#polestar

The fraternity of automotive journalism was atwitter when blue Polestar Volvos arrived at the Chicago auto show last year. While the cars delivered increased performance and looks to match, Polestar also gave the high-performance Swedish offerings credibility with racing programs in Scandinavia (STCC) and Australia (V8 Supercars).It’s no secret, though, that Volvo’s marketing head, Alain Visser, sees no future for the brand in motorsport. Purchasing Polestar might be the Swedish manufacturer’s way of ending at least one of its racing contracts while still holding on to the blue-hot Polestar brand.Speaking with Swedish media late last year, Visser plainly stated, “Motorsport does not conform with our brand, where we stand for smaller engines and safety. We are therefore pulling out of STCC, for example, as soon as the contracts permits.”

Volvo has purchased Swedish high-performance tuner Polestar, the automaker announced Tuesday. The company will own and operate Polestar as an in-house performance division much like Ford’s SVT division or Subaru’s STI group (anything other than another Mercedes-AMG or BMW M Division reference).

You could be forgiven for thinking Volvo owned Polestar already — the Swedish automaker already exclusively contracted with the Swedish tuner in 2013 to produce the V60 and S60 Polestar editions and the two have worked together since the 1990s.

Volvo said in the medium-term it would double output of Polestar branded cars — which could mean more than 80 sedans and 40 wagons a year coming to the United States.

Two new, performance-oriented Volvo models made their North American debut at the Chicago Auto Show.

If you had to pick a Q-Car, the vehicle you see above would be nobody’s first choice. Something like a Camry V6, a Pentastar Avenger, or perhaps even a Verano Turbo with a Trifecta tune would be a more suitably anonymous roller skate with enough power to pummel most “civilian” cars on the street. Or perhaps a Regal GS. In grey or some other nodescript color. I am thinking about this as I wander aimlessly within my lane on Lakeshore Boulevard, the Polestar-tuned I6 humming along at a sedate 1800 rpm in 6th gear. CBC Radio is broadcasting yet another nebulous documentary extolling Canada’s secular state religion of diversity, as my Costco grocery list scrolls through my head. How banal and bourgeois.

And then I hear the staccato vocalization of a small block Chevy V8 breathing through a set of big pipes. A glance in the mirror reveals a 4th generation Camaro convertible coming up fast behind me in my mirrors. In a flash, he’s past me by a few car lengths, and I can just make out the “SS” badge on the decklid. If I were in another T6-powered Volvo, say, my parents XC60 T6, I’d step on the gas, wait a brief second for the turbo to spool up, and hope that I’d be in the powerband long enough to catch him. With a standard T6, peak power (295 hp) comes in at 5600 rpm while peak torque (325 lb-ft) arrives at 2100-4200 rpm In this car though; 354 lb-ft comes in from 3000-3600 rpm, while all 325 horsepower are available from 5400 all the way to redline. From a roll, this car is a monster.

It doesn’t take long after nailing the throttle for the gap to close between us, and while the Camaro is droning out its V8 song, there’s just a muted hum from the Volvo’s blocky hood, while barely audible diverter valve noises can be heard through the open windows. A red light conspires to bring us next to one another, and I can see him regarding me with the faux-menacing glare typical to most underemployed 20-somethings brimming with insecurities. He’s much more handsome than I am, and his girlfriend is in the passenger seat. I smile and give him the thumbs up.

“You think you can beat me?” No change in demeanor from him.

“Actually, I do.” I respond.

There’s no revving, no theatrics, no Fast and Furious Limp Bizkit sound track despite the corny but spontaneous exchange. But when the light goes green, he disappears behind me. And I didn’t even get a good look at his girlfriend.

Volvo has long been the “safe choice” in more ways than one. The brand’s reputation is steeped in safety, but for the past 30 years “luxury with a hint of performance” has been a secondary focus. Even still, arriving at the country club in a Volvo won’t bring out the green-eyed-monster. Your fellow socialites will just think you were being safe and practical. Volvo may be the Birkenstock of the automotive world, but that doesn’t prevent them from creating the occasional irrational vehicle. While Volvo isn’t ready commit to build the insane 508HP S60R, they will sell you the most powerful small crossover in America: the 2012 Volvo XC60 T6 AWD R-Design with Polestar. (If you don’t count the bat-s**t-crazy (in a good way) Nissan Juke R. Michael Karesh was able to wrangle an XC60 R-Design out of a local dealer for a quick take in December, but what’s the Polestar tweaked XC like to live with for a week? Click through the jump to find out.