Ask The Best and Brightest: Would You Pay $22,000 For This Toyota Wagon?

Jack Baruth
by Jack Baruth

Toyota doesn’t sell the Camry in most European markets; it’s wayyy too big and powerful to find favor with our Continental betters. Instead, they offer the Avensis, which was rumored to debut a complete redesign at Frankfurt but instead only showed a minor facelift. It would be overly simplistic to call the Avensis a “Scion tC sedan or wagon” but that does more or less capture the approximate size and nature of the vehicle. The Avensis platform is normally sold with a choice of two-liter, four-cylinder diesel, turbodiesel, and gasoline engines. The 2.5, 180-horsepower four-cylinder from the tC would fit, however.

The Avensis sedan wouldn’t find too many customers Stateside; very few people want to pay Camry money and get less car in return. This little wagon, on the other hand…

What’s the difference between this Avensis wagon, sold with a Scion tC nose, and the Acura TSX Sportwagon? Oh, gosh, I don’t know. Let’s call it twenty horsepower and eight thousand dollars. No, it’s not much of a niche, but it is one where Toyota could find a little bit of volume, perhaps capture the occasional hipster and/or Outback Sport buyer, and earn a touch of enthusiast cred. Most interestingly, it would exist in a more or less uncontested market segment. Who else makes a small wagon? Don’t say Mazda; this vehicle neatly splits the difference between Mazda3 and Mazda5.

There would be no reason for it to cost more than a similarly-equipped Scion tC coupe. The question becomes: Would you buy it? Do you know anybody who would?

Jack Baruth
Jack Baruth

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  • Dave W Dave W on Sep 16, 2011

    I would consider it. Just as well it's not here as I'm no longer in the market. I looked at the Soul, Elantra Touring, Vibe, Matrix, Jetta wagon, and Mazda 3. The Soul isn't really a wagon, like lots of cuv's its inside is smaller then the outside would lead you to believe, and as I need to carry long handled tools I didn't even need to drive it to take it off the list. The Elantra Touring was too hard to find as a stick, too low of mileage for it's lack of power, and too expensive to get even mildly well equipped. Vibe and Matrix, Don't like the looks of the (old or new) Matrix, or the new Vibe, but for my utilitarian needs definitely something to consider. The Jetta too spendy, etc. The Mazda has low clearance and fat tires, both problematic in a winter driver. I also need to haul a half ton of trailer periodically, a no no for a Mazda under warranty. I wound up getting a 2005 Focus wagon when the dealer offered us about $1500 more for our rusty, 140k Elantra hatchback then I would dare ask for it. Only had the wagon two weeks so far but had liked the car when it came out and it is less cramped when loaded then the Hyundai was.

  • CRConrad CRConrad on Oct 06, 2011

    Heck yes! First, it seems mr Baruth is as mistaken about the size of the Avensis as most of the commenters are, thinking it is much smaller than it actually is. I don't get that "this vehicle neatly splits the difference between Mazda3 and Mazda5" bit; it's just simply a direct competitor to the Mazda 6. Anyway, on http://www.toyota.fi/cars/new_cars/avensis/avensis_hinnat.aspx , between the "stripper" 1.6 Valvematic 6 M/T Terra(*) at 24912.83€ (32775$US) and the top-of-the-range 2.2 D-CAT 177 6 M/T Premium at 43952.78€ (57824$US), we find things like the 2.0 Valvematic 6 M/T Sol Edition, 30874.19€ (40618$US), and the 1.8 Valvematic Multidrive S Sol Plus, 34172.86€ (44957.8$US). (*): The trim levels seem to go Terra, Sol Edition, Sol Plus, Premium. So for 22000$US (16722.4€)??? HEEELLLL YEAH I would!

  • Pig_Iron This message is for Matthew Guy. I just want to say thank you for the photo article titled Tailgate Party: Ford Talks Truck Innovations. It was really interesting. I did not see on the home page and almost would have missed it. I think it should be posted like Corey's Cadillac series. 🙂
  • Analoggrotto Hyundai GDI engines do not require such pathetic bandaids.
  • Slavuta They rounded the back, which I don't like. And inside I don't like oval shapes
  • Analoggrotto Great Value Seventy : The best vehicle in it's class has just taken an incremental quantum leap towards cosmic perfection. Just like it's great forebear, the Pony Coupe of 1979 which invented the sportscar wedge shape and was copied by the Mercedes C111, this Genesis was copied by Lexus back in 1998 for the RX, and again by BMW in the year of 1999 for the X5, remember the M Class from the Jurassic Park movie? Well it too is a copy of some Hyundai luxury vehicles. But here today you can see that the de facto #1 luxury SUV in the industry remains at the top, the envy of every drawing board, and pentagon data analyst as a pure statement of the finest automotive design. Come on down to your local Genesis dealership today and experience acronymic affluence like never before.
  • SCE to AUX Figure 160 miles EPA if it came here, minus the usual deductions.It would be a dud in the US market.
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