Tag: Tesla

By on August 1, 2017

Tesla Model 3, Image: Tesla

The production Tesla Model 3, revealed in full at a Friday evening handover ceremony, is an impressive vehicle, but it’s also the California automaker’s most important vehicle. With 220 miles of range in stripped-down base trim, or 310 miles for the starting sum of $44,ooo (the only version available at launch), the curvaceous sedan has no shortage of fans. It’s also facing no shortage of threats.

The company’s future as a mass-market “disruptor” of the American automotive landscape hinges on the Model 3’s trouble-free production at Tesla’s Fremont assembly plant, as well as timely deliveries to the half-million reservation holders. Unforeseen quality issues, a breakdown in the supply chain, or worker strife could all conspire to give the vehicle — and company — a black eye.

After a year spent giving investors everything they wished for, the company’s once-skyrocketing stock isn’t on the same firm ground as before. The first trading day after the event reflected this. Investors are nervous about a number of things: the model’s easily inflatable price, the company’s extremely lofty production target, and CEO Elon Musk’s repeated mentions of “hell.” (Read More…)

By on July 29, 2017

Tesla Model 3, Image: Tesla

Perhaps the most anticipated automotive event of the year (Tesla disciples might say millenium) took place in California last night, as electric car guru Elon Musk handed over the first 30 production Tesla Model 3 sedans to customers — most, if not all, of them employees — at a glitzy, livestreamed event.

Eyesight was restored to the blind. Others rose from their wheelchairs, walking for the first time in years. Okay, that’s not true, but the depths to which some Tesla fans deify Musk and his car company cannot be understated. Certainly, after seeing the final production model, learning its specifications, and hearing Tesla’s lofty production plans, even a cynic drowning in a vast ocean of media-driven hype can’t help but feel impressed.

Hailed as the first affordable, long-range, mass-produced electric car — a crown stolen by the Chevrolet Bolt months ago — the Model 3 will retail for $35,000 before federal incentives, but not just yet. The only version available at launch is the $44,000 Long Range model, good for 310 miles of range per charge.

The 220-mile base sedan, which carries that vaunted lower sticker price, won’t be available until this fall. So, what can the roughly 500,000 reservation holders expect? If they’re on a budget, black had better be their favorite color. (Read More…)

By on July 24, 2017

Tesla Supercharger

Tesla Motors changes its lineup more frequently than I replace my soiled bed sheets and, with the Model 3 fast approaching, it’s tweaking things yet again. This time the manufacturer is getting rid of the rear-wheel drive variant of the Model S 75, leaving the all-wheel version as the new base-trim — presumably to make room between its $74,500 price tag and the $35,000 Model 3.

This move also streamlines production, as eliminating the RWD car results in the Model S being an exclusively AWD build. However, that doesn’t mean the upscale sedan will be slim on options. Tesla has claimed the Model S will maintain gobs of premium features, unimaginable on the Model 3, for a grand total of 1,500 possible configurations. Do you need that much choice? Probably not. But you have to differentiate yourself from the plebs in the more-common EV somehow — apparently, superior size, speed, and free access to the company’s charging network isn’t enough.  (Read More…)

By on July 7, 2017

Tesla Model 3 Duo - Image: Tesla

If Tesla stock was an airplane, it would have left Earth’s atmosphere sometime this spring. By June, that aircraft — let’s call it the Model P — would have been within striking distance of Mars. Indeed, Tesla investors made out like bandits as the company’s shares soared and its market cap sailed past that of Ford and General Motors, making it the most valuable domestic automaker.

For a while, it seemed nothing could stop Tesla’s meteoric rise. Not labor strife, not worries about the Model 3’s production timeline, not a cracked A-pillar on a freshly delivered Model S, not Model X doors trapping people inside a burning vehicle, not allegations of subpar working conditions, nothing. Tesla may as well have tried buying the rights to the word Teflon.

Well, CEO Elon Musk said it best himself in May. The company’s market valuation was “higher than we have any right to deserve,” he told The Guardian, a month before Tesla shares rose to a record $383.45. As the saying goes, “What goes up…” (Read More…)

By on June 29, 2017

2016 BMW 330e iPerformance - Image: BMWBMW intends to unveil an all-electric 3 Series at the Munich Auto Show in September, according to German business newspaper Handelsblatt.

