Rare Rides: A Very Malaise Datsun 200SX From 1977

Corey Lewis
by Corey Lewis

A fourth-generation Nissan 200SX surfaced previously in an edition of Buy/Drive/Burn, where its squared-off good looks went up against two other Japanese coupes from 1986. Today, we step back two generations and have a look at an 200SX from the Seventies.

Maybe you can figure out if Datsun achieved what it was aiming for with this design.

The lineage of the 200SX started with a coupe known as Silvia, which was beautifully shaped, largely hand-built, and largely sold within the confines of the Japanese domestic market (less than 60 escaped to other countries.) Sales were an issue, as the original Silvia was about twice as expensive as the closest model in Datsun’s lineup. Between 1965 and 1968, just 554 coupes were produced. Datsun was filled with regret.

Management decided to head a different route with their next Silvia model — a mass-production route. The next car to wear a Silvia badge began production in 1975. It was sportier than the old model, less luxurious, and critically, cheaper.

Datsun selected its new S platform to underpin the second-generation Silvia. The S was a development of the platform found beneath the Sunny, which Americans knew as the B-210. The aim was to give the Silvia some Skyline-adjacent styling, while at the same time steering less traditionally minded customers away from competition at Mazda and Toyota.

Buyers in the Japanese market received the 1.8-liter inline-four engine from the Datsun 610. American models received the requisite large bumpers required by legislation, some 200SX badges in place of the Silvia ones, and a larger 2.0-liter engine from the Japanese market Skyline. Offered in all markets was a three-speed automatic and a five-speed manual.

It turned out a unique looking coupe with fastback styling was not what buyers wanted at the time. North America and other markets alike turned away from the 200SX and its rear leaf springs, instead choosing the Toyota Celica on offer next door.

The second-generation 200SX lasted only through 1979, when it was replaced by a much squarer and more brougham 200SX for 1980. Today’s silver beauty is for sale right now. It asks $6,900 with 125,000 miles and an automatic transmission.

[Images: seller]

Corey Lewis
Corey Lewis

Interested in lots of cars and their various historical contexts. Started writing articles for TTAC in late 2016, when my first posts were QOTDs. From there I started a few new series like Rare Rides, Buy/Drive/Burn, Abandoned History, and most recently Rare Rides Icons. Operating from a home base in Cincinnati, Ohio, a relative auto journalist dead zone. Many of my articles are prompted by something I'll see on social media that sparks my interest and causes me to research. Finding articles and information from the early days of the internet and beyond that covers the little details lost to time: trim packages, color and wheel choices, interior fabrics. Beyond those, I'm fascinated by automotive industry experiments, both failures and successes. Lately I've taken an interest in AI, and generating "what if" type images for car models long dead. Reincarnating a modern Toyota Paseo, Lincoln Mark IX, or Isuzu Trooper through a text prompt is fun. Fun to post them on Twitter too, and watch people overreact. To that end, the social media I use most is Twitter, @CoreyLewis86. I also contribute pieces for Forbes Wheels and Forbes Home.

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  • -Nate -Nate on Feb 10, 2019

    "Nostalgia tends to blind you to reality. " What ? no ~ I was there and , Oh yeah, that's right, I conveniently forget, never mind . -Nate

  • JimC2 JimC2 on Feb 15, 2019

    Whoa... that redline!

  • Theflyersfan I used to love the 7-series. One of those aspirational luxury cars. And then I parked right next to one of the new ones just over the weekend. And that love went away. Honestly, if this is what the Chinese market thinks is luxury, let them have it. Because, and I'll be reserved here, this is one butt-ugly, mutha f'n, unholy trainwreck of a design. There has to be an excellent car under all of the grotesque and overdone bodywork. What were they thinking? Luxury is a feeling. It's the soft leather seats. It's the solid door thunk. It's groundbreaking engineering (that hopefully holds up.) It's a presence that oozes "I have arrived," not screaming "LOOK AT ME EVERYONE!!!" The latter is the yahoo who just won $1,000,000 off of a scratch-off and blows it on extra chrome and a dozen light bars on a new F150. It isn't six feet of screens, a dozen suspension settings that don't feel right, and no steering feel. It also isn't a design that is going to be so dated looking in five years that no one is going to want to touch it. Didn't BMW learn anything from the Bangle-butt backlash of 2002?
  • Theflyersfan Honda, Toyota, Nissan, Hyundai, and Kia still don't seem to have a problem moving sedans off of the lot. I also see more than a few new 3-series, C-classes and A4s as well showing the Germans can sell the expensive ones. Sales might be down compared to 10-15 years ago, but hundreds of thousands of sales in the US alone isn't anything to sneeze at. What we've had is the thinning of the herd. The crap sedans have exited stage left. And GM has let the Malibu sit and rot on the vine for so long that this was bound to happen. And it bears repeating - auto trends go in cycles. Many times the cars purchased by the next generation aren't the ones their parents and grandparents bought. Who's to say that in 10 years, CUVs are going to be seen at that generation's minivans and no one wants to touch them? The Japanese and Koreans will welcome those buyers back to their full lineups while GM, Ford, and whatever remains of what was Chrysler/Dodge will be back in front of Congress pleading poverty.
  • Corey Lewis It's not competitive against others in the class, as my review discussed. https://www.thetruthaboutcars.com/cars/chevrolet/rental-review-the-2023-chevrolet-malibu-last-domestic-midsize-standing-44502760
  • Turbo Is Black Magic My wife had one of these back in 06, did a ton of work to it… supercharger, full exhaust, full suspension.. it was a blast to drive even though it was still hilariously slow. Great for drive in nights, open the hatch fold the seats flat and just relax.Also this thing is a great example of how far we have come in crash safety even since just 2005… go look at these old crash tests now and I cringe at what a modern electric tank would do to this thing.
  • MaintenanceCosts Whenever the topic of the xB comes up…Me: "The style is fun. The combination of the box shape and the aggressive detailing is very JDM."Wife: "Those are ghetto."Me: "They're smaller than a Corolla outside and have the space of a RAV4 inside."Wife: "Those are ghetto."Me: "They're kind of fun to drive with a stick."Wife: "Those are ghetto."It's one of a few cars (including its fellow box, the Ford Flex) on which we will just never see eye to eye.
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