Detroit Three Gain Market Share At Home In 2013

TTAC Staff
by TTAC Staff

Detroit’s triumvirate of General Motors, Chrysler and Ford are on pace to gain market share at home against their European and Asian competitors when the final numbers for 2013 are released later today, thanks to American consumers finding the Detroit Three’s offerings more attractive than what the competition has to offer.

Based on an average of nine estimates from auto industry analysts, December’s U.S. car and light truck sales will top out at 1.41 million units. After adjusting for seasonal trends, the final annual total for 2013 will stand at 15.8 million units, up .6 million from 2012.

Leading the charge into Detroit Three showrooms was Ford, whose new Fusion outpaced offerings from Toyota and Honda in deliveries through November, climbing 22 percent over the 1.3 percent claimed by the Camry, and the 11 percent for the Accord. Ford overall sold 2.4 million in the outgoing year, leading Toyota by 388,825 units.

While the Detroit Three are set to make their first sweep of market gains since 1988, Asian and European automakers are planning to fight back through increasing building capacity in North America; 2.1 million units overall will roll off the assembly line after 2013, the majority coming from automakers such as Hyundai and BMW. In turn, pricing maintenance throughout the entire industry as inventory climbs in anticipation of the increased capacity; 16 million units are expected to be sold in 2014.

TTAC Staff
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  • Threeer Threeer on Jan 05, 2014

    So I guess that my new Wrangler (when I buy one in about two years after my assignment overseas) will come with an Italian language conversion program?? I still see Jeep (at least the Wrangler...not so sure about the new Cherokee...even my wife doesn't like it) as "American" and given the parts content and assembly point, it's fairly close to being as American-made as it gets. Yeah, I know that cars like the Accord and Camry have a higher US-parts content, but I somehow still haven't wrapped my head around that enough to consider Honda and Toyota "domestic" brands. Shades of gray, to be sure. Either way, I am glad to see GM, Ford and Chrysler (whomever the ownership may be) doing better.

  • Wsn Wsn on Jan 06, 2014

    Interesting news article. Interesting in that, while the title reads "... Gain Market Share ... In 2013", there is zero information about: 1) What's the D3 market share in 2013? 2) What's the D3 market share in 2012? It's like, if you want to claim the president gained support (in poll) after the medicare reform, you might as well include figures before and after.

  • TheMrFreeze That new Ferrari looks nice but other than that, nothing.And VW having to put an air-cooled Beetle in its display to try and make the ID.Buzz look cool makes this classic VW owner sad 😢
  • Wolfwagen Is it me or have auto shows just turned to meh? To me, there isn't much excitement anymore. it's like we have hit a second malaise era. Every new vehicle is some cookie-cutter CUV. No cutting-edge designs. No talk of any great powertrains, or technological achievements. It's sort of expected with the push to EVs but there is no news on that front either. No new battery tech, no new charging tech. Nothing.
  • CanadaCraig You can just imagine how quickly the tires are going to wear out on a 5,800 lbs AWD 2024 Dodge Charger.
  • Luke42 I tried FSD for a month in December 2022 on my Model Y and wasn’t impressed.The building-blocks were amazing but sum of the all of those amazing parts was about as useful as Honda Sensing in terms of reducing the driver’s workload.I have a list of fixes I need to see in Autopilot before I blow another $200 renting FSD. But I will try it for free for a month.I would love it if FSD v12 lived up to the hype and my mind were changed. But I have no reason to believe I might be wrong at this point, based on the reviews I’ve read so far. [shrug]. I’m sure I’ll have more to say about it once I get to test it.
  • FormerFF We bought three new and one used car last year, so we won't be visiting any showrooms this year unless a meteor hits one of them. Sorry to hear that Mini has terminated the manual transmission, a Mini could be a fun car to drive with a stick.It appears that 2025 is going to see a significant decrease in the number of models that can be had with a stick. The used car we bought is a Mk 7 GTI with a six speed manual, and my younger daughter and I are enjoying it quite a lot. We'll be hanging on to it for many years.
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