Best Selling Cars Around The Globe: In Germany, The People's Car Is More Popular Than Ever

Matt Gasnier
by Matt Gasnier

Over the past couple of weeks we have traveled to New Caledonia, Iceland, The Entire World (yep!) and France. For this week, we are just crossing the border to go to Germany.

Now if sauerkraut, Oktoberfest, Mercedes and BMW are not your thing and you’ve had enough of Europe already, I’m surprised – but hey that’s ok because I have prepared 159 additional countries for you to visit in my blog, so don’t be shy and click away, ach ja!

Well this year in Germany for the first time ever a certain brand monopolizes the podium…

But before I delve into the results for 2011 in Germany, I’d like to do a quick newsflash on December sales in particular as something special happened in Germany.

The main event in December is the 22nd place of the VW Up! with 3,058 sales and 1.3 percent share for its first true full month of sales in the country. This means that the new Up! is instantly reaching a level that the Audi A1 took a full year to get to for example – albeit not in the same price range. It will be fascinating to follow the Up!’s sales throughout 2012 as this is a category VW has struggled with in the past…

…with the Fox…

…and the Lupo

Over the full year, car sales in Germany are up 9 percent on 2010 to 3,173, 634 registrations. The VW Golf leads for the 31st consecutive time with sales up 3 percent to 258,059 units, its third strongest volume of the last 10 years.

For the first time ever in Germany, Volkswagen monopolizes the year-end podium with the Passat up a massive 56 percent to 103,507 sales and 3.3 percent share at

…and the Polo down 6 percent to 90,720 units and 2.9 percent share at #3.

The Opel Astra (+19 percent)…

and Mercedes C-Class (+11 percent) both lose one spot to #4 and #5 in spite of growing sales…

…the Opel Corsa is up 2 ranks to #6 and passed the Polo twice in the monthly ranking this year…

…the Ford Focus is up 14 percent to

…and the BMW 5 Series up a very healthy 30 percent and 6 spots to It is only the second time since the launch of the 5 Series nameplate in 1972 and the first time since 1990 that der Fünfer manages to rank within the German year-end Top 10!

The Audi A6/A7 has a fantastic year, up 45 percent to and even managed to be the brand’s best-seller for a couple of months. However it is the first time since 2000 that there is no Audi in the Top 10 and only the 2nd time in 26 years

Foreign models-wise, the Skoda Fabia ( and Octavia ( are in the lead again…

…but Skoda being 100 percent owned by VW, the first ‘true’ import is the Hyundai i30 at #26 (+7 percent) followed by the Nissan Qashqai at #27 (+35 percent) and Renault Megane at #31 (+4 percent).

Notice also the BMW X1 up 26 percent to

…the Audi A1 landing at #30 for its first full year of sales at 28,932 units and 0.9 percent share, breaking into the Top 20 in November…

…the Ford C-Max up 175 to

…and the Peugeot 508 the best-performing all-new model at

Germany’s Top 30, full year 2011 PosModel2011ShareGrowth2010SharePos1VW Golf/Plus/Jetta258,0598.1%3%251,0788.6%12VW Passat103,5073.3%56%66,4962.3%73VW Polo90,7202.9%-6%96,9453.3%24Opel Astra86,5792.7%19%72,6852.5%35Mercedes C-Klasse79,8202.5%11%71,8712.5%46Opel Corsa70,1522.2%7%65,3042.2%87BMW 3er62,2802.0%-8%67,6432.3%58Mercedes E-Klasse61,3711.9%-9%67,4092.3%69Ford Focus61,1571.9%14%53,7201.8%1210BMW 5er59,7561.9%30%46,0141.6%1611Audi A459,0561.9%-1%59,8632.1%1012VW Touran55,4161.7%21%45,6841.6%1713Ford Fiesta53,9401.7%5%51,5981.8%1314Audi A353,8011.7%-15%63,4662.2%915BMW 1er52,8811.7%-4%55,3531.9%1116Skoda Fabia47,5791.5%-2%48,6091.7%1517Skoda Octavia46,5511.5%8%42,9461.5%1818Audi A6, A746,0761.5%45%31,6891.1%2319VW Tiguan45,6621.4%18%38,6871.3%1920Mercedes A-Klasse43,5421.4%-16%51,5791.8%1421Opel Meriva41,0971.3%29%31,7411.1%2222Mini40,3451.3%28%31,4771.1%2423VW Caddy37,3971.2%25%30,0051.0%2624VW Transporter33,5551.1%-9%36,6911.3%2125BMW X133,4801.1%26%26,6340.9%3026Hyundai i3032,6971.0%7%30,4981.0%2427Nissan Qashqai32,6511.0%35%24,1480.8%3128Mercedes B-Klasse30,0530.9%-20%37,5261.3%2029Smart Fortwo29,4650.9%1%29,0651.0%2730Audi A128,9320.9%242%8,4480.3%83

