Subaru's Parent Kills Industrial Division, Plans to Coddle Its Overachieving Child

It was a bombshell decision that Fuji Heavy Industries describes as “extraordinary.”

Subaru’s parent company announced today that its board of directors has decided to eliminate its industrial division to free up resources for its car division. FHI built its empire on small industrial powerplants, spawning a quirky car company in the process, but that car brand is now the corporation’s main focus.

What does the new love mean for Subaru?

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Freaky Friday: Bosom Photography Breeds Danger and the Buick Verano is a Drag

Danger, nudity, drugs and the long arm of the law. You’re not safe from any of those things while on the road. There’s Buicks out there, too.

In this edition of Freaky Friday, a young lady discovers that some things are best left to the intimate and discreet confines of one’s own home (or an airport bathroom), a crack aficionado wants everyone to know his favorite pastime, Portland residents are walking caricatures, and a Buick Verano returns excellent fuel economy on a 16-mile journey.

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Ready to Sail: Here's Your Japanese Class of 1992 Eligible for Import

Since the 1980s, draconian federal importation laws have meant enthusiasts in the United States must wait a full 25 years before some of their favorite brand’s models are legal on these shores. And every year, groups of enthusiasts take to the internet to contemplate what cars will be available for importation with the turn of the new year. The arrival of each new calendar year then becomes a celebration of the past, a revisit of forsaken models, a festival of other-market obscurity.

The Land of the Rising Sun is becoming more than just a source for tuners looking for their next drift car. That’s right, Japanese cars are now collectible.

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Subaru Announces 2017 Impreza Pricing, Gives Six-Speed Manuals the Finger

Subaru has coughed up how much the all-new 2017 Impreza hatchback and sedan will cost.

The new Subies offer a few surprises in regard to pricing, especially on the higher trims, and a shocking loyalty to the five-speed manual transmission — an increasingly rare beast in the automotive landscape.

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TTAC News Round-up: The Acura NSX is No Halo Car

The halo effect isn’t working for Acura with its NSX.

That, governments in Canada and those of states in the U.S. are still looking to make Volkswagen suffer for crimes against nature, Ford decides to stop producing the F-150 for a bit, Subaru reconsiders its headquarters in New Jersey, and VW could be forced to buy back all its vehicles sold with defeat devices … after the break!

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Crosstrek Hybrid DOA: Subaru Cuts an Underperformer From Its Lineup

It may have replaced Volvo wagons and Saab 900s in the driveways of the middle to upper-middle class, but Subaru couldn’t get its growing customer base to cosy up to its lone hybrid model.

Amid slow sales, Subaru has decided to cut the Crosstrek Hybrid loose, Cars Direct reports. The slightly greener variant disappears for the 2017 model year, meaning the automaker’s lineup returns to strictly gas-only offerings.

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Naughty Five-Doors: The Wonderful World of Wagons in the 2000s

If you were to take a moment to ponder the death of the wagon in America and had to put a timeline on when it all started, quite a few people would wager it arrived in the 1990s. That timeline makes a lot of sense, since that’s when the SUV craze really started to take off. But there isn’t a specific date when it all came crashing down, and that’s frustrating as a historian.

We can nail down the end of the Roman Empire to the year that Odoacer overthrew Romulus Augustus (476, if you were concerned), but there was never an “okay, no more wagons starting now” moment in our country.

With that in mind, let’s take a look at some of the highlights of the longroof market in the Naughts.

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Subaru Reports Record U.S. Sales In August 2016 With Industry's Lowest Incentives As Other Automakers Tumble

Sales of new vehicles declined by nearly 4 percent in the United States in August 2016, a year-over-year drop which followed flatlining sales over the previous three months. Bucking the trend to no small degree in August was capacity-constrained Subaru, which earned 4 percent of the market by selling more than 60,000 new vehicles for the first time in the company’s history.

Making Subaru’s achievements even more impressive: according to TrueCar, discounts in Subaru showrooms in August were 78-percent below the industry average.

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2016 Subaru WRX Long-Term Test: Hitting 15,000 Miles

My 2016 Subaru WRX crossed over the 15,000 mile mark after only nine months of ownership. While some of its new car smell has worn off, my affection for it only continues to grow.

The WRX has received scheduled maintenance and begun a journey into competitive driving to bring out its full character. I also gave in to the urge to modify the WRX with some small tweaks.