Will BMW report the intake of hundreds of thousands of $1,000 deposits for an all-electric, next-generation BMW 3 Series? Probably not.

But which car are you more likely to purchase: a 3 Series EV from long-heralded BMW with roughly 250 miles of range, or the much-hyped, oft-discussed Model 3 from nascent Tesla, production of which should be in full swing by the time the 3 Series EV appears?

This may be the next Mustang vs. Camaro, a quasi Accord vs. Camry battle to end all Accord vs. Camry battles, an F-150 vs. Silverado skirmish without the 87 octane. (Read More…)

By on June 24, 2017

2016 Tesla Model S, Image: Tesla

One Tesla owner got a big shock yesterday as his accelerator pedal snapped off while driving.

The story comes from user benjiejr on the Tesla Motor Club forum. He was showing off his Model S P85D to a friend and his nephew. After going through the car’s features it was time to show off the massive acceleration of the P85D’s twin electric motors and 503 horsepower.

“I turned around and was going to do another launch, but this time without Launch Mode – just stomp on the pedal – like I do most often. When I punched it, the accelerator pedal broke off.”

(Read More…)

By on June 21, 2017

Tesla AutoPilot cruise control

The National Transportation Safety Board has finally concluded its investigation into a May 2016 crash in Florida that resulted in the death of 40-year-old Joshua Brown. The ex-Navy SEAL’s Tesla Model S was operating in Autopilot mode when it collided with a semi trailer, raising speculation that the semi-autonomous driving feature was the reason for the accident.

While Tesla has repeatedly called the system a lane-keeping “assist feature” and suggested drivers always keep their hands on the wheel, consumer safety groups have urged the automaker to improve it.

An earlier investigation by the National Highway Traffic Safety Administration stated in January that the Autopilot software in Brown’s car did not have any safety defects. However, the NTSB stated that data acquired from the vehicle’s computer indicated that neither the vehicle nor its operator made any attempt to avoid the truck. It also specified that the vehicle had issued seven warnings for Brown to retake the wheel.

In the 37 minutes leading up to the fatal crash, the report said the car detected hands on the steering wheel for a total of 25 seconds.

(Read More…)

By on June 9, 2017

tesla model x, Image: Tesla Motors

A horrible situation transpired in Midtown Detroit yesterday evening, in which the driver of an old Chevrolet Silverado pickup crossed the center line on Canfield Avenue, near Second Street, and struck four people standing outside the Shinola store.

According to the latest reports, a 73-year-old man has died, while two others remain in hospital in serious condition. The 42-year-old driver, who has reportedly never held a license in his life and was driving with illegal plates, was arrested at the scene. He told police he had taken two Ecstacy pills, Xanax, and officers also suspect he was under the influence of alcohol.

An unidentified passenger riding in the truck told media he didn’t know why the driver crossed the line, adding that he tried to stop the vehicle by jamming the gearshift lever into “park.”

What makes this story different from the many instances of innocent bystanders being injured by passenger cars not being where they’re supposed to be (not to mention criminally irresponsible behavior on the part of vehicle operators) is the location of the crash, and the reason those pedestrians were standing along Canfield.

It was a Tesla pop-up event. And those bystanders were looking at Tesla vehicles near a mobile design studio. As early reports filtered out, some decided to take speculation to new heights. (Read More…)

By on June 6, 2017

Toyota Camry NYIAS 2017, Image: Toyota

Yes, we’re talking #brands, because brand value is a point of pride for all companies, not just automakers. In the latest ranking of brand value, it seems Toyota needn’t worry about losing its lofty perch among automakers.

For the fourth year, the Japanese automaker beat out all other car companies in the 2017 BrandZ Top 100 Most Valuable Global Brands ranking published by market research company Kantar Millward Brown. Valued at $28.66 billion, Toyota sits in the 30th spot, one notch above Walmart. That’s two spots lower than last year’s rankings, something Toyota can blame on increase costs and a weak yen.