You can also see the Top 300 here

Germany’s Top 30, December 2011 PosModelDecShare1VW Golf/Plus/Jetta16,3436.7%2VW Passat7,1982.9%3BMW 3er7,0642.9%4Opel Astra6,8542.8%5Opel Corsa6,3602.6%6Mercedes C-Klasse6,3292.6%7VW Polo5,4922.2%8Ford Focus4,6161.9%9BMW 1er4,6011.9%10Audi A6, A74,4591.8%11BMW 5er4,4501.8%12Ford Fiesta4,2741.7%13Mercedes E-Klasse4,2671.7%14Audi A34,0791.7%15Audi A43,9851.6%16Mini3,8701.6%17Skoda Octavia3,6791.5%18VW Touran3,6241.5%19VW Tiguan3,4311.4%20VW Transporter3,2201.3%21BMW X13,1521.3%22VW Up!3,0581.3%23Skoda Fabia3,0191.2%24Mercedes B-Klasse2,9051.2%25Mercedes A-Klasse2,8881.2%26Opel Meriva2,7491.1%27VW Caddy2,5761.1%28Hyundai i302,4711.0%29Nissan Qashqai2,3301.0%30Audi A12,2830.9%

You can also see the Top 50 here

Now for the traditional golden nugget: In the luxury segment, the Mercedes CLS multiplies its sales by 5 to 6,248 units at the Porsche Panamera is up 27% to the VW Phaeton up 47% to BMW 6 series up 130% to Mercedes SLS AMG up 40% to Ferrari 458 Italia up 55% to and Rolls Royce as a whole is up 66%.

And there you are, a total expert on the German car market look at you!

Source: www.kba.de, www.autobild.de

Matt Gasnier, based in Sydney, Australia, runs a blog named Best Selling Cars, dedicated to counting cars all over the world.

Matt Gasnier
Matt Gasnier

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  • Jalop1991 In a manner similar to PHEV being the correct answer, I declare RPVs to be the correct answer here.We're doing it with certain aircraft; why not with cars on the ground, using hardware and tools like Telsa's "FSD" or GM's "SuperCruise" as the base?Take the local Uber driver out of the car, and put him in a professional centralized environment from where he drives me around. The system and the individual car can have awareness as well as gates, but he's responsible for the driving.Put the tech into my car, and let me buy it as needed. I need someone else to drive me home; hit the button and voila, I've hired a driver for the moment. I don't want to drive 11 hours to my vacation spot; hire the remote pilot for that. When I get there, I have my car and he's still at his normal location, piloting cars for other people.The system would allow for driver rest period, like what's required for truckers, so I might end up with multiple people driving me to the coast. I don't care. And they don't have to be physically with me, therefore they can be way cheaper.Charge taxi-type per-mile rates. For long drives, offer per-trip rates. Offer subscriptions, including miles/hours. Whatever.(And for grins, dress the remote pilots all as Johnnie.)Start this out with big rigs. Take the trucker away from the long haul driving, and let him be there for emergencies and the short haul parts of the trip.And in a manner similar to PHEVs being discredited, I fully expect to be razzed for this brilliant idea (not unlike how Alan Kay wasn't recognized until many many years later for his Dynabook vision).
  • B-BodyBuick84 Not afraid of AV's as I highly doubt they will ever be %100 viable for our roads. Stop-and-go downtown city or rush hour highway traffic? I can see that, but otherwise there's simply too many variables. Bad weather conditions, faded road lines or markings, reflective surfaces with glare, etc. There's also the issue of cultural norms. About a decade ago there was actually an online test called 'The Morality Machine' one could do online where you were in control of an AV and choose what action to take when a crash was inevitable. I think something like 2.5 million people across the world participated? For example, do you hit and most likely kill the elderly couple strolling across the crosswalk or crash the vehicle into a cement barrier and almost certainly cause the death of the vehicle occupants? What if it's a parent and child? In N. America 98% of people choose to hit the elderly couple and save themselves while in Asia, the exact opposite happened where 98% choose to hit the parent and child. Why? Cultural differences. Asia puts a lot of emphasis on respecting their elderly while N. America has a culture of 'save/ protect the children'. Are these AV's going to respect that culture? Is a VW Jetta or Buick Envision AV going to have different programming depending on whether it's sold in Canada or Taiwan? how's that going to effect legislation and legal battles when a crash inevitibly does happen? These are the true barriers to mass AV adoption, and in the 10 years since that test came out, there has been zero answers or progress on this matter. So no, I'm not afraid of AV's simply because with the exception of a few specific situations, most avenues are going to prove to be a dead-end for automakers.
  • Mike Bradley Autonomous cars were developed in Silicon Valley. For new products there, the standard business plan is to put a barely-functioning product on the market right away and wait for the early-adopter customers to find the flaws. That's exactly what's happened. Detroit's plan is pretty much the opposite, but Detroit isn't developing this product. That's why dealers, for instance, haven't been trained in the cars.
  • Dartman https://apnews.com/article/artificial-intelligence-fighter-jets-air-force-6a1100c96a73ca9b7f41cbd6a2753fdaAutonomous/Ai is here now. The question is implementation and acceptance.
  • FreedMike If Dodge were smart - and I don't think they are - they'd spend their money refreshing and reworking the Durango (which I think is entering model year 3,221), versus going down the same "stuff 'em full of motor and give 'em cool new paint options" path. That's the approach they used with the Charger and Challenger, and both those models are dead. The Durango is still a strong product in a strong market; why not keep it fresher?
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