49 Years of Mustang Advertising

by Ronnie Schreiber

Published: April 22nd, 2013

We’re told that the “pony car” era started when the 1964 1/2 Mustang was introduced at the New York World’s Fair on April 17, 1964. Actually, the Plymouth Barracuda beat the Mustang to the market by 16 days, but the Mustang made a huge impression, which is why they’re called pony cars and not fish cars. Ford has already started with their 50th anniversary celebrations, and of course you’ll be able to buy your choice of merchandise with the golden anniversary logo, which uses a version of the font used for the Mustang’s 5.0 liter engine logo. By April 17th of next year you may be sick of hearing about Lee Iacocca’s pride and joy, but in the meantime, please enjoy 49 years of Mustang advertising.

Ronnie Schreiber edits Cars In Depth, a realistic perspective on cars & car culture and the original 3D car site. If you found this post worthwhile, you can dig deeper at Cars In Depth. If the 3D thing freaks you out, don’t worry, all the photo and video players in use at the site have mono options. Thanks – RJS

#Advertising #FordMustang #Mustang

Ronnie Schreiber

Ronnie Schreiber edits Cars In Depth, the original 3D car site.

More by Ronnie Schreiber

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Cubista on Apr 23, 2013

The Mercury Capris of the Fox body era WERE cooler, with the gratuitous fender flares and (on later models) the bubble-back rear windows. BUT... ...as much as I loved growing up in the '80's, it was awful to see the hatchbacking trend that no brand of performance car could escape. Mustangs, Firebirds, Camaros, even the badass Porsche 928S ...all emasculated grocery-getters.

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- Dolorean on Apr 23, 2013
  
  Have to disagree with you as you seem to equate a fastback/hatchback with grocery getting. I could easily argue that SUV's fill the very same role; however, that's a different subject entirely. A Fastback Mustang or Camaro was an excellant solution for someone who golfed, or biked, or played hockey or any array of activities that you needed extra utility, but didn't want to give up the style. The fact that my '86 300ZX 2+2 could fit several cases of beer and the ice to fill the coolers was amazingly helpful, not to mention having a good space to store my T-tops without losing my access to a hot car.
  
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- Cubista on Apr 23, 2013
  
  @dolorean I don't mind them on Japanese sports cars...or even most small European cars. But a hatchback on a performance car made in 'Murica? That ain't right.
  
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- Lie2me on Apr 23, 2013
  
  @Cubista I don't remember performance hatchbacks having a "sissified" reputation at all. It was nothing more then a matter of convenience
  
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Vicentewakk on Jun 11, 2013

Motor mechanics, you can find important tips for your motor vehicle, manuals, books and magazines. www.autoglasschip.com

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Recent Comments

Alan Years ago Jack Baruth held a "competition" for a piece from the B&B on the oddest pickup story (or something like that). I think 5 people were awarded the prizes.I never received mine, something about being in Australia. If TTAC is global how do you offer prizes to those overseas or are we omitted on the sly from competing?In the end I lost significant respect for Baruth.
Alan My view is there are good vehicles from most manufacturers that are worth looking at second hand.I can tell you I don't recommend anything from the Chrysler/Jeep/Fiat/etc gene pool. Toyotas are overly expensive second hand for what they offer, but they seem to be reliable enough.I have a friend who swears by secondhand Subarus and so far he seems to not have had too many issue.As Lou stated many utes, pickups and real SUVs (4x4) seem quite good.
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Lou_BC Actuality a very reasonable question.