April Sales: Compact Crossovers
I’ve expanded most of our segments slightly this month to include some vehicles that either sell poorly enough to usually drop off our charts, or don’t quite fit into any one segment. For example, the Juke’s widened-Versa platform means it should probably be in a class lower than this one, but it’s selling well enough to earn a spot here, and doesn’t have enough direct competition for a “Crossunder” chart anyway. In any case, the Compact CUV segment is turning into something of a two-car battle between the CR-V and Escape after the close battles of the 2009-2010 period. And with a redesigned CR-V set to debut this year, Honda should pull away here… but that new Cute Ute has been delayed and supply interruptions are coming down the line, all thanks to the Japanese tsunami situation. Which means Ford’s old soldier, the Escape, will continue its unlikely prominence in a segment packed with newer, fancier options. But with a very different next-gen Escape coming down the line, Ford is taking a step into the unknown rather than building on the Escape’s SUV-lite positioning. So even though this chart doesn’t necessarily reflect it, this segment is actually fairly wide open. Game on!