Study: Japanese Auto Industry Major Contributor To U.S. Economy

Bertel Schmitt
by Bertel Schmitt

The mantra before, during, and after the bailout was (and still is) that without the bailout, gadzillions of jobs would have vanished, the American car industry would have been wiped out, wheels would have come off the arsenal of democracy, and the sky would have fallen into Lake St. Clair. Of course, that’s nonsense. There are more than enough other carmakers in America. They would have received the sales, and added the jobs. They would have been mostly non-union jobs though.

The truth is, without the bailout, the UAW would have vanished, and with it millions of Democratic votes.

Rutgers University professor Thomas Prusa says that the much maligned Japanese auto industry in the United States “has emerged as a major contributor to the U.S. economy.” In a new study, the professor says that the Japanese auto industry is “responsible for 1.2 million U.S. jobs based on the U.S. production and sales for Japanese-branded automakers,” and that these jobs generate over $76 billion in annual compensation.

Rather than posing risks to U.S. jobs, “the Japanese-branded automobile companies have increased the international competitiveness of all U.S. auto and auto parts workers,” the study says.

Declares the professor:

“While many parts of the U.S. automobile industry have struggled in recent years, the Japanese-branded auto segment has emerged as an important job creator and a leading contributor to the United States economy. The role of Japanese-branded automakers’ investment has grown significantly over the past two decades. In the mid-1980s less than 15% of the Japanese-branded automakers’ U.S. automobile sales were produced in North America. Today approximately two-thirds of the Japanese-branded automobiles sold in the United States are built in North America. Moreover, Japanese-branded automobile plants account for nearly 40% of all U.S. automobile production.”

The study was prepared for the Japan Automobile Manufacturers Association. Spool-up the prayer mills!

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

More by Bertel Schmitt

Comments
Join the conversation
4 of 72 comments
  • Sttocs Sttocs on May 06, 2013

    "The truth is, without the bailout, the UAW would have vanished, and with it millions of Democratic votes." What, if the American marques went under, the unions would immediate dissolve and their constituents would be fired into the sun? 1. Not every union member votes Democrat. Some are self-defeating Republicans for reasons I will never understand. 2. Just by being out of a job, those who do vote Democrat don't suddenly lose their vote as well. How fucking stupid are you? Where do you get these ideas? I was directed toward this site on the premise that it was a more mature version of Jalopnick. Instead of hearing unbiased reviews of cars, all I ever see in my RSS feed is economic and political horseshit by obvious college drop-outs, or even worse, sad-sack hacks who jerk off the Wealth Of Nations and think us sheeple are stupid for not voting for Ron Paul. If you really want to play amateur economist on an automotive site, why not talk about the rise in sub-prime auto financing, pay-here-buy-here scam dealers, the increase in warranty denial by subtle modifications or imagined modifications? But no, you'd rather interview to fill Brock Yates' and David E. Davis' shoes as an industry shill. What a crock.

    • See 1 previous
    • Corntrollio Corntrollio on May 07, 2013

      "why not talk about the rise in sub-prime auto financing" Ummm, they have been writing about that lately. There is also a BHPH dealer who writes columns here, although he's more benevolent than the scam artists you're talking about.

  • Wmba Wmba on May 06, 2013

    Apparently these days, we need studies to confirm the obvious.

  • 28-Cars-Later "Around half of that money comes from the Department of Energy to help internal combustion engine suppliers retool to make EV parts."So, pay them to dispose of their current presses/equipment to choke future parts availability, then most of them become insolvent when EV doesn't happen. Brilliant!"Another $50 million provides grants of up to $300,000 for the companies to make their factories greener and improve cybersecurity.""$300K isn't squat to renovate anything in an actual factory or hire new SecOps folks/add to an IT dept (best I can think of is some developer training/conferences on more secure coding). Depending on how one would qualify, this is either a bribe to the owners so they'll dance whatever tune comes out of Washington, or just free money to selected parties (i.e. subservient to D.I.E.).FJB - May he live at least another 40 years in the most excruciating pain possible.
  • Kwik_Shift_Pro4X Auto Stop/Start is useless. If you want it, great, but it should be an option within a package. Same with those satellite stations. Just leave it off my head unit and give me AM radio and a USB port for my own music collection.
  • Doc423 Question to EV/Tesla owners : how long will a Tesla or EV hold a charge on it's battery when it sits for months, especially, like here, outdoors in all weather conditions??
  • Doc423 Would LOVE to see the laws changed here in the U.S. and see may of these sleezebags get jail time, including Dealers.
  • 28-Cars-Later [list=1][*]Real bumpers.[/*][*]Visibility.[/*][*]Buttons. [/*][*]CD Players.[/*][*]Headlamp brightness limiter.[/*][*]Das internet ist verboten - but phone connections are not banned.[/*][/list=1] 6a. In this way users can choose to link their "phone" to the auto. 6b. If a user simply chooses to not do so, E.T. cannot phone home. 6c. Most will consent to a "phone" link up but there's now an opt out. EDIT: 7. Immediate layoff of 50% of employees of NHSTA, Federal DOT, EPA, and CARB.
Next