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Piston Slap: Taken Outback and Ripped-off by the Dealership?

Nigel writes:

I own a 2011 Subaru Outback that just reached 107,000 miles. The past four bills I’ve received for it have cost anywhere from $300-580 a pop (two were for maintenance, plus the timing belt and new brakes up front).

Should I get used to high bills for it, or am I just getting ripped off by the dealership?

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Subaru SiriusXM Censorship Uncensored - Think of the Children, Alright?

An article entitled “ Subaru to SiriusXM Subscribers: Stop Listening to Comedy” from a website called automotiveitnews.org has been making the rounds on social media lately. It talks about an oddity with Subaru-vehicle satellite radios, where they sometimes default to Channel 001, the preview channel, upon starting the car, even when the subscription is paid up.

That may sound like simple software glitch — but it isn’t. It’s actually a Subaru-specific “feature”!

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Can Volkswagen Outback The Outback With Alltrack?

We don’t yet know the exact price of Volkswagen USA’s 2017 Golf Alltrack.

We are certain, however, that Volkswagen, a company with a brand image severely tarnished in the United States, will be able to do no better than slightly undercut the basic price of the Subaru Outback.

And that might be a problem.

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Subaru Hopes BRZ Design Tweaks, Power Bump Get Buyers Hot and Bothered

Are modest improvements in looks and power enough to revive consumer interest in the Subaru BRZ? The automaker sure hopes so.

A host of small changes were just announced for the rear-drive coupe’s 2017 model year, which sees its sister car (the Scion FR-S Toyota 86) switch identities. Every change aims to nudge the BRZ closer to what the public feels it should be — a performance car worthy of special status.

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Priceonomics Details Subaru's Lesbian Marketing Love Affair

Subaru didn’t always enjoy the recession-beating success it’s famous for today. In the ’90s, sales at Subaru were in the tank, and marketers in the company needed to do something different.

After identifying core groups interested in its cars, Subaru found something curious: lesbians, for whatever reason, loved Subaru. For our edutainment, Priceonomics has detailed the history of Subaru loving those lesbians right back.

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Junkyard Find: 1988 Subaru Justy DL

You can’t talk about the miserable econoboxes of the 1980s without talking about perhaps the most miserable of them all: the irresistibly cheap, irredeemably terrible, front-wheel-drive Subaru Justy (the all-wheel-drive Justy could be a lot of fun, of course).

You won’t see many of these cars today, but I was able to find this 28-year-old survivor in a Silicon Valley U-Wrench-It yard.

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  • Kjhkjlhkjhkljh kljhjkhjklhkjh so what?? .. 7.5 billion is not even in the same hemisphere as the utterly stupid waste of money on semiconductor fabs to the tune of more than 100 billion for FABS that CANNOT COMPETE in a global economy and CANNOT MAKE THE US Independent from China or RUSSIA. we REQUIRE China for cpu grade silicon and RUSSIA/Ukraine for manufacturing NEON gas for cpus and gpus and other silicon based processors for cars, tvs, phones, cable boxes ETC... so even if we spend trillion $ .. we STILL have to ask china permission to buy the cpu grade silicon needed and then buy neon gas to process the wafers.. but we keep tossing intel/Taiwan tens of billions at a time like a bunch of idiots.Google > "mining-and-refining-pure-silicon-and-the-incredible-effort-it-takes-to-get-there" Google > "silicon production by country statista" Google > "low-on-gas-ukraine-invasion-chokes-supply-of-neon-needed-for-chipmaking"
  • ToolGuy Clearly many of you have not been listening to the podcast.
  • 1995 SC This seems a bit tonedeaf.
  • 1995 SC Well I guess that will be the final nail in the Mini EV's coffin here. It was already not especially competitive, had no range and was way overpriced for what you get, but I like to get stuff like that used and well depreciated on occcasion though I likely would have passed anyway due to the Chinese manufacture.
  • MKizzy If China-branded vehicles arrive on these shores filling the gaping hole of sizes, body styles, and price points largely abandoned by established automakers, they will immediately find an interested customer base among those low/middle income consumers whose parents were (un)happily puttering around in old Hyundai Excels and Yugo GVs. Personally, I do think BYD or another of their major automakers will eventually circumvent the tariffs by building in Mexico and sending vehicles north.