The ranking also contains good news for Ford and troubling news for BMW. (Read More…)

By on June 1, 2017

tesla factory fremont, Image: Tesla Motors

It’s not just the range — it’s the weight, too. Oh, and don’t forget about cost. These are some of the potential stumbling blocks facing Tesla’s introduction of an electric semi truck, say Carnegie Mellon University researchers in a peer-reviewed study expected later this month.

Tesla has two trucks up its sleeve. One, an electric big rig, is slated for reveal this September, while an electric pickup should appear within the next two years. So far, it’s looking like the latter vehicle is the viable one. (Read More…)

By on May 25, 2017

tesla factory fremont

For some reason, the term “Chief People Officer” is at the same time cringe-inducing and rational. That’s what Tesla calls its head of HR. “Human Resources,” of course, is another cringe-inducing term that could only have come from the mid-century expansion of the federal public service. It’s an awful thing.

At Tesla, the face of HR — or people, if you will — has suddenly changed, and at a very interesting point in the electric automaker’s history. The company has announced the departure of longtime HR head Arnnon Geshuri, who oversaw workers at the company for eight years. In his place is Gaby Toledano, a veteran of high tech.

The timing of the departure could simply be a benign career change, but what’s occurring in the background at Tesla have many thinking otherwise. (Read More…)

By on May 23, 2017

Tesla Supercharger

Chatty Tesla owners who compel their friends and family to consider buying a Model S or X are apparently behind the company’s U-Turn on paid Supercharger use.

At the beginning of the year, Tesla, in a bid to fund a doubling of its fast-charge network, withdrew a big perk from the purchase of one of its vehicles: free Supercharger use. No longer would new buyers be able to sail off in their new Tesla, confident in their ability to juice up at one of the 750-plus stations scattered across North America. Owners who purchased their vehicle prior to January 1st were grandfathered.

Supercharger hogs were also slapped with an “idling” fee, all in the hopes of freeing up space at the stations. While the pricing structure remains — new buyers receive 400 kWh of annual free charging with their purchase, after which a variable fee applies — there’s now a way to get unlimited free power. (Read More…)

By on May 18, 2017

Tesla Factory California

In the face of what it describes as “a concerted and professional media push intended to raise questions about safety at Tesla,” the California electric automaker has attempted to counter an apparent unionization tactic.

In a May 14th blog post titled “Creating the Safest Car Factory in the World,” Tesla said it was contacted by numerous media sources claiming to have spoken with similar workers at its Fremont assembly plant. The automaker sees this as an attempt by both the United Auto Workers and Tesla employees intent on organizing the plant to use instances of workplace injury as an organizational tool.

This morning, the story Tesla was working to get ahead of landed in The Guardian. (Read More…)

By on May 18, 2017

17FordEscape-Titanium_04_HR

Ford is admittedly behind its main rivals in terms of offering practical and purpose-built EVs but, when it finally comes to market in 2020, its first long-range electric should deliver what buyers want. When Ford announced its plans to launch an electrified crossover at January’s Consumer Electronics Show, the Chevrolet Bolt had already begun to lose its geek chic luster. However, we have to defer our judgement as Ford’s entry could eventually have an EV spec sheet that’ll make GM blush.

We’re beginning to get a better picture of the upcoming Ford — which I’m going to begin calling the E-CUV (electric crossover utility vehicle) since it doesn’t have an official name — now that the company’s chief technology officer Raj Nair has started loosening his lips. The upside is that it will be an affordable unit targeting everything the average consumer wants. The downside is that it’ll have competition early in its lifespan.  (Read More…)

By on May 5, 2017

Tesla Factory California

Tesla Motors has said it is making efforts to resolve outstanding issues with Grohmann Engineering’s legacy clients, including Daimler, BMW, Bosch, Intel, and Volkswagen Group. After the Tesla takeover last November, CEO Elon Musk indicated to Grohmann’s management team that the brunt of its efforts should be diverted away from former customers in order to focus primarily on production facilities related to the Model 3.

The move placed Musk at odds with company founder Klaus Grohmann, eventually resulting in his abrupt departure, and was a major source of tension among the German workforce — which, backed by IG Metall, has threatened to strike. Negotiations have already yielded improved worker pay and hiring promises, but Tesla now appears to be tackling the issue of how to handle the numerous clients who have been hung out to dry. (Read More…)

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