By on January 14, 2013

Any hopes of taking a look at the interior of GM’s full-size trucks were dashed, as GM briefly opened the doors up for pictures and then promptly locked them. Come on guys, what have you got to hide? Even Lexus had the doors of the $445,000 LFA Nurburgring Edition opened.

 

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51 Comments on “NAIAS 2013: GM Locks Us Out Of Their New Full-Size Trucks...”


  • avatar
    grzydj

    I saw a pre production Toyota Tundra at a farm show when it first came out a few years ago and the Toyota rep was quick to mention that the interior components were just that, pre production and wouldn’t reflect the quality of the trim when it went on sale a few months later. Maybe GM is doing the same thing here?

    It’s worth noting that the interior of the Tundra didn’t look much better in person a few months later.

    • 0 avatar
      geozinger

      Can you imagine the uproar if GM had done the same thing at this show? No one would leave that statement alone. It would get even more beaten to death on the internets.

      Methinks someone missed the opportunity to get photos and is now upset. I wouldn’t leave something like this unlocked either. I’m betting these are going to be used for more photo shoots and other functions. They probably don’t want have to spend time cleaning out the gunk that seems to follow people into these display vehicles. Or replacing that third heater control knob that has just entered production…

      • 0 avatar
        golden2husky

        Despite the flack these trucks are getting for being too much of an evolutionary step, I find them very attractive and modern looking. Of course there is so substitute for seeing them in the flesh, so we shall see…

  • avatar
    FJ60LandCruiser

    …what is the sick fascination with center consoles taking up space in teh center tunnel area? Why not more bench seats?

    It’s not a car. There’s no reason to have a cockpit in your truck.

    At least they’re keeping the column shifter and not going the way of a floor shifter like Ford did.

    • 0 avatar
      Onus

      You can still get a column shifter on ford’s. Stick to the mainstream xlt and there it is.

    • 0 avatar
      N8iveVA

      you’ll still be able to get them without the console. Depends on the trim

    • 0 avatar
      dolorean

      Two words. Cup Holders. Every car and truck has to have cup holders worthy of ‘Murican Super Big Gulps and the dining space for the Mackies burger and fries to go with it whilst driving at highway speeds. Ain’t freedom grand.

    • 0 avatar
      Toad

      Lots of pickup truck owners use their truck as an office and the console is a workspace. Holds the phone, laptop, pens, and everything else that you would have on an office desk. Not every pickup truck is hauling a cab full of laborers.

      One great thing about the pickup market is that you can still order the vehicle to your specifications; if you want a bench seat and no console you can order it that way. Choices are a good thing.

      • 0 avatar
        fredtal

        …and if you go one step down in the luxo interior you get the shifter on the steering column and wide folding center arm rest that you can tilt up for 3 across seating.

      • 0 avatar
        KixStart

        “Lots of pickup truck owners use their truck as an office…”

        Yeah, right, on their way to the cubicle or the soccer game.

      • 0 avatar
        Charliej

        KixStart, I always had a wooden table built for the center of my work trucks. I rested a laptop with a GPS program on it. I also needed a place to write up work tickets. Lots of people do use trucks for work. I averaged fifty thousand miles a year for the last six years before retirement. I lived in that truck.

    • 0 avatar
      KS1967

      Actually Chevy and GMC still offer front bench seats in their trucks as an option. Naturally, they wouldn’t show that at an auto show since it’s not standard equipment.

  • avatar
    ponchoman49

    “Oh look another black, gray and silver interior dad”. “Yeah there all the same now son”

  • avatar
    philadlj

    How odd…I mean, do they want to show off their new truck or not?

    It’s kind of a crapshoot at the Philly show. Depending on who furnishes the top-level Mercs, BMWs, Porsches, and Lexuses, you’ll either be allowed in them or not. One year, unlocked. The next, locked. The Equus was notably very unlocked, and had a constant swarm around it.

    But trucks? Never been locked out of a truck.

    • 0 avatar
      Viceroy_Fizzlebottom

      I’ve noticed the same thing. I can understand locking the doors on an expensive luxury car, especially considering how many unsupervised kids are running around like maniacs at these car shows. But a truck? come on!

