Fleet Modernization Program, Russian Style

Bertel Schmitt
by Bertel Schmitt

Governments around the globe have spent hard-earned tax payer’s money on cash for clunkers fleet modernization programs. The aim: get old cars off the roads, create demand for new ones.

As this video shows, Russia has devised an ingenious new program: Do it yourself fleet modernization. Leave it to the initiative of the citizen. No tax payer’s money spent, and it’s usually two cars or more per case.

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • ClutchCarGo ClutchCarGo on May 18, 2011

    The best one is at 4:06. The white car is clearly trying to zip thru the intersection just after the light has changed. He dodges the first car but it seems like the driver in the middle lane just decides to speed up and hit him on principle.

  • Skor Skor on May 18, 2011

    Russia has one of the highest rates of alcoholism in the world.

  • Hyundaivirgin Hyundaivirgin on May 18, 2011

    The same intersection appears at least twice, the second time at 3:00

  • Rpn453 Rpn453 on May 19, 2011

    I like the one of the pedestrian running into the side of a car at 4:39. Just like a deer!

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