Ask The Best&Brightest: Is Vodka's Future Just A Mirage?

Jack Baruth
by Jack Baruth

Over the past five years, my home has often resembled the fabled Island Of Misfit Toys, with various people coming and going as fate decreed. That would make me King Moonracer, then, and it has made the infamous Vodka McBigbra the island’s princess. In the near future, however, she’ll be moving out to spend more time with her family. This will reduce but not eliminate her ability to call on my fleet of random cars for backup when her well-traveled 2005 Hyundai Accent requires repair.

It’s new-car time, then. She has the ability and willingness to buy a new 2014 Mitsubishi Mirage DE with continuously variable transmission — having driven a stick-shift M35 truck during her stint in the Army, Vodka’s done with clutch pedals 4 lyfe, yo. I’m inclined to agree with her proposed purchase, John Pearley Huffman’s unfriendly Times review aside.

But surely you have other opinions.



The approximate requirements are:

  • Well under fifteen grand out the door
  • Warranty lasting as long as the payments
  • Automatic transmission
  • Air conditioning
  • And that’s it

We’ve looked at a few low-mileage Accents, but the used-car market is feverishly hot right now thanks to the Obamaconomy/Boehnerdoggle’s wholesale relocation of the middle class to a buy-here-pay-here lot. As much as this woman has suffered in our relationship already, I don’t care to extend that suffering with the acquisition of an Aveo. The Fiesta’s DCT makes me nervous.

I honestly don’t know. The Mirage seems like a decent deal. She rarely drives on the freeway and is physically small (5’5″ and 115 pounds) so the packaging of Mitsubishi’s Thai takeout seems reasonable. What say you? Should we just head over to the Mitsu dealership on Monday and make it so?

Jack Baruth
Jack Baruth

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  • Master Baiter Master Baiter on Jul 05, 2014

    Nice headlights.

  • ShoogyBee ShoogyBee on Jul 06, 2014

    If she *has* to go new, then I'd go with a Mazda 2 or a Nissan Versa Note. If one can get a Sentra for around $15K, then that would be a reasonable contender as well. It sounds like the Mazda 2 can be had for hundreds, if not a thousand or two, less than either of the Nissans. Just over a year ago, I bought a CPO 2010 Camry LE (4 cyl, power driver's seat, moonroof) with 31K miles for $16K even. It was in perfect condition and if I had to do it all over again, I'd go for that Camry over any of the aforementioned vehicles in a heartbeat. But again, if having a new car under a full warranty is that important to her, then the Mazda and Nissans would be reasonable options.

  • Redapple2 Love the wheels
  • Redapple2 Good luck to them. They used to make great cars. 510. 240Z, Sentra SE-R. Maxima. Frontier.
  • Joe65688619 Under Ghosn they went through the same short-term bottom-line thinking that GM did in the 80s/90s, and they have not recovered say, to their heyday in the 50s and 60s in terms of market share and innovation. Poor design decisions (a CVT in their front-wheel drive "4-Door Sports Car", model overlap in a poorly performing segment (they never needed the Altima AND the Maxima...what they needed was one vehicle with different drivetrain, including hybrid, to compete with the Accord/Camry, and decontenting their vehicles: My 2012 QX56 (I know, not a Nissan, but the same holds for the Armada) had power rear windows in the cargo area that could vent, a glass hatch on the back door that could be opened separate from the whole liftgate (in such a tall vehicle, kinda essential if you have it in a garage and want to load the trunk without having to open the garage door to make room for the lift gate), a nice driver's side folding armrest, and a few other quality-of-life details absent from my 2018 QX80. In a competitive market this attention to detai is can be the differentiator that sell cars. Now they are caught in the middle of the market, competing more with Hyundai and Kia and selling discounted vehicles near the same price points, but losing money on them. They invested also invested a lot in niche platforms. The Leaf was one of the first full EVs, but never really evolved. They misjudged the market - luxury EVs are selling, small budget models not so much. Variable compression engines offering little in terms of real-world power or tech, let a lot of complexity that is leading to higher failure rates. Aside from the Z and GT-R (low volume models), not much forced induction (whether your a fan or not, look at what Honda did with the CR-V and Acura RDX - same chassis, slap a turbo on it, make it nicer inside, and now you can sell it as a semi-premium brand with higher markup). That said, I do believe they retain the technical and engineering capability to do far better. About time management realized they need to make smarter investments and understand their markets better.
  • Kwik_Shift_Pro4X Off-road fluff on vehicles that should not be off road needs to die.
  • Kwik_Shift_Pro4X Saw this posted on social media; “Just bought a 2023 Tundra with the 14" screen. Let my son borrow it for the afternoon, he connected his phone to listen to his iTunes.The next day my insurance company raised my rates and added my son to my policy. The email said that a private company showed that my son drove the vehicle. He already had his own vehicle that he was insuring.My insurance company demanded he give all his insurance info and some private info for proof. He declined for privacy reasons and my insurance cancelled my policy.These new vehicles with their tech are on condition that we give up our privacy to enter their world. It's not worth it people.”
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