      • 0 avatar
        jaydez

        today is a press day. There are only unsupervised auto journalists running around like maniacs putting their sticky fingers all over dashboards today… actually, I think that worse than the kids.

    • 0 avatar

      These are pre-production vehicles and as such, they do not want to be judged by the press as production. The first Saleable vehicles are a few weeks away…

      • 0 avatar
        Caboose

        Baloney. They have known for awhile that this is the Big Deal (any major auto show where you intend to introduce new product is). This smells like someone failed to follow the Boy Scout preparedness mantra.

        Unless it’s a koncept kar, and the OEM announces it as such, there is no excuse for failing to bring a ready-to-look-at-mobile to a major show.

        I get that they aren’t rolling off the lines yet, but it ought to look and feel like it is factory fresh.

      • 0 avatar

        Do you even know anything about vehicle component manufacturing and the development process? If you did know, you would realize that most of these interior components probably don’t even have the grain on them. I know because I work at GM and have worked on automotive components for 25 years.

        Imagine what a reporter would do with that? Feel lucky the doors were open at all. It’s not like GM is going to rush a vehicle to production just because of a show and anything less than production wouldn’t look right. Reporters will see the real interior soon enough.

  • avatar
    gmichaelj

    Come on Derek, you’re in Detroit! If you don’t have the skills to get the doors open, there are a plenty of potential consultants just outside who can do it for you.

  • avatar
    JasonH

    If you had to compete with the F-150 and that’s the interior you had, you’d lock the doors too.

    • 0 avatar
      CJinSD

      This. The last thing they wanted was for all coverage of their new truck to emphasize how dated and cheap the interior looks. By not showing it journalists will have little choice but to regurgitate the features list from the press kit.

      • 0 avatar
        dolorean

        Or maybe the interior is so good that GM is worried that others will want to emulate (see Korean makes ‘borrowing’) the ideal. Maybe there’s a smoothie maker and a pizza oven. Fact is, you don’t know and this builds interest.

  • avatar
    CoastieLenn

    I can’t get over how uncannily similar the exterior looks to the outgoing model. Isn’t the point of a highly hyped unveil to present a product that’s highly different and much more modern than its outgoing equivelant? I don’t get it.

    This looks more like an update or refresh than an overhaul… on the outside at least. I’m disappointed.

    • 0 avatar
      Lichtronamo

      Looking at the cab section of the truck I’d say it’s a major midcycle update and not an all new truck. But GM tried to pump up the front end to make it look bigger like the F-150 and RAM. Just looks goofy to me.

    • 0 avatar
      danio3834

      The same could be said about the TOTY 2013 Ram 1500. Only minor changes to the exterior, but big changes to the drivetrain, suspension and interior.

      • 0 avatar
        SC5door

        Chrysler didn’t ever say that the 2013 RAM was “all new” either.

      • 0 avatar
        sunridge place

        ‘Chrysler didn’t ever say that the 2013 RAM was “all new” either’

        What the hell are you talking about?

        To even be eligible for the NACTOY award a vehicle has to be all-new or substantially changed.

        Here’s some RAM press releases:

        http://media.chrysler.com/newsrelease.do?id=13594&mid=69

        Headline….the ‘ALL NEW’ 2013 Ram named Motor Trend Truck of the Year.

        http://media.chrysler.com/newsrelease.do?id=12165&mid=69

        ‘The new 2013 Ram 1500 is the most capable, best-looking half-ton pickup in the world and delivers best-in-class fuel efficiency, new technology and new features while upgrading the interior and exterior,” said Fred Diaz, President and CEO of Ram Truck Brand and Chrysler de Mexico — Chrysler Group LLC. “We changed every area of the truck – from a newly designed frame with air suspension, to a new eight-speed transmission to a new interior with the next-generation Uconnect® system’

    • 0 avatar
      geozinger

      Design conservatism is something of a GM hallmark. They rarely have truly ground breaking design. The exception was the Harley Earl era and the Chuck Jordan era immediately following (i.e. the mid 50′s through the early-mid 1960′s).

