#ChineseMarketEscort

Mulally: New Chinese Escort Could Come to America

While Ford’s new compact Escort sedan was developed by Ford’s Aisa-Pacific R&D team specifically for China, Ford CEO Alan Mulally indicates that the company has more global plans for the car, including the possibility of selling it in the United States. Mulally told Automotive News that the Escort will likely go on sale in other markets besides China. He said that while the company already has the Focus in the stateside C segment, the Escort could allow the company to attract consumers at a new price point in that segment.

Ronnie Schreiber Apr 21, 2014

Recent Comments

Alan As the established auto manufacturers become better at producing EVs I think Tesla will lay off more workers.In 2019 Tesla held 81% of the US EV market. 2023 it has dwindled to 54% of the US market. If this trend continues Tesla will definitely downsize more.There is one thing that the established auto manufacturers do better than Tesla. That is generate new models. Tesla seems unable to refresh its lineup quick enough against competition. Sort of like why did Sears go broke? Sears was the mail order king, one would think it would of been easier to transition to online sales. Sears couldn't adapt to on line shopping competitively, so Amazon killed it.
Alan I wonder if China has Great Wall condos?
Alan This is one Toyota that I thought was attractive and stylish since I was a teenager. I don't like how the muffler is positioned.
ToolGuy The only way this makes sense to me (still looking) is if it is tied to the realization that they have a capital issue (cash crunch) which is getting in the way of their plans.
Jeff I do think this is a good thing. Teaching salespeople how to interact with the customer and teaching them some of the features and technical stuff of the vehicles is important.

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Mulally: New Chinese Escort Could Come to America

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