Communist Party Organ Condemns Nude Pics, Shows Them Again

Bertel Schmitt
by Bertel Schmitt

What do People’s Daily, the voice of China’s Communist Party, and Jalopnik have in common? More than you would imagine. Just as a for instance, both are masters of the fine art of pecksniffian outrage. Both are experts when it comes to condemning loose morals, as long as the condemnation can be illustrated with enough graphic, click-generating pictures that show said loose morals in practice. Sanctimonious click-whoring knows no boundaries, and it transcends ideologies: Gawker and CCCP, unite!

A few days ago, Peoples Daily ran an 11 high resolution picture gallery, ostensibly condemning the fact that

“in addition to taking off clothes, some commercial promotions have chosen a more disgusting way to attract public attention. From sexy dress to body painting, public’s moral bottom line has been challenged again and again.”

(Jalopnik, aware of its TL;NR clientele, would have said it with fewer words, and with at least as many pictures.)


People’s Daily’s pictures of what challenges China’s morals are old standbys. A supercar bikini carwash. A busty Toyota booth professional at a car show in Wuhan. A naked Chinese girl in a fish tank. If we would have shown the latter on TTAC, there would have been outcries of sexism and racism. No thanks, we won’t show it, we rather give the salacious traffic to People’s Daily. In any case, our high journalistic standards would forbid reporting news that is 2 years old. That’s how old the fish tank picture is.

The other pictures are likewise ancient. The disgusting Chinese bikini supercarwash had been featured in TTAC a year ago. The rare shot of a busty Chinese booth professional is similarly antique. Paparazzi dispatched to this year’s Shanghai Auto Show came back empty handed. The show was very much toned down.

That won’t dissuade People’s Daily from showing ample T&A, along with righteous indignancy.

(Disclosure: All outgoing clicks, especially those to People’s Daily, are logged and recorded, and most likely are known to the NSA before we know it.)

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • Reino Reino on Jun 10, 2013

    Enough of this TTAC/Jalopnik mudslinging. 90% of online car-blog readers visit BOTH sites daily. Jalopnik should have just ignored Bertel's issue a few weeks ago, and Bertel shouldn't be mentioning them today. Editors of BOTH sites need to grow up.

    • See 2 previous
    • Quack Quack on Jun 11, 2013

      @Reino You took the words out of my mouth. Both are sites run by professionals. Act like it. Please.

  • George B George B on Jun 10, 2013

    I for one approve of pictures that combine cars and beautiful women showing some skin. Just keep the main content PG and warn us about NSFW content.

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  • Analoggrotto I don't see a red car here, how blazing stupid are you people?
  • Redapple2 Love the wheels
  • Redapple2 Good luck to them. They used to make great cars. 510. 240Z, Sentra SE-R. Maxima. Frontier.
  • Joe65688619 Under Ghosn they went through the same short-term bottom-line thinking that GM did in the 80s/90s, and they have not recovered say, to their heyday in the 50s and 60s in terms of market share and innovation. Poor design decisions (a CVT in their front-wheel drive "4-Door Sports Car", model overlap in a poorly performing segment (they never needed the Altima AND the Maxima...what they needed was one vehicle with different drivetrain, including hybrid, to compete with the Accord/Camry, and decontenting their vehicles: My 2012 QX56 (I know, not a Nissan, but the same holds for the Armada) had power rear windows in the cargo area that could vent, a glass hatch on the back door that could be opened separate from the whole liftgate (in such a tall vehicle, kinda essential if you have it in a garage and want to load the trunk without having to open the garage door to make room for the lift gate), a nice driver's side folding armrest, and a few other quality-of-life details absent from my 2018 QX80. In a competitive market this attention to detai is can be the differentiator that sell cars. Now they are caught in the middle of the market, competing more with Hyundai and Kia and selling discounted vehicles near the same price points, but losing money on them. They invested also invested a lot in niche platforms. The Leaf was one of the first full EVs, but never really evolved. They misjudged the market - luxury EVs are selling, small budget models not so much. Variable compression engines offering little in terms of real-world power or tech, let a lot of complexity that is leading to higher failure rates. Aside from the Z and GT-R (low volume models), not much forced induction (whether your a fan or not, look at what Honda did with the CR-V and Acura RDX - same chassis, slap a turbo on it, make it nicer inside, and now you can sell it as a semi-premium brand with higher markup). That said, I do believe they retain the technical and engineering capability to do far better. About time management realized they need to make smarter investments and understand their markets better.
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