      Chevrolet, being the lowest step on the ladder, generally has the most conservative design language. GMC is tied at the hip with Chevrolet trucks, so we’re not going to see the truck equivalent of “cab forward” or “flame surfacing” coming from them.

      Generally, their trucks are pretty well received, and they know their target audience rather well. Most of these folks are conservative in so many ways, they want their truck to be the same.

    • 0 avatar
      KS1967

      Not surprising that there’s some similarity in exterior styling — truck buyers are notoriously conservative about change (meaning they’re not fans of it). For any automaker, truck redesigns are about maintaining the elements that were well received earlier (or elsewhere) and merely updating those elements to appear more modern. There’s way too much money invested in these puppies to take too many chances when it comes to styling.

    • 0 avatar
      GiddyHitch

      I can’t get over how uncannily similar the bottom half of the grill and headlights look to the top half of the grill and headlights.

  • avatar
    CoreyDL

    Too many seams going on now at the front. I think they’ve run out of styling ideas with this current generation. Time for a new one.

  • avatar
    Carlson Fan

    For my eyes and money GM trucks have so much more of an upscale and sophisticated look than Ford or Dodge. The new model is no different.

  • avatar
    redliner

    Restyled headlights does not a new truck make. <–(kidding, of course it does! LOL)

    I reserve judgment until I can drive one. Until then, the Penstastar Ram is my pick for most useful real world truck.

  • avatar
    dolorean

    Derek, any hint of a small pickup the size and type of those wonderful Toyota’s of yore, that doesn’t need a air horn and a sea bell in order to park that boat at the mall? Really like to own a pickup, but can’t bring myself to purchase what I don’t need; a super-sized, full-sized truck to assauge any lingering Napoleon complex.

  • avatar

    I was hoping this would be the end of body-colored B-pillars at GM, but alas! Also, looking at unadulterated shots of these trucks, they look entirely too flat in the front, as if someone has already crashed them into a brick wall at speed. And the Silverado’s front-fascia is too busy and chrome-heavy for me.

    And of course you all know that projector headlamps will not be standard across the line, probably not even offered on anything short of a 2LT…

  • avatar

    who cares really? the truck is irrelevant until the $10,000 rebates appear.

    • 0 avatar
      KS1967

      Maybe to Joe Plumber trucks are irrelevant until the rebates appear, but let’s not forget that trucks are the cash cow of the auto industry. Plenty of these babies will be sold for full price — it’s truck profits that pay for every other vehicle program, including your Buick, man.

  • avatar
    Acd

    Maybe GM would rather have us focus on the exterior that looks like the current truck with blingier lights than the interior that looks like it came out of a 1998. Nice job containing costs Cap’n Dan.

  • avatar
    segfault

    Meh. Where’s the start/stop button? Or does their revolutionary, all-new truck lack a keyless ignition system?

  • avatar
    Carlson Fan

    I wonder how many people that have commented on this thread actually own a truck that they use for towing and hauling. Looks like a lot of “car guy” comments to me!……..LOL

  • avatar
    Vance Torino

    Love the “Family Truckster” headlights!

    Well, if was so good ONCE… double the pleasure, right below it!

    Ugh.

  • avatar
    Bimmer

    So, GM finally admitted that “Men-step” is useful and finally offered rear bumpers from now defunct Avalanche. (Looking at the picture of a blue truck). They would not have this problem in a first place if they would just drop a ride height by about half a foot… and I’m 6’4″.

    • 0 avatar
      sunridge place

      Yep…but you have to admit out of a dozen or so horrible Howie Long Silverado commercials back in the day… the man-step one was the only one that cracked me up.

      http://www.youtube.com/watch?v=jGI8IRXRqpo

      Come on….Truck wars…that one was a good one.

    • 0 avatar
      geozinger

      I remember when the Avalanche was first released and had the step cut into the rear bumper, I thought that was an excellent solution. What bothered me is why it took them (12?) years to put it on their other production pickups!

      Of all of the Howie Long commercials, the man step one was the worst. Most of the other ones made me laugh, but bagging on the man-step was lame, IMO. Especially when they had a better idea (get it?) already in hand…


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