Quote Of The Day: A Sucker Born Every Minute Edition

Does Tesla’s S-1 SEC filing leave you worried about the state of EV startups? The great thing about the seamy underbelly of the EV industry is that there’s always a shadier prospect out there to make even marginal cases like Tesla look good. Our perennial favorite in the EV vapor game is ZAP, the erstwhile maker of the Xebra EV (interestingly, the Xebra still shows up on ZAP’s webpage). Zap’s latest play in its never-ending quest for press-release fodder: a tie-up with (get this) a South Korean optics company, best known for its camera lenses and closed circuit TV security systems. Because sometimes you have to cross an ocean to find a sucker big enough to say things like:

Samyang decided to partner with ZAP because of its extensive industry knowledge in electric vehicle production and the breadth and maturity of its current line of electric vehicles

Oh dear.

Read more
  • ToolGuy Good for them.
  • ToolGuy "I'm an excellent driver."
  • Tassos If a friend who does not care about cars asks me what to buy, I tell her (it usually is a she) to get a Toyota or a Lexus. If she likes more sporty cars, a Honda or a MiataIf a friend is a car nut, they usually know what they want and need no help. But if they still ask me, I tell them to get a Merc or AMG, a 911, even an M3 if they can fix it themselves. If they are billionaires, and I Do have a couple of these, a Ferrari or an even more impractical Lambo.
  • ToolGuy Good for them, good for me.
  • Tassos While I have been a very satisfied Accord Coupe and CIvic Hatch (both 5-speed) owner for decades (1994-2017 and 1991-2016 respectively), Honda has made a ton of errors later.Its EVs are GM clones. That alone is sufficient for them to sink like a stone. They will bleed billions, and will take them from the billions they make of the Civic, Accord, CRV and Pilot.Its other EVs will be overpriced as most Hondas, and few will buy them. I'd put my money on TOyota and his Hybrid and Plug-in strategy, until breaktrhus significantly improve EVs price and ease of use, so that anybody can have an EV as one's sole car.