2008 Ford Expedition King Ranch Review

William C Montgomery
by William C Montgomery

The full-size SUV, species Gigantus Utilitas Amnericanus, stands like a mighty and proud American Bison. The even-toed ungulate’s wet nose nervously sniffs the threatening winds of change that blows across the prairie and buffets its coarse brown mane. For now, the herd stands proud and strong in suburban habitats. But today the mighty beast catches the scent of three long rifle-wielding predators: Panic, Price and Patriotism. Squarely in their sights stands the Ford Expedition King Ranch Edition.

In my quest to pit the new Toyota Sequoia against its American competition, I wanted to compare apples to apples. Unfortunately, at the time of the test, my Texas Ford didn’t have any SUVs in stock that match ToMoCo’s big rig in Platinum trim. The Expedition King Ranch I tested lacked 4-wheel drive and navigation system common to the new Sequoia and “White Diamond” Chevy Tahoe LTZ. Still, I got a gen-u-ine flavor of what The Blue Oval Boyz have to offer in the big and tall department.

Are there ANY stunning beauties in this category? I suppose not. And for people with environmental concerns at the forefront of their consciousness, the expansive special edition Expedition is especially devastatingly hideous. While the bigger-is-better crowd will find it irresistible, the mondo-SUV is, at its core, an unremarkably inoffensive big box hiding behind an F-150 mask. A handful of King Ranch logos branded on the flanks and rear end distinguished my tester from the rest of Expeditiondom.

Open any door and [optional] power-actuated running boards flip down to offer you a convenient step-up. Gorgeous Chaparral leather wraps the steering wheel and covers the seat surfaces, furnishing the cabin like a New Mexico ski lodge. Padded leather–embossed "King Ranch"– tops the wide center console separating the front seats. While this rustic look clashes with the industrial-styled dials and gauges, compared to the frenetic Sequoia dash, the Ford is a serene work of art.

The King Ranch’s fit and finish are remarkable. The tight-fitting steel round vents, for example, feel both precise and robust. One gripe: the RPM and MPH gauges are spaced too widely-– like eyes on a cow. Otherwise, Ford’s “tough luxury” theme is a time-tested triumph.

The Ford matches Toyota’s third-row seating comfort and does it one better. Second-row Sequoia Platinum passengers are separated by a rear seat center console. The King Ranch features second-row captain's chairs sans a center console and egress to the commodious third-row is as easy as stepping between the seats.

Sit at the helm of this suburban behemoth and a major shortcoming becomes immediately apparent. It’s hard to see out in any direction other than forward. Ford’s high-sided gunnels and thick B, C & D-pillars make rearward navigation a job for the mission critical– but optional– reverse camera.

Even without 4WD, the Expedition King Ranch feels heavier than the Tahoe or Sequoia. In fact, I swore I could feel smaller objects (bicycles, strollers, smart cars) drawing into its orbit. In Newtonian fashion, this massive object resists acceleration. And once in motion, the mega-machine wants to stay in motion. Weak binders with overactive ABS and imaginative electronic stability control system sent the brakes anti-locking more often than in any other vehicle I’ve driven.

The 5.4-liter three-valve Triton V8 charged with motivating the Expedition drinks like John Daly in the Hooters hospitality tent at a PGA tournament. In 4×2 trim, the powerplant chugs a gallon of gasoline every 12 miles around town and 18 whilst cruising the open roads. In its defense: 9000 lbs. towing capacity.

Load-leveling rear air suspension does a surprisingly good job of keeping the big rig flat during corners. But the electronically controlled air bladders failed to master the old world Denton County roads that are so patched and cracked that they’ve taken on the look of an unfinished jigsaw puzzle. Neither could the power steering hold this heifer to a straight line for any stretch of time at freeway speeds.

As tested, the King Ranch rings in at $47,695. Pony up for all the toys to bring the King Ranch onto par with the fancy Tahoe and Sequoia (including $4400 four-wheel drive), and the Ford’s MSRP tops $54K. That’s nearly $4K less than the White Diamond and $6K less than ToMoCo’s Platinum. To sweeten the deal, Ford’s currently putting another $5K on the hood to help move their moribund mastodon. Toyota? Not so much.

