U.S. Auto Sales Brand Results: January 2015

Timothy Cain
by Timothy Cain
u s auto sales brand results january 2015

Ford was America’s best-selling auto brand in January 2015 as improved car sales, improved utility vehicle sales, and a 17% improvement in F-Series sales helped the brand to a 16% year-over-year improvement.

• Corolla the top-selling car

• CR-V leads all SUVs/crossovers

• Pickups account for 14.4% of all new vehicle sales

Only a handful of auto brands reported year-over-year decreases, and most of those brands were low-volume niche players: Maserati, Scion, Jaguar, and Smart. Buick’s 5.5% drop came as all three of the brand’s passenger cars declined.

America’s fastest-growing brands, on the other hand, were mostly mid-level players: Mitsubishi, Lexus, GMC, Porsche, Mini, and Subaru. Jeep volume jumped 23% to 51,523 units, and Ram’s 21% jump to 31,392 sales was also impressive.

January 2015 did act as a follow-up to a January one year earlier that saw sales fall 3% from 1.043M. Even compared with that January 2013 output, however, these January 2015 results appear strong, rising 10.5%.

AutomakerJan. 2015Jan. 2014% Change2015 YTD2014 YTD% ChangeAcura 11,98210,82310.7%11,98210,82310.7%Alfa Romeo97——97——Audi 11,54110,10114.3%11,54110,10114.3%BMW 18,98118,2534.0%18,98118,2534.0%Buick 12,55313,278-5.5%12,55313,278-5.5%Cadillac 11,68011,3862.6%11,68011,3862.6%Chevrolet 142,882119,08920.0%142,882119,08920.0%Chrysler 23,39321,11310.8%23,39321,11310.8%Dodge 35,34734,9051.3%35,34734,9051.3%Fiat 3,25532221.0%325532221.0%Ford 170,822147,52115.8%170,822147,52115.8%GMC 35,67127,73328.6%35,67127,73328.6%Honda 90,20280,80811.6%90,20280,80811.6%Hyundai 44,50544,0051.1%44,50544,0051.1%Infiniti 9,6588,9987.3%9,6588,9987.3%Jaguar 1,2661,347-6.0%1,2661,347-6.0%Jeep 51,52341,91022.9%51,52341,91022.9%Kia 38,29937,0113.5%38,299 37,0113.5%Land Rover 5,2814,67413.0%5,2814,67413.0%Lexus 23,13117,63731.2%23,13117,63731.2%Lincoln 6,619597310.8%6619597310.8%Maserati 452568-20.4%452568-20.4%Mazda 20,27118,8137.7%20,27118,8137.7%Mercedes-Benz 24,61922,604 8.9% 24,619 22,604 8.9% Mercedes-Benz Sprinter 1,5051,288 16.8% 1,505 1,288 16.8%Total Mercedes-Benz 26,12423,8929.3%26,12423,8929.3%Mini 3,2282,54326.9%3,2282,54326.9%Mitsubishi 6493486742.7%6493486742.7%Nissan 94,44981,47215.9%94,44981,47215.9%Porsche 3,9373,096 27.2%3,9373,09627.2%Ram 31,39226,03320.6%31,39226,03320.6%Scion 3,6904,011-8.0%3,6904,011-8.0%Smart 492521-5.6%492521-5.6%Subaru 40,81233,00023.7%40,81233,00023.7%Toyota 142,373124,71714.2%142,373124,71714.2%Volkswagen 23,50423,4940.04%23,50423,4940.04%Volvo 3,7943,7920.05%3,7943,7920.05%————— ——BMW-Mini 22,20920,7966.8%22,20920,7966.8%Chrysler Group/FCA 145,007127,18314.0%145,007127,18314.0%Daimler26,61624,4139.0%26,61624,4139.0%Ford Motor Company 177,441153,49415.6%177,441153,49415.6%General Motors 202,786171,48618.3%202,786171,48618.3%Honda Motor Company102,18491,63111.5%102,184 91,63111.5%Hyundai-Kia 82,804 81,0162.2%82,80481,0162.2%Jaguar-Land Rover 6,5476,0218.7%6,547 6,0218.7%Nissan Motor Company 104,10790,47015.1%104,10790,47015.1%Toyota Motor Corporation 169,194146,36515.6%169,194 146,36515.6%Volkswagen Group * 39,07836,8836.0%39,07836,8836.0%———————Industry Total **1,152,480 1,013,426 13.7% 1,152,480 1,013,426 13.7%

* Volkswagen Group includes sales figures for Audi, Bentley, Porsche, and Volkswagen brands

** Industry total takes into account Automotive News estimates for brands such as Tesla (2250 units) and other low-volume, high-priced manufacturers.

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2 of 34 comments
  • Bad Driver Bad Driver on Feb 03, 2015

    I did my part by buying Cadillac CTS VSport. Too bad for the wintry weather in New Jersey. Don't have many chances to drive it.

  • Big Al from Oz Big Al from Oz on Feb 04, 2015

    Here's an interesting way to see how well the new 2015 F-150 is selling. 1. The Colorado sold nearly 6 000 and the Canyon 2 200. That's 8 200 GM mid sizers. They were released after the F-150 as well. 2. Ford has sold approximately 10 000 new aluminium F-150s. Only 18% of F-150's sold in Jan were 2015 models. This means 82% were the steel ones. I do believe some of the overly zealous remarks on the success of the 2015 F-150 might be premature. 3. I would have a great laugh if in February the Colorado Canyon twins out sell the new and "fast selling-flying of the lots 2015 F-150s". Hmmm.........makes for some interesting thoughts on how good the Colorado might do. The diesel Colorado Canyon can't come soon enough. I also read that Ford is employing another 1 550 workers in Kansas City and some panel stamping shop, for the 2015 F-150. This is apparently due to demand. So, how well or how much has Ford underestimated manpower requirements? Like I've stated this is going to be one drawn out and expensive gamble on Fords part.

  • Abrar Very easy and understanding explanation about brake paint
  • MaintenanceCosts We need cheaper batteries. This is a difficult proposition at $50k base/$60k as tested but would be pretty compelling at $40k base/$50k as tested.
  • Scott ?Wonder what Toyota will be using when they enter the market?
  • Fred The bigger issue is what happens to the other systems as demand dwindles? Will thet convert or will they just just shut down?
  • Roger hopkins Why do they all have to be 4 door??? Why not a "cab & a half" and a bit longer box. This is just another station wagon of the 21st century. Maybe they should put fake woodgrain on the side lol...