$10.5k Markup on Dodge Superbee OK for Some
Let’s say you've mentally prepared yourself to pay full whack– $42,185– for the new Dodge Charger Super Bee. In other words, you're looking to "invest" an additional $2760 (over the normal SRT/8) version to get some gaudy matte paint, suede seat inserts and “Super Bee” badges. In that case, you’d better hope you don’t live in Oklahoma. Closely examining the window sticker on said Bee, I noticed the presence of an additional half sheet of paper next to the window sticker, crudely copied from a handwritten note used on who knows how many other cars. This “limited availability charge" (a.k.a. “screw you sticker”) detailed a $10,500 hike in the Bee's MSRP. So, want to drive it? Not a chance. My salesman explains that the Bee's a “very expensive car” A sizable deposit (10 percent or more) would be required to take it off the lot. To Bee or not to Bee? Not. Unless you're looking for a garage queen for life, anyone who pays full whack for a new Chrysler– any new Chrysler– is staring down the barrel of epic depreciation. Will "collectible" gas guzzlers escape this curse? We'll tell you in twenty years. Meanwhile, you might want to consider the fact that base and SXT Chargers get $1,500 rebate or low APR financing. RT models get $2,500 rebate or low APR. Both models qualify for gas plan, as well. (Story Courtesy of Capt Justin Crenshaw)
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$2.99 promotion does not apply to anything over 87 octane.
Most cars don't need anything better than 87 octane. The vehicles that require something better are not eligible for the $2.99 promotion (namely SRT vehicles).
This reminds me of a visit to a Dodge dealer probably around 1990 or so. They had a Shelby Shadow CSX at the back of the lot. Remember these? It was red with the gold Fiberide composite rims. Just hideous looking. The salesman walked up to me and asked if I was interested. I said I was and he said to make an offer. I made a ridiculous lowball offer and he walked away after asking me "do you know what this IS?" It's probably still sitting at the back of the lot. Oh wait, the dealership is gone!
The markup doesn't appear to have lasted long, just purchased a 2008 Dodge Super Bee in Texas for below MSRP in July 2008.