Log a few miles in the Expedition King Ranch Edition and you’ll swear it has as much interior square footage as a one-room frontier cabin from the days that herds of buffalo wildly roamed North America’s Great Plains. And it’s a much nicer place to spend time, to boot. But its insatiable appetite for unleaded and its porcine driving dynamics are — rightly– driving this bovine to extinction.

William C Montgomery
William C Montgomery

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  • SDC11 SDC11 on Oct 05, 2010

    I'm not going to lie, every gripe about large SUVs is absolutely true. Being from a family that has owned large vehicles like the Expedition for my whole life, I agree the fuel economy is horrific, the visibility is pretty poor, etc.. I am not disagreeing with anyone on that. But even though these are true, I will take a large truck over a smaller, more efficient vehicle 100% of the time because of the safety to myself and the occupants. No I am not going by ratings either. My friends mom drove a Honda Civic on her long commute to work everyday to save money on gas and she was t-boned by a Toyota Tundra on her way home one night. She was killed from the impact. My parents had a drunk driver hit their Suburban in pretty much the same way and they walked away without a scratch. There was extensive damage to both vehicles, but nobody was hurt. Also, the whole thing about SUVs not being good in snow is not true either. Throw enough snow and ice on the roads and even an M1 Abrams tank would have trouble. I would usually drive my dads Suburban to school while he was away and one day last year I hit black ice and the truck lost control and the back end slid over the shoulder and almost into the ditch on the side. It had been snowing all day and the road was horrible and in 4WD, it got out no problem. But in the end, the price of gas and the fuel economy will unfortunately be the death of these vehicles in the future unless things improve drastically. But people need to learn not to force their points of view on these subjects. I now drive the Suburban since my dad bought an F150 and I don't care about the cost of fuel because I like what I drive. I'm six foot four and have no trouble fitting in these vehicles. I drove a Toyota Yaris as my drivers training car and it was terrible being confined to that matchbox of a car. So that's my two cents on the matter. I'm not a tree hugger who's gunning for the downfall of these vehicles, but I'm also not a hardcore truck fanboy. Call me Switzerland on the matter.

  • Anonymous Anonymous on Jan 05, 2013

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  • Kjhkjlhkjhkljh kljhjkhjklhkjh A prelude is a bad idea. There is already Acura with all the weird sport trims. This will not make back it's R&D money.
  • Analoggrotto I don't see a red car here, how blazing stupid are you people?
  • Redapple2 Love the wheels
  • Redapple2 Good luck to them. They used to make great cars. 510. 240Z, Sentra SE-R. Maxima. Frontier.
  • Joe65688619 Under Ghosn they went through the same short-term bottom-line thinking that GM did in the 80s/90s, and they have not recovered say, to their heyday in the 50s and 60s in terms of market share and innovation. Poor design decisions (a CVT in their front-wheel drive "4-Door Sports Car", model overlap in a poorly performing segment (they never needed the Altima AND the Maxima...what they needed was one vehicle with different drivetrain, including hybrid, to compete with the Accord/Camry, and decontenting their vehicles: My 2012 QX56 (I know, not a Nissan, but the same holds for the Armada) had power rear windows in the cargo area that could vent, a glass hatch on the back door that could be opened separate from the whole liftgate (in such a tall vehicle, kinda essential if you have it in a garage and want to load the trunk without having to open the garage door to make room for the lift gate), a nice driver's side folding armrest, and a few other quality-of-life details absent from my 2018 QX80. In a competitive market this attention to detai is can be the differentiator that sell cars. Now they are caught in the middle of the market, competing more with Hyundai and Kia and selling discounted vehicles near the same price points, but losing money on them. They invested also invested a lot in niche platforms. The Leaf was one of the first full EVs, but never really evolved. They misjudged the market - luxury EVs are selling, small budget models not so much. Variable compression engines offering little in terms of real-world power or tech, let a lot of complexity that is leading to higher failure rates. Aside from the Z and GT-R (low volume models), not much forced induction (whether your a fan or not, look at what Honda did with the CR-V and Acura RDX - same chassis, slap a turbo on it, make it nicer inside, and now you can sell it as a semi-premium brand with higher markup). That said, I do believe they retain the technical and engineering capability to do far better. About time management realized they need to make smarter investments and understand their markets better.
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