has set aside $8 billion to pay for the crisis so far.
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The VW Up! small car for Europe was originally designed to have a rear engine. The FWD parts bin was cheaper and handier, so it became like a small Golf or small Polo. It has won awards over there.
I don't think bringing over the Amarok will save VW in America. VW needs a good crossover and much better reliability otherwise they are wasting resources.
@Robert Ryan--I don't have any problem with VW selling the Amarok but I don't think the incremental amount of sales from the Amarok is enough to save VW in America. VW needs to offer some more crossover models in subcompact, compact, and mid size. @Kyree--You would know about that more than I would but the few VW owners I know are plagued with electrical problems especially electric windows. Usually those that own the TDIs like the engines but they are plagued with a host of other problems that you do not see typically in a Toyota, Honda, Kia, or Hyundai. German cars do not have the best reputation for electrical problems. I have a nephew that works in a BMW dealership that says that the new models have many electrical and computer problems. You are correct in that the VWs are not as competitive in price as the competition. VW could take a page from Hyundai and Kia in adding a little more piazza to their vehicles. The also could use some competitive crossovers to appeal the the CRV, RAV 4, Escape, Equinox, and Encore customers. Another compact and midsize sedan will not be enough in an already crowded field of like vehicles.
I propose we extend the words "trims and variants" to include the CC and the Tiguan, and